Waan of Werkelijkheid?

Remco Bronremcobron.com@remcobron

remcobron.comyubby.com

incrowdapp.netmarketingfacts.nl

corporateporting.comleafplan.nl

somanygadgets.nlnewmediabrains.com

20 TRENDS

@remcobron#AGEINDHOVEN

TRENDVerandering....

bron: Mary Meeker | KPCB

bron: Mary Meeker | KPCB

bron: Mary Meeker | KPCB

bron: Mary Meeker | KPCB

bron: Mary Meeker | KPCB

bron: Mary Meeker | KPCB

bron: Mary Meeker | KPCB

bron: Mary Meeker | KPCB

bron: Mary Meeker | KPCB

bron: Mary Meeker | KPCB

bron: Mary Meeker | KPCB

bron: Mary Meeker | KPCB

bron: Mary Meeker | KPCB

bron: Mary Meeker | KPCB

bron: Mary Meeker | KPCB

bron: Mary Meeker | KPCB

bron: Mary Meeker | KPCB

bron: Mary Meeker | KPCB

bron: Mary Meeker | KPCB

TRENDEverything mobile

Wat is mobiel?

What is mobile?

Social Media is mobile!

bron: Morgan Stanley

Smart devices dominant

The mobile economy

iOS platform

developers s/w publishers

content retailersinternet players

mediabuyers

operators

subsidies

users and data plans (indirect)

external invest.

in

appsapp revenue sh

areuser

engagement$$$

premiumproduct experience

$90B on devices

accessory manufacturers

$6.2B

$38B

$110B

$2B

$8B

$1.8B

3rd party accessories revenue (indirect)

3rd party accessories revenue share

$0.2B on Apple-made accessories

$2.8B on apps

$5.4B on music & video

RED = core businessFigures are 2011 revenue estimates

Source: VisionMobile

Number of apps per platform

Source: VisionMobile

The app economy

Apple devices sales

bron: Morgan Stanley

Android sales

bron: Morgan Stanley

Smart phone growth

bron: Morgan Stanley

Groei van mobiel internet

bron: Morgan Stanley

Internet traffic in India

bron: Morgan Stanley

The mobile economy

bron: Morgan Stanley

Massa

SOLD

RESTRU

C-

TURED

TURN-

AROUND

?

Premium

Oude gardeGoedkoop

No Name

TRENDSocial Local Mobile

Security?

TRENDTransparency

@hartpatientad

http://www.dialoog.skipr.nl/evolutieindezorg/

http://storify.com/memorialhermann/brain-surgery-live-on-twitter

http://storify.com/memorialhermann/brain-surgery-live-on-twitter

Tegenbeweging

path

snapchat

TRENDHumification

Humificationof brands

ABCDEFGHIJKLMNOPQRSTUVWXYZ

ABCDEFGHIJKLMNOPQRSTUVWXYZ

TRENDInternet of Things

Koeien online

• Koeien met draadloze sensoren

• De boer ontvangt de welgesteldheid van de koe online

• Iedere koe verzend 200MB per jaar

http://shipfinder.co/

http://www.flightradar24.com/

http://hisz.rsoe.hu/

TRENDQuantified Self

Smart pills

TRENDPeer 2 Peer economy

Lending Club issued $1.436.945.875 in loans

TRENDRetail is dood, lang leve retail

Source: Embleton Banksy on Flickr

Apple Store Amsterdam

Apple Store Grand Central

C&A Brazil

Binnenkort:

is 75% van retail online

‘Winkelen’ bestaat alleen als vorm van entertainment

TREND3D printing

Eerst media...nu spullen

TRENDWearable computing

TRENDDigital natives

School 1.0 School 2.0

Taal barrière is verleden tijd

TRENDBig Data

source: Gerd Leonhard

source: Gerd Leonhard

Facebook

Google

Facebook weet wat je zegt,maar Google weet wat je denkt

source: Gerd Leonhard

OPEN?

Waar kennen we dat van?

TRENDHacking

Wat alsFacebooklekt?

Dit is nog maar het begin

Persoonlijke info is de moderne gegijzelde

TRENDRobotisering

http://www.flyingmachinearena.org/

http://www.flyingmachinearena.org/

AR Drone

Gezondheidszorg

Klein en taakgedreven

Robot swarms

Nanobot

TRENDHuman interface

http://www.leapmotion.com/

TRENDDuurzaam

Geitenwollensok

De burger wil groen,de consument kiloknaller

- Adjiedj Bakas

Plofkip

Er is een business model voor minder consumeren

TRENDEnergie

Fracking

Liquefied natural gas

TRENDGlobal village

Marshall McLuhan

Marshall McLuhan (1962)

85% vrouwenIrriteren zich aan hun Facebook vrienden...

40% van Amerikaanse scheidingspapieren

bevat het woord ‘Facebook’

56 wetten aangepastvanwege Facebook acties

2,065,237,338 pageviews34,879,881 unique visitors

16 minutes average time on site

TRENDTribes

TRENDSingularity

“The illiterate of the 21st century will not be those who cannot read and write,but those who cannotlearn, unlearn and relearn.”

Alvin Toffler“Rethinking the Future”

Bedankt!Remco Bronremcobron.com@remcobron http://remcobron.com/ag

http://remcobron.com/ag