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saqarTvelos
turizmis
statistikuri
mimoxilva
2015
2015 wlis statistikuri angariSi mimoixilavs turizmis seqtorSi arsebul mdgomareobas da turizmis xelSewyobis mizniT ganxor-cielebul aqtivobebs.
2010 wlidan saqarTvelos turizmis erovnu-li administracia ekonomikisa da mdgradi ganviTarebis saministros sajaro samarT-lis iuridiuli piria da mniSvnelovan rols asrulebs saqarTvelos ekonomikuri gan-viTarebisa da turizmis industriis mniS-vnelobis gazrdaSi. administraciis miznebia saqarTveloSi turizmis ganviTarebis sax-elmwifo politikis Camoyalibeba da ganx-orcieleba, mdgradi turizmis xelSewyoba, turizmis ganviTarebis safuZvelze qveyanaSi saeqsporto Semosavlebis zrda da axali sam-uSao adgilebis Seqmnis waxaliseba.
statistikuri monacemebiT, 2015 wels saqarTveloSi turizmis industriam zrda ganagrZo. am wels dafiqsirda saerTaSoriso Semosvlebis rekorduli maCvenebeli 5,901,094 da miuaxlovda eqvs milionian zRvars. qveya-naSi Semovida 385,535-iT meti saerTaSoriso mogzauri, ramac mniSvnelovnad gaaumjobesa ekonomikuri maCveneblebi.
saerTaSoriso da Sida turizmi did rols asrulebs qveynis ekonomikaSi. ucxoeli vizitorebis danaxarjebi mniSvnelovan gav-lenas axdens saqarTvelos sagadamxdelo balansze. qveynis servisis eqsportis Se-mosavlidan daaxloebiT 61.4% turizmze modis. saerTaSoriso turizmidan Semosavle-bi mzardi tendenciiT gamoirCeoda, Sedegad 2015 wels misma moculobam 1.94 mlrd aSS dolars gadaaWarba. Sida turizmis danaxar-jebma 1.53 mlrd lari Seadgina. mSp-Si tu-rizmis wilma ki 6.7%. aRniSnuli maCveneblis miRweva turizmis sferoSi Seqmnili damate-buli Rirebulebis 258 milioni lariT zrdis Sedegad gaxda SesaZlebeli.
2015 wels saqarTvelos turizmis erovnuli administraciis bazaSi daregistrirebuli iyo 1,475 ganTavsebis obieqti 51,404 sawoli adgiliT. ganTavsebis saSualebebis oTax-ebis mixedviT klasifikaciis Tanaxmad, xuTi da naklebi oTaxis raodenobrivi kategoria yvelaze msxvili iyo 519 (35%), danarCeni kat-egoriebis ganTavsebis obieqtebma ki 956 (65%) Seadgina.
2015 wlis mogzaurobisa da turizmis konkurenciis indeqsis Tanaxmad, saqarTvelo msoflio bazarze turistuli konkurentu-narianobis mixedviT 71-e pozicias ikavebs 141 qveyanas Soris (qula: 3.68). 2013 welTan SedarebiT gaumjobeseba SeiniSneba Semdeg maCveneblebSi: turistuli servisis da sahae-ro transportis infrastruqtura, ekologi-uri mdgradoba, dacva da usafrTxoeba, jan-mrTeloba da higiena. saqarTvelos hqonda warmatebebi saerTaSo riso urTierTobebSic. 2015 wels xeli moewera turizmis sferoSi TanamSromlobis SeTanxmebebs sam qveyanasTan (TurqmeneTi, samxreT korea, belarusi). saz-RvargareT saqarTvelos misiebisTvis Seiqmna portali, romelic moicavs qveynis wardgenis mizniT Seqmnil prezentaciebs, turistuli broSurebis eleqtronul versiebs da sxva.
turizmis industriis ganviTarebis perspeq-tivebi Zalian optimisturia. momaval wlebSi prognozireben, rom industria Seqmnis ufro met samuSao adgils da miiRebs met Semosa-vals. saqarTvelos mTavrobisa da turizmis erovnuli administraciis erToblivi saqmi-anobis Sedegad saerTaSoriso mogzaurebis raodenobis mniSvnelovani zrda aris mosa-lodneli. amaSi ki axalSeqmnilma turizmis aTwlianma strategiam umniSvnelovanesi roli unda Seasrulos.
