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Exercise 3 Augmented Reality & Mobile Experience

Jacopo AtzoriFrancesca Babbi Alice Bonati Andrea Tagliabue

Credits Archimagazine/Compasso d’oro

0306

2013

Team 03 edro

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Exercise 3Design Arcade

Augmented Reality & Mobile Experience

2013

Team 03 edro

Jacopo AtzoriFrancesca Babbi Alice Bonati Andrea Tagliabue

0306

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Augmented Reality & Mobile Experience

0306

2013

Team 03 edro Goal

Our aim is to convey design to the students of secondary school.The way we will present it is a playful and appealing one.

01/Why

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Augmented Reality & Mobile Experience

0306

2013

Team 03 edro Target

18-20

Our target is represented by secondary school students. They don’t perfectly know what is design and what does it mean.They usually demonstrate low attention towards learning games, but on the other side they like to succeed in the game. We will keep their attention high by showing them how design works in real life and the possibilities you can reach through good design.

02/Who

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Augmented Reality & Mobile Experience

0306

2013

Team 03 edro The Story

Design Arcade is a game in which the players identify theirselves with three famous designers, winners of the Compasso d’Oro prize, each with a different specialization: publishing, product design, accessory design.The players will travel through their planning trying to build design object with the material they will reach in the game.

03/What

24 oreGiovanni Fontana

Valextra 1954

LuminatorAchille e Piergiacomo

CastiglioniFlos 1957

Linea GraficaGiovanni Baule & Vando

PagliardiniTipografia Bertelli 1987

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Augmented Reality & Mobile Experience

0306

2013

Team 03 edro The Story

Design Arcade is a game in which the players identify theirselves with three famous designers, winners of the Compasso d’Oro prize, each with a different specialization: publishing, product design, accessory design.The players will travel through their planning trying to build design object with the material they will reach in the game.

03/What

24 oreGiovanni Fontana

Valextra 1954

LuminatorAchille e Piergiacomo

CastiglioniFlos 1957

Linea GraficaGiovanni Baule & Vando

PagliardiniTipografia Bertelli 1987

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Augmented Reality & Mobile Experience

0306

2013

Team 03 edro The Game

The game is a “collect & trade”.3 teams, 1 branch each: accessory design, publishing, product design1 object to built eachevery object has 3 components, each of them can be unlocked through a quiz that refers to the branch of the object.Teams start in a common place, players look for the object without knowing where they exactly are, so that they explore the game area looking for the object useful to the final bulding.The game strategy is decided according to the teams, they can trade the objects while they explore the game area giving the ones that they don’t need reaching a useful one.The players need a production token to build their final objects, and this token is situated at the end of the game. The first team that complete the mission wins.

03/What

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Augmented Reality & Mobile Experience

0306

2013

Team 03 edro The Game

The game is a “collect & trade”.3 teams, 1 branch each: accessory design, publishing, product design1 object to built eachevery object has 3 components, each of them can be unlocked through a quiz that refers to the branch of the object.Teams start in a common place, players look for the object without knowing where they exactly are, so that they explore the game area looking for the object useful to the final bulding.The game strategy is decided according to the teams, they can trade the objects while they explore the game area giving the ones that they don’t need reaching a useful one.The players need a production token to build their final objects, and this token is situated at the end of the game. The first team that complete the mission wins.

03/What

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Augmented Reality & Mobile Experience

0306

2013

Team 03 edro The Game

The game is a “collect & trade”.3 teams, 1 branch each: accessory design, publishing, product design1 object to built eachevery object has 3 components, each of them can be unlocked through a quiz that refers to the branch of the object.Teams start in a common place, players look for the object without knowing where they exactly are, so that they explore the game area looking for the object useful to the final bulding.The game strategy is decided according to the teams, they can trade the objects while they explore the game area giving the ones that they don’t need reaching a useful one.The players need a production token to build their final objects, and this token is situated at the end of the game. The first team that complete the mission wins.

03/What

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Augmented Reality & Mobile Experience

0306

2013

Team 03 edro The Game

The game is a “collect & trade”.3 teams, 1 branch each: accessory design, publishing, product design1 object to built eachevery object has 3 components, each of them can be unlocked through a quiz that refers to the branch of the object.Teams start in a common place, players look for the object without knowing where they exactly are, so that they explore the game area looking for the object useful to the final bulding.The game strategy is decided according to the teams, they can trade the objects while they explore the game area giving the ones that they don’t need reaching a useful one.The players need a production token to build their final objects, and this token is situated at the end of the game. The first team that complete the mission wins.

03/What

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Augmented Reality & Mobile Experience

0306

2013

Team 03 edro The Game

The game is a “collect & trade”.3 teams, 1 branch each: accessory design, publishing, product design1 object to built eachevery object has 3 components, each of them can be unlocked through a quiz that refers to the branch of the object.Teams start in a common place, players look for the object without knowing where they exactly are, so that they explore the game area looking for the object useful to the final bulding.The game strategy is decided according to the teams, they can trade the objects while they explore the game area giving the ones that they don’t need reaching a useful one.The players need a production token to build their final objects, and this token is situated at the end of the game. The first team that complete the mission wins.

