Presentatie tijdens modebiennale arnhem voor ABNAMRO en E&Y

Transcript of Presentatie tijdens modebiennale arnhem voor ABNAMRO en E&Y

Fashion WorldABNAMRO

Vincent@Everts.net+31647180864

@vincente

kasbank.com

Friday, June 10, 2011

mailto:Vincent@Everts.net

Fashion WorldABNAMRO

Vincent@Everts.net+31647180864

@vincente

kasbank.com

mailto:Vincent@Everts.net

Vincent Everts?

Innovation acceleration

Innovation study trips:2008: China2009: Russia2010: Brazil

Innovation acceleration

Innovation study trips:2008: China2009: Russia2010: Brazil

Tudou.com earlier then YouTube

Social Media

2.0

• Generatie

• X,Y, Z

• Generatie

• X,Y, Z

• Mijn Tools

Videoblogger

Talk to Me!

• kassa

internet connected TV

bron: GfKFriday, June 10, 2011

2010: 7%

2010: 7%2011: 15%2013: 60%

Apple TV

Power of online Video

YouTube uploadsper minuut

0

11

22

33

2007 I 2007 II 2008 I 2008 II 2009 I 2009 II 2010 I 2010 II

2 miljard video’s per dag

33 uur video upload per minuut

Bezoekers 15 minuten per dag

2de zoekmachine wereldwijd

In 60 dagen wordt net zoveel geupload als 3 TV kanalen in 60 jaar uitzenden

1 miljard abonneesFriday, June 10, 2011

3 miljoen leden gebruikenauto-share om video’s te delen

1 Tweet levert 7 bezoekers

Video consumptie per dag:Facebook: 46.2 jaarMySpace: 5.6 jaarOrkut: 12.7 jaarHi5: 1.2 jaar

Life of a YouTube video

bron: Silicon Alley Insider

What are they looking?

bron: Frank N. Magid Media Futures 2010: Online videoFriday, June 10, 2011

iPhone 4

Make your own company TV Channel

www.yubby.comFriday, June 10, 2011

Search automatically on 30 networks

www.yubby.comFriday, June 10, 2011

www.yubby.com

First weekusers send in 2000 video’s300.000 unique viewers

Volg Vincent Everts livein zijn elektrische Leaf

- Live auto lifestats- Live 1.6mbit streaming video- Live Google maps- Twitter with driver- Twitter with Car- Interviews

Volg Vincent Everts livein zijn elektrische Leaf

Internet is pain!

What are we going to talk about?

time consumption Web 1.0 Viral Marketing (PP) travel

RSS Explained Web 2.0 Kindleexplained Marketing 2.0 Google Adwords Tudou

Google Docs Online video elections 2.0

Multitasking Twitter Amazon Yubby Co-Creation

Google Streetview Online collaboration Social tools

Dell Sucks Support 2.0 Viral Marketing Kryptonite Lock Enterprise 2.0 VMS Zoomz HD ebay

news resume VMS Google trends

What are we going to talk about?

keynote:/Users/remcobron/Documents/Vincent%20Everts/Vincent%20Everts%20presentatie%202.0/vincente-keynote-versie-2.0.4.key?id=BGSlide-8

Web1.0

7

How do we spend our time?

4%6%

19%

33%

39%

TV: 39% 178 min.

Radio: 33% 151 min.

Internet: 19% 86 min.

Newspaper: 6% 20 min

Magazines: 4% 18 min

How do we spend our time?

4%6%

19%

33%

39%

TV RadioInternet NewspapersMagazines

Time & advertisement

Time online: 1,5 h pp/dayOnline adds €500M/yrAdds € 0,07 pp/h

TV 3 hours/day/userAdvertisement €200M public + €600 commercialadvertisment/hour TV watching € 0,06

NewsPapers 20 min/day€750M adv revenueAdds € 2,00 pp/h

Magazines18 m/dayAdvertisement €700Reclame inkomsten: € 2,50 pp/ph

Comscore: CPA/CPC You are not rewarded for what you do

85% never clicks on anything during the month3% does 80% of the clicks

80% increase in visiting websites within 2 month100% increase in search

17% increase in offline sales27% increase in online sales

• $32 billion sales• 1 Billion searches/day• Money from Adwords• Almost nothing from

Youtube, Google earth/map, gmail, apps etc

Google adwords

•Easy to set-up•Easy to budget•Price per keyword

Also onYouTube

Why callvia computer?

It’spersonal!

MS Paid $6bn for online advertising company aQuantive in 2007

$40B for Tmobile USA

668M clients145M active users/month207B minutes +39B minutes 2010$13/$52 user$5/yr$860M/20109x SalesBusiness?

“Microsoft has always had the ability to take really great technology and ruin it”

668M clients145M active users/month207B minutes +39B minutes 2010$13/$52 user$5/yr$860M/20109x SalesBusiness?

Complexity is huge! TBG-digital

§

85

Tablet market in 2014

86

87

88

SonicView

Playmate

93

Playmate

93

94

12

IMPACT ON BUSINESS

DELL Case

keynote:/Users/vincente/Desktop/nos%202020.key?id=BGSlide-71

DELL Case

Dell notebooks

Online bestedingen

2010: 9 miljard euro

2009: 7,3 miljard euro

bron: thuiswinkel.org

Web-influenced 48 miljard

ProductinformatieSocial toolsFriday, June 10, 2011

90% social tools

Product info

Social tools

what else do people buy

what do they recommend?

Tags of clients

What do they buy in the end?

what else?

Description of customers

reviews of the customers

review of the reviews

beta

• Weblogs• Flickr• Wiki’s• RSS• RSS readers• Del.icio.us• Youtube• Facebooks

WEB 2.0

Who talks

Customer service

It’s now mainstream!

“What are you doing in 140 characters”

• s

Social Networking

Wordprocessing 1951

Wordprocessing 1985

Wordprocessing 2008

Online collaborationFriday, June 10, 2011

Revisionscompare

Web 2.0 Trend:Co-Creation

49

Social Media

2.0

www.vincente.nl

www.yubby.com

www.interimic.nl

vincent@everts.net

www.twitter.com/vincente

+31647180864

Vincent Everts

http://www.vincente.nl

http://www.yubby.com

mailto:vincent@everts.net

Presentatie tijdens modebiennale arnhem voor ABNAMRO en E&Y

Business

Transcript of Presentatie tijdens modebiennale arnhem voor ABNAMRO en E&Y

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