saqarTveloSi saerTaSoriso mogzaurebis gasazrdelad turizmis erovnuli adminis-traciis mier ganxorcielebul aqtivobebs Sorisaa: turizmis infrastruqturis ganvi-Tareba, saqarTveloSi saerTaSoriso mogzau-robis gamartiveba, servisis xarisxis gaum-jobeseba, saqarTvelos cnobadobis amaRleba, marketinguli aqtivobebis implementacia, rogorc saerTaSoriso, ise Sida bazrebze da turistuli produqtis ganviTareba.
2015 wels saqarTvelos turizmis erovnulma administraciam monawileoba miiRo 26 saer-TaSoriso da Sida turistul gamofenaSi, ganaxorciela cxra miznobriv bazarze mar-ketinguli kampania da Caatara 64 pres da gacnobiTi turi.
imedi gvaqvs, rom es publikacia gaxdeba in-formaciis mniSvnelovani wyaro, romelsac xSirad miubrundebiT.
Sejameba
saqarTvelos turizmis statistikuri mimoxilva 3
bolo wlebis ganmavlobaSi, saqarTveloSi saerTaSoriso Semosvlebis raodenoba mkveT-rad gaizarda. 2015 wels am ricxvma rekor-dul maCvenebels 5,901,094-s miaRwia (+7%). yvelaze maRali zrda ki 2012 wels aRiniSna (+56.9%).
vizitebis saerTo raodenobis 38.7%-ma 24 saaTze met xans gastana, 37.6% erTdRian vizitebs Seadgenda, xolo vizitebis 23.7% tranzitis mizniT ganxorcielda.
saerTaSoriso mogzaurebs Soris yvelaze popularuli zafxulis sezonia 2,087,138 vizitiT (ivnisi: 496,794; ivlisi: 737,898; agvisto: 852,446), rac mTliani Semosvlebis 35.4%-s Seadgens.
saerTaSoriso SemosvlebSi umetesi wili - 87.8% (5,180,010) mezobel qveynebs ukaviaT, mxolod 12.2% (721,084) modis sxva qveynebze. wlis lideri, rogorc vizitebis raodeno-biT 1,468,888 (+10.8%), aseve raodenobrivi zrdiT (+143,253) somxeTia. somexi mogzau-rebis matebis yvelaze maRali maCvenebeli agvistosa (+43,663) da ivnisSi (+27,857) dafiq-sirda. mniSvnelovani zrda SeimCneva aseve rusi (+114,523), azerbaijaneli (+110,043) da ebraeli (+17,102) mogzaurebis raodenobaSi. aRniSnuli zrdis mniSvnelovani faqtorebi aviareisebis damateba, presturebi da tu-rizmis erovnuli administraciis marketin-guli kampaniebia.
evrokavSiris qveynebis moqalaqeebis vizi-tebis raodenobam 242,172 Seadgina. evropeli mogzaurebis, rogorc wili mTlian raode-nobaSi, aseve zrda wina welTan SedarebiT 4.1%-ia.
saqarTveloSi saerTaSoriso Semosvlebis umravlesoba 5,034,368 (85.3%) saxmeleTo transportis meSveobiT ganxorcielda, Sem-deg aris sahaero transporti 764,588 (13%). sarkinigzo da sazRvao gziT Semosvlebma, Se-sabamisad 62,664 (1.1%) da 39,474 (0.6%) Sead-gina. yvelaze datvirTuli sazRvaria sarfi 1,406,998 vizitiT (mTliani sazRvris kveT-ebis 23.8%). mas mosdevs sadaxlo 18.4%-iT da wiTeli xidi 17.1%-iT.
saerTaSorisoSemosvlebi
ZiriTadi informaciasaerTaSoriso Semosvlebis statistika mow-odebulia saqarTvelos Sinagan saqmeTa saministros sainformacio-analitikuri de-partamentis mier.