03/What

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Augmented Reality & Mobile Experience

0306

2013

Team 03 edro The Game

The game is a “collect & trade”.3 teams, 1 branch each: accessory design, publishing, product design1 object to built eachevery object has 3 components, each of them can be unlocked through a quiz that refers to the branch of the object.Teams start in a common place, players look for the object without knowing where they exactly are, so that they explore the game area looking for the object useful to the final bulding.The game strategy is decided according to the teams, they can trade the objects while they explore the game area giving the ones that they don’t need reaching a useful one.The players need a production token to build their final objects, and this token is situated at the end of the game. The first team that complete the mission wins.

03/What

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04/Where

Augmented Reality & Mobile Experience

0306

2013

Team 03 edro Map

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04/Where

Augmented Reality & Mobile Experience

0306

2013

Team 03 edro Map

The start of our game is situated in Brera because it is the design’s cornerstone.Objects are scattered in Parco Sempione, in this way the players can meet and trade object they do/don’t need.The end of our game is situated at Triennale, that represents the creative design’s world.

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04/How

Augmented Reality & Mobile Experience

0306

2013

Team 03 edro Graphics

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04/How

Augmented Reality & Mobile Experience

0306

2013

Team 03 edro Graphics

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04/How

Augmented Reality & Mobile Experience

0306

2013

Team 03 edro Linguaggio

The language used in our game is simple and straight-forward, accessible to young people who don’t want to get stuck into tedious, lenghty questions.There are three different levels of difficulty, three for each object.

Quale di queste borse non ha i manici? • pochette• bauletto• tracolla

Quale fra queste è la pelle più morbida al tatto? • agnello• vitello• coccodrillo

Come si chiudono in sicurezza le valige? • con la combinazione• con i bottoni automatici• con il nastro adesivo

Da che materiali è formata la lega di ottone cui è composto il fusto? • rame e zinco• acciaio e rame• oro e zinco

Gli steli della base mantengono in equilibrio la lampada; ma che cos’è il baricentro? • il punto al quale è applicata

la forza risultante di tutte le forze peso parallele.

• il nome dato a un piano o linea o anche retta, utilizzati per la bisezione di un’entità geometrica

• il lato opposto all’angolo retto.

Il vetro un materiale polifunzionale, qual’è la sua temperatura di fusione? • 1200° - 1500°C• 800° - 1000°C• 50° - 80°C

Il foglio di carta ha diverse misure; che formato otteniamo dividendo a metà un A1?• A2• A0• A4

Quante foto si possono fare con i rullini standard? • 12 - 24 - 36• 20 - 30 - 40• 3 - 6 - 9

Il layout è lo studio della composizione di ogni pagina, che programma useresti per impaginare?•adobeindesign•adobephotoshop•microsoftword

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04/How

Augmented Reality & Mobile Experience

0306

2013

Team 03 edro Linguaggio

The language used in our game is simple and straight-forward, accessible to young people who don’t want to get stuck into tedious, lenghty questions.There are three different levels of difficulty, three for each object.

Il vetro un materiale polifunzionale, qual’è la sua temperatura di fusione? • 1200° - 1500°C• 50° - 80°C• 800° - 1000°C

Il foglio di carta ha diverse misure; che formato otteniamo dividendo a metà un A1?• A2• A0• A4

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05/How

Augmented Reality & Mobile Experience

0306

2013

Team 03 edro Storyboard

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05/How

Augmented Reality & Mobile Experience

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2013

Team 03 edro Storyboard

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05/How

Augmented Reality & Mobile Experience

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2013

Team 03 edro Storyboard

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05/How

Augmented Reality & Mobile Experience

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2013

Team 03 edro Storyboard

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05/How

Augmented Reality & Mobile Experience

0306

2013

Team 03 edro Storyboard

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05/How

Augmented Reality & Mobile Experience

0306

2013

Team 03 edro Storyboard

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05/How

Augmented Reality & Mobile Experience

0306

2013

Team 03 edro Storyboard

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05/How

Augmented Reality & Mobile Experience

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2013

Team 03 edro Storyboard

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05/How

Augmented Reality & Mobile Experience

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2013

Team 03 edro Storyboard

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05/How

Augmented Reality & Mobile Experience

0306

2013

Team 03 edro Storyboard

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05/How

Augmented Reality & Mobile Experience

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2013

Team 03 edro Storyboard

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05/How

Augmented Reality & Mobile Experience

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2013

Team 03 edro Storyboard

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Augmented Reality & Mobile Experience

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2013

Team 03 edro Questions?

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Augmented Reality & Mobile Experience

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2013

Team 03 edro Thank you :)