Wearable Tech: outlook Q1- 2015
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Tanguy De Lestré @tdelestre @appalliancebe @momobxl 1 WEARABLE TECH UPDATE 2015
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Transcript of Wearable Tech: outlook Q1- 2015
Lessons learned 2014No public
acceptance on
obstrusive
facial
wearables like
Google Glass
Smartphone
remains the
centre of the
connected
life
Unique selling
proposition of
wearables to
be proved
Huge
experimentation
phase and
startup fail
TO CONCLUDE:
OUTLOOK 2015 TRENDS AND CES 2015 LAS VEGAS CONSUMER ELECTRONICS
SHOW UPDATE
THE FITNESS TRACKERS SPLIT MARKET
LOW END:
subsidised by health
insurance
intermediaries for
health prevention
purposes
HIGH END FUNCTIONALITIES
Need to provide Health Coach Feedback:
-Warning of not enough sleep level
-Coach on fitness goals to reach
THE WEARABLE FUTURE SPLIT
Non obtrusive:ClothesWrists
Contact lenses
Complete
immersive:
VR virtual
reality