meTodologiasaerTaSoriso Semosvlebis statistika aRw-ers Semomyvani mogzaurebis dinamikas, rom-lebic 20 sasazRvro gamSvebi punqtis saSu-alebiT Semovida. aRsaniSnavia, rom 2015 wels sasazRvro gamSveb punqtebs karwaxi daemata.
sasazRvro gamSvebi punqtebis sia mocemulia qvemoT:sahaero: Tbilisis saerTaSoriso aeroporti, baTumis saerTaSoriso aeroporti, quTaisis saerTaSoriso aeroporti.
sazRvao: foTis porti, baTumis porti, yulevis porti.
saxmeleTo: axkerpi, guguTi, vale, vaxtang-isi, ninowminda, sadaxlo, sarfi, yazbegi, codna, wiTeli xidi, samTawyaro, karwaxi.
sarkinigzo: gardabani, sadaxlo.
ZiriTadi gamoqveynebuli indikatorebisaerTaSoriso Semosvlebi erovnebis, saz-Rvrebis da sazRvris tipebis mixedviT, 24 saaTze meti da naklebi droiT ganxorciele-buli vizitebi, satranzito mizniT ganxor-cielebuli vizitebi, vizitis saSualo xan-grZlivoba.
24 saaTi da meti - gulisxmobs vizitebs, romelic 24 saaTze metxans grZeldeba.
tranzituli viziti - gulisxmobs vizitebs 24 saaTze naklebi vadiT da qveynis datove-bas gansxvavebuli sazRvriT, vidre Semosv-lisas.
erTdRiani viziti - gulisxmobs vizitebs, 24 saaTze naklebi vadiT da qveynis datovebas igive sazRvriT, rogorc Semosvlisas.
gaCerebis saSualo xangrZlivoba - gulisx-mobs im vizitebis saSualo xangrZlivobis daTvlas, romelic mocemul wels dasrul-da. amasTan, viziti ar unda aRematebodes erT weliwads.
detaluri informacia ixileT turizmis erovnuli administraciis veb gverdze:www.gnta.ge
4 saqarTvelos turizmis statistikuri mimoxilva
saerTaSoriso Semosvlebi tipebis mixedviT
sul
erTdRiani viziti
tranziti
24 sT. da meti(turisti)
4,428,221
1,789,592
1,883,670
754,959
2012
5,392,303
2,065,296
2,138,216
1,188,791
2013
5,515,559
2,229,094
2,172,429
1,114,036
2014
5,901,094
2,281,971
2,218,288
1,400,835
2015
7%
2.4%
2.1%
25.7%
cvlileba %2014-2015
wyaro: saqarTvelos Sinagan saqmeTa saministro
saerTaSoriso Semosvlebi wlebis mixedviT
wyaro: saqarTvelos Sinagan saqmeTa saministro
2,822,363
2011
4,428,221
2012
5,392,303
2013
5,515,559
2014
5,901,094
2015
2014
34,631
81,303
4,109
38,764
5,515,559
5,354,633
2015
5,901,094
5,723,434
38,698
73,548
4,411
56,682
cvlileba
385,535
368,801
4,067
-7,755
302
17,918
cvlileba %
7%
6.9%
11.7%
-9.5%
7.3%
46.2%
evropa
regioni
mTliani raodenoba
amerika
aRmosavleT azia/ wynari okeanis auzi
afrika
axlo/Sua aRmosavleTi
saerTaSoriso Semosvlebi regionebis mixedviT
wyaro: saqarTvelos Sinagan saqmeTa saministro
56.9%
21.8% 2.3%7%
saqarTvelos turizmis statistikuri mimoxilva 5
100000
200000
300000
400000
500000
600000
700000
800000
900000
0
wyaro: saqarTvelos Sinagan saqmeTa saministro
wyaro: saqarTvelos Sinagan saqmeTa saministro
ian Teb mar apr mai ivn ivl agv seq oqt noe dek
saerTaSoriso Semosvlebi Tveebis mixedviT
2013
2014
2015
saqarTvelo-saerTaSoriso Semosvlebis ganawileba
TurqeTi
23.6%
sxva
9.8%
ukraina
2.4%
ruseTi
15.7%
azerbaijani
23.6%
somxeTi
24.9%
6 saqarTvelos turizmis statistikuri mimoxilva
wyaro: saqarTvelos Sinagan saqmeTa saministro
