Fieldmarketing in 2014

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De Lichtfabriek - 3 Oktober, 2013

description

Presentatie Fieldmarketingevent Pepperminds 2013

Transcript of Fieldmarketing in 2014

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De Lichtfabriek - 3 Oktober, 2013

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“Ondernemers storen zich aan de overlast en oneerlijke concurrentie van straatverkopers. En ondernemers hebben het al zo zwaar.

Daarom gaan we het verbieden”. Vertelt Marine Baar.

*Gemeente Arnhem in Editie NL – 15 augustus 2013

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‘De eigen streek en de eerste overheid worden belangrijker. De individualisering is over zijn hoogtepunt heen en mensen gaan weer groepjes en dorpjes vormen. Eigenlijk komen de middeleeuwen terug, maar dan technisch beter gefaciliteerd.”

Trendrapport - Adjiedj Bakas

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Bakas stelt dat een baby van 2 maanden oud al in 20 databestanden zit. Volwassenen zitten in duizenden bestanden en al je digitale sporen op internet kunnen steeds beter gekoppeld worden door datamining en business analytics.

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*Bron: Ericsson Mobility Report Juni 2013

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Jeremy McCarthy, 1960

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“ 20% van de Nederlandse huishoudens is verantwoordelijk voor 80% van het totaalbedrag aan giften.”

* Rijksoverheid 25-04-2013

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