Post on 29-Oct-2014
description
RONALD VAN DEN
HOFF
DEMOCRACYPOLICIANS
ZOMBIEECONOMY
AGING€ = GONE
REGENTSESTABLISHMENT
SUSTAINABLESOCIETY
VULCANO,OIL
ZORBA THE GREEK
TIJD VOOR REVOLUTIE
Besluiteloos leiderschap
Extreme belasting druk
Maatschappelijke ongelijkwaardigheid
Overmatige wet- en regelgeving
Zelfgenoegzaamheid
Robert Adams, Decadent Societies
INTERNET = SOCIAAL:WEB2.0 GROUNDSWELL
ZP’ER - FREE AGENT - SELF EMPLOYED PROFESSIONAL
ORGANISATIE2.0 : 2 GEZICHTEN
TRANSACTIONEEL
SOCIAAL
-MENSEN-MIDDELEN
-TIJDORGANISATIE
ZOMBIE ECONOMIE: DENKEN IN SCHAARSTE
COMMUNITY OF INTEREST
PERSONAL BRANDING – PEERS NETWORKING
NETWORKING – SHARING - COLLABORATION
COMMUNITIES OF PRACTISE
SOCIAL CAPITAL
3RD PARTIEEARNING
POSSIBILITIES
COMMUNITY OF PURPOSE:VALUE NETWORK - MESHWORK
COLLABORATION – NEW VALUE CREATION
SOCIETY 3.0
VALUE NETWORK 1
VALUE NETWORK 2
VALUE NETWORK 3
VALUE NETWORK 4
SOCIAL COLLABORATIONPLATFORMS & TOOLS
WISDOMKNOWLEDGEINFORMATION
DATA
“THE CLOUD”
VALUECONSTELLATIONS VALUE
CONSTELLATIONS
VALUECONSTELLATIONS
OLD-ZOMBIEECONOMYORGANIZATIONS:time, money, people
PERSONAL BRANDING &RELATIONAL SOCIALNETWORKS
ORGANIZATION3.0DISRUPTIVE CONCEPTSCAPITALSUSTAINABILITYSINGULARITY
SEMANTIC CONTEXT.
MAKEVALUE NETWORKS
LEARNING ENTITIES.
COLLECTIVE INTELLIGENCE
DOMAIN OF THEINTERDEPENTECONOMY
= MARKTVRAAG
LONG TAILS
DISRUPTIVE TRANSACTIONS
- MEETING ROOMS
- HEAVY TERMS & CONDITIONS…
- RESERVATION CALLCENTRE
- STANDARD MEETING ROOMS
- SUPPLIERS ACT WHEN ORDERED
- SALES, MARKETING, PR.STAFF
- SEATS 2 MEET & SEATS 2 WORK…
- NO TERMS & CONDITIONS…
- 24/7 ACCES, MANAGE OWN
RESERVATION DATA &
YIELD MANAGEMENT SYSTEM…
- MATCH MEETINGROOM & PURPOSE…
- SUPPLIERS ACCES TO THEIR OWN
DATA…- FREE AGENTS: SEATS2WORK,
FREE CO-WORKING, WIFI, F&B
- NO SALES, NO MARKETING, NO PR.
STAFF BUT 100% SOCIAL MEDIA
SOCIAL NETWORK FOR COLLABORATION
COMMUNICATION TRU SOCIAL MEDIA…:
-BOUNDARYLESS-TRANSPARANT-AUTHENTIC-MINDZ.COM FUNCTIONALITIES:
-virtual DNA- (multi lingual) collaboration groups
-blogs, fora, wikis, Q&A,
-digital dialogue/coaching
-event software-3 rd parties integration
BUZZZZZZZZZZ = BUSINESS
18 november 2009 :
“Wat is de beste plek voor een vergadering
met 10 mensen op of vlakbij van Utrecht CS?”
-frankmeeuwsen: “@WillemDudok
seats2meet.com #s2m check o.a.
@keesromkes voor meer info ”
-okparking: “@WillemDudok seats2meet”
-paulvereijken: “@WillemDudok
@Seats2Meet ”
-pvantees: @WillemDudok dat zou
Seats2Meet moeten zijn #s2m ... zie dat ik
niet de enige ben met die suggestie.”
BUZZ….
BUZZ….
BUZZ….+ NETWORK
S2M BRAND = A LOVEMARK
SOCIAAL KAPITAAL
EIGEN NETWERK GROEPEN
PERSONAL BRANDING
1000den GROEPEN
PLAZA’S
MASS MINGLING
NIEUWE MARKTEN
REVERSED LONG TAIL: THE LONG SNOUT!