wyaro: saqarTvelos Sinagan saqmeTa saministro
saerTaSoriso Semosvlebi, pirveli 10 qveyana
saqarTvelo-saerTaSoriso
Semosvlebi sazRvris tipebis mixedviT
saxmeleTo
85.3%
sahaero
13%
sarkinigzo
1.1%sazRvao
0.6%
2014
1,442,695
811,621
143,521
42,385
46,314
33,446
28,394
28,272
1,325,635
1,283,214
2015
1,468,888
1,393,257
1,391,721
926,144
141,734
59,487
41,425
36,826
36,777
31,147
cvlileba
143,253
110,043
-50,974
114,523
-1,787
17,102
-4,889
3,380
8,383
2,875
cvlileba %
10.8%
8.6%
-3.5%
14.1%
-1.2%
40.3%
-10.6%
10.1%
29.5%
10.2%
somxeTi
qveyana
TurqeTi
azerbaijani
ruseTi
ukraina
aSS
poloneTi
israeli
germania
yazaxeTi
saqarTvelos turizmis statistikuri mimoxilva 7
top 5 qveynis gaCerebis saSualo xangrZlivoba
qveyana
somxeTi
gaCerebis saSualo xangrZlivoba (dRe)
2.6
ukraina
TurqeTi
12.1
2.2
ruseTi 9.9
azerbaijani 3
wyaro: saqarTvelos Sinagan saqmeTa saministro
wyaro: saqarTvelos Sinagan saqmeTa saministro
saerTaSoriso turistuli Semosvlebi, pirveli 10 qveyana
2014
395,200
348,489
113,206
40,882
42,519
24,229
28,255
23,800
503,331
424,116
2015
535,553
428,870
373,296
322,704
109,445
57,213
38,304
32,308
31,556
27,581
cvlileba
32,222
4,754
-21,904
-25,785
-3,761
16,331
-4,215
8,079
3,301
3,781
cvlileba %
6.4%
1.1%
-5.5%
-7.4%
-3.3%
39.9%
-9.9%
33.3%
11.7%
15.9%
ruseTi
qveyana
TurqeTi
azerbaijani
somxeTi
ukraina
aSS
poloneTi
israeli
yazaxeTi
germania
wyaro: saqarTvelos Sinagan saqmeTa saministro
saerTaSoriso mogzaurebis gaCerebis saSualo xangrZlivoba
20142013
5.64.8
2015
5.1
weli
dRe (24 saaTi)
8 saqarTvelos turizmis statistikuri mimoxilva
maT Soris
sasazRvro punqti
mosazRvre qveyana 2014 2015 cvlileba cvlileba %
TurqeTi
somxeTi
azerbaijani
ruseTi
......
azerbaijani
somxeTi
TurqeTi
......
somxeTi
......
azerbaijani
somxeTi
somxeTi
......
......
TurqeTi
......
somxeTi
azerbaijani
5,515,559
1,469,587
968,079
957,901
699,889
493,895
241,164
240,322
99,561
65,528
49,271
83,665
36,246
30,943
35,269
24,491
17,452
0
1,749
153
394
5,901,094
1,406,998
1,087,763
1,011,601
908,684
627,903
224,394
205,160
91,920
77,490
61,124
59,195
34,896
29,618
27,768
20,879
15,483
6,353
3,112
394
359
385,535
-62,589
119,684
53,700
208,795
134,008
-16,770
-35,162
-7,641
11,962
11,853
-24,470
-1,350
-1,325
-7,501
-3,612
-1,969
6,353
1,363
241
-35
7%
-4.3%
12.4%
5.6%
29.8%
27.1%
-7.0%
-14.6%
-7.7%
18.3%
24.1%
-29.2%
-3.7%
-4.3%
-21.3%
-14.7%
-11.3%
77.9%
157.5%
-8.9%
jami
sarfi
sadaxlo
wiTeli xidi
yazbegi
Tbilisis aeroporti
codna
ninowminda
vale
baTumisaeroporti
vaxtangisi
quTaisisaeroporti
gardabnis rkinigza
sadaxlos rkinigza
guguTi
baTumis porti
foTis porti
karwaxi
yulevis porti
axkerpi
samTawyaro
saerTaSoriso Semosvlebi sazRvrebis mixedviT
wyaro: saqarTvelos Sinagan saqmeTa saministro
saqarTvelos turizmis statistikuri mimoxilva 9
Sida vizitorebis maxasiaTeblebi - 2015 weli
Sida vizitorebma mocemul periodSi mTli-anobaSi daaxloebiT 12.4 milioni viziti ga-naxorcieles. yvelaze meti viziti Tbilisidan 25.7% da imereTidan 21.7% dafiqsirda.
