Pionier Workwear at the A+A exhibition - Ahlers AG · 2017. 11. 3. · As a subsidiary of Ahlers...

Pionier Berufskleidung GmbH

Bielefelder Straße 236 D-32052 Herford Tel. (0 52 21) 979-9451 Fax (0 52 21) 979-479 [email protected]

www.pionier-workwear.com

PRESS RELEASE

Herford, 17.10.2017

Pionier Workwear at the A+A exhibition

"Function meets Fashion" at an extreme level - the Herford specialist for workwear

presents its latest products for 2018 in Düsseldorf.

One of Germany’s most successful workwear manufacturers, the Herford specialist Pionier

Workwear, a subsidiary of Ahlers AG, is presenting its latest products at the A+A exhibition

in Düsseldorf from 17.- 20.10.2017. The exhibition which is held every two years is the

world’s biggest international fair for personal protection and safety and health at the

workplace. This year at the A+A, 1,896 exhibitors from 55 countries will present their products

to more than 65,000 visitors from 86 countries.

Pionier will present its product innovations and developments in workwear at the industry get-

together which is held once every two years on its 150 m² Stand 3C 82 in Hall 3.

After an intensive 18 month development phase, the company will present this year its new

“Concept” and “Performer” collections with which it plans to open up new segments. Function

meets Fashion on a high level.

mailto:[email protected]


http://www.pionier-workwear.com/




“Concept” collection: M i x & M atch

The Concept collection combines a modern cut with innovative design and high degree of comfort. It

is built on the Mix&Match principle whereby the individual models offer many combination

options in terms of colour. Comprising of a jacket with waistband, trousers with waistband,

dungarees and Bermuda shorts, the Concept collection has been developed for trade and

industry.

The individual items are available in the colours black/grey, marine/corn blue, black/red as well as

mono black, mono marine and mono grey. Items can be combined with one another and are

distinguished by their ergonomic design, perfect fit and wide range of functional details such as

stretch inserts, cordura reinforcements on the leg and breast pockets as well as leasing orientated

workmanship / tailoring.







“Performer” collection

The Performer collection brings professional protective clothing to a whole new safety level in

high risk work areas.

Comprising of a jacket with waistband, trousers with waistband and dungarees, the collection is

divided into three safety levels Light, Heavy and Heavy+. Coloured trim elements also allow on-

site supervisors to immediately recognise whether employees are wearing the correct clothing for

their risk area.

What’s more, in the module system, it can be perfectly combined with the blended fabric

collection Concept.

For a uniform look for the entire workforce taking all the safety needs of the individual

employees into consideration.







As a further highlight, there will also be a tattoo artist present on 19.10. from 10.00 am - 5.30

pm who will be able to provide anyone who is brave enough with a small tattoo – free of

charge.

For the first time this year, Pionier Workwear will also present its new collections at the daily

fashion show in Hall 11.

Pionier Workwear has been developing workwear for more than 75 years and is amongst

the top 10 in its sector in Germany. As a subsidiary of Ahlers AG, Pionier Workwear

distributes workwear and corporate fashion for trade and industry and the service sector. High

quality and functional, the clothing is designed according to the needs of the specific work

conditions and technical norms. Pionier Workwear is available from leading retailers in

Germany and Europe.







The managers of Pionier Workwear l. – r. Silke Tegeler (Sales Director), Ulrich Heesen (Manging Director), Joachim

Hagensieker (Head of Sales Property/Corporate Fashion), Elger Bergmann (Sourcing). Not pictured: Julia Walser (Head of

Design)







The Thursday highlight: free tattoos!







Pionier Workwear: innovative workwear for trade and industry







Pionier Workwear: "Function meets Fashion"







Your contact in case of queries:

Carla Henkel

Online / Editor

Ahlers AG

Tel. +49(0)5221 / 9792717

Fax: +49(0)5221979274

E-mail: [email protected]





Pionier Workwear at the A+A exhibition - Ahlers AG · 2017. 11. 3. · As a subsidiary of Ahlers...

Documents

Transcript of Pionier Workwear at the A+A exhibition - Ahlers AG · 2017. 11. 3. · As a subsidiary of Ahlers...