CORPORATE WEBSITE: INFO FLOW
CORPORATE WEBSITE: UGC & AGGREGATION
WEBCARE DASHBOARDS
TWITTER FOUNTAIN
TOOLS & SERVICES
NOG MEER…
AUGMENTED REALITY LAYARS
S2MLOCATION LAYAR
MINDZ EVENT LAYAR
LOCATION PROFILE MATCHING LAYAR
SOCIETY 3.0
VALUE NETWORK 1
VALUE NETWORK 2
VALUE NETWORK 3
VALUE NETWORK 4
SOCIAL COLLABORATIONPLATFORMS & TOOLS
WISDOMKNOWLEDGEINFORMATION
DATA
“THE CLOUD”
VALUECONSTELLATIONS VALUE
CONSTELLATIONS
VALUECONSTELLATIONS
OLD-ZOMBIEECONOMYORGANIZATIONS:time, money, people
PERSONAL BRANDING &RELATIONAL SOCIALNETWORKS
ORGANIZATION3.0DISRUPTIVE CONCEPTSCAPITALSUSTAINABILITYSINGULARITY
SEMANTIC CONTEXT.
MAKEVALUE NETWORKS
LEARNING ENTITIES.
COLLECTIVE INTELLIGENCE
DOMAIN OF THEINTERDEPENTECONOMY
“THE CLOUD”
PERSONAL BRANDING &RELATIONAL SOCIALNETWORKS
DOMAIN OF THEINTERDEPENTECONOMY
MEETING PLANNERGOOGLE APPSMEETING REVIEWSSINGLE MINDZKOPLOPERZSPEAKONOMYTWITTER FOUNTAINDASHBOARDMOBILE APPS &LAYARS
ECO SYSTEM : COLLABORATION IN VALUE NETWORKS
S2M EXPANSIE
S2M 040S2M 010
S2M 020
S2M 050
S2M 030
S2M 070
S2M locatie 1
S2M locatie 3
S2M locatie 2
S2M loc. 6
S2M STEDENNAAM
S2m loc. 4
S2M loc. 5
EXPANSIE : S2M NL
DIT ZIJN WIJ DUS…
DUURZAAM ORGANISCH
DYNAMISCH OPEN
TRANSPARANT
ZELFLEREND DELEN
ZELFSTUREND
CORPORATE STORYAUTHENTIEK
LOVEMARK NETWERK
BRAND EXPANSIE
DANK VOOR UW AANDACHT
WWW.RONALDVANDENHOFF.NL
RVANDENHOFF
FUTURE…
GLOBAL BRAINMETACORTEX
connectivity of people
connectivityofinformation
PC ERA
WEB 1.0
WEB 2.02000-2010
WEB 3.02010-2020
WEB 4.02020-2040
social web
semantic web
web OS
Intelligent web
CONNECTIVITY OF PEOPLE & INFORMATION
ParisHilton
Wow!foto
modelSlimming
societyluxurious
Nicecity
Good food
art
Tagcloud: we enhance information
(tagging of social bookmarking)
ParisHilton
fotomodel
movieabc
peter
Eiffeltower
Shake-spear
me
Like to read
vriendvan
Wrotereviewabout…
Been there 3x
photoshootlocation
profession Rated asmy favorite
Ontology: context of information is known
Situated in the same era as..
“INTERNETOF
THINGS”
SEMANTIC WEB : 3 ELEMENTS
1
3
2
SEMANTIC WEB: THE INTERNET OF THINGS
KRACHT VAN HET NETWERK
FYSIEKE OMVANGMetcalfe
SPELERS POSITIEStephenson
RELEVANTIEGranovetter
BETROUWBAARHEID
DUNBARS LAW
KRACHT VAN HET NETWERK
FYSIEKE OMVANG
SPELERS POSITIE
RELEVANTIE
BETROUWBAARHEID
METCALVE’S LAWn(n − 1)/2
2 1
5 10
12 61
KRACHT VAN HET NETWERK
FYSIEKE OMVANG
SPELERS POSITIE
RELEVANTIE
BETROUWBAARHEID
KRACHT VAN HET NETWERK
FYSIEKE OMVANG
SPELERS POSITIE
RELEVANTIE
BETROUWBAARHEID
S2M LOCATION 1
S2M LOCATION 2
S2M CITY - REGION
S2M COUNTRY
S2M INTERNATIONAL
S2M OWNERS = BRAND AMBASSADORS
S2M COUNTRY
S2M COUNTRY
S2M CITY-REGION
S2M CITY-REGION
A G G R E G AT IO N
A G G R E G AT IO N
PERSONAL BRANDING
NATIONAL BRANDING
LOCAL BRANDING
INTERNATIONAL BRANDING
SOCIAL MEDIA STRATEGY: CONTENT
SOCIAL MEDIA STRATEGY: DISTRIBUTION
PERSONAL BRANDING
NATIONAL BRANDING
LOCAL BRANDING
INTERNATIONAL BRANDING
S2M CITY-REGION
S2M COUNTRY
S2M INTERNATIONAL
S2M OWNERS =BRAND AMBASSADORS
S2M LOCATION
S2MINTERNATIONAL
PLAZA
S2MNATIONAL
PLAZA
S2MLOCAL/
REGIONALPLAZA
S2MLOCATION
PLAZA
PERSONALPROFILE
S2MINTERNATIONAL
GROUP
S2MNATIONAL
GROUP
PERSONALPROFILE
S2MINTERNATIONAL
GROUP
S2MNATIONAL
GROUP
PERSONALPROFILE
3RD PARTYGROUPS
3RD PARTYGROUPS