Sida vizitebis umetesoba saqarTvelos mTa-vari qalaqebis mimarTulebiT ganxorcielda.
vizitis xangrZlivoba da miznebivizitis saSualo xangrZlivoba or Rames Seadgenda. Tbilisis mkvidrTa vizitis saSu-alo xangrZlivoba yvelaze maRali iyo - sami Rame, xolo sxva regionebisTvis es maCvenebe-li or Rames Seadgenda.
Sida vizitebis didi nawili 54.5% saqarTve-los rezidentebma megobrebis/naTesaveb-is mosanaxuleblad ganaxorcieles. Sop-ingi mogzaurobis mTavar mizans vizitebis 11.4%-isTvis Seadgenda, aseve mniSvnelovani wiliT 10.3% iyo warmodgenili mkurnalobisa da gajansaRebis mizniT ganxorcielebuli vizitebi. rac Seexeba dasvenebas, garTobasa da rekreacias, am mizniT ganxorcielebulma vizitebma 7.6% Seadgina. sxva xSirad dafiq-sirebuli vizitebis miznebs Soris iyo: meore saxlis monaxuleba 6.6% da biznes da profe-siuli saqmianoba 6.0%.
vizitis daniSnulebis adgiliSida vizitebis 24.1% Tbilisis mosanaxule-blad ganxorcielda. mas mohyveba quTaisi 8.4% da baTumi 7.1%. sxva daniSnulebis adgi-lebs Soris iyo rusTavi 2.5%, gori 2.2%, Telavi 2.0%, mcxeTa 1.7% da axalcixe 1.7%.
regionebs Soris yvelaze popularuli imere-Ti 21.1%, aWara 10.8% da kaxeTi 8.5% iyo.
ganTavsebis saSualebebiSida vizitorebis mier ganxorcielebuli Ram-isTevebis saerTo raodenobam Seadgina 26.9 milioni. maT Soris, vizitorebma 65.4% megob-ris/naTesavis binaSi gaatares, 22.3% - sakuTar saxlSi, xolo 4.3% ki naqiraveb binaSi.
danaxarjebiSida vizitorebis mier ganxorcielebuli da-naxarjebis jamuri maCvenebeli 1.53 miliard lars aRemateboda, xolo erTi vizitisas gaweuli saSualo danaxarji 124 lars Sead-genda. danaxarjebis yvelaze didi wili 28.6% sakvebsa da sasmelze dafiqsirda.
ZiriTadi informaciasaqarTvelos statistikis erovnuli samsax-uris mier ganxorcielebuli kvlevis mizans Sida vizitebis struqturis gansazRvra war-moadgens.
meTodologiamonacemebi dafuZnebulia kvlevis Sedege-bze, romelic pirispiri intervius teqni-kis gamoyenebiT Catarda. qveynis masStabiT gamoikiTxa saqarTvelos SinameurneobebSi mcxovrebi 15 wlis da ufrosi asakis re-spondentebi, romelTac bolo 1 Tvis ganma-vlobaSi ganxorcielebuli hqondaT viziti saqarTveloSi.
Sida turizmi-saqarTvelos teritoriaze rezidentebis mier maTi bunebrivi garemos farglebs gareT ganxorcielebuli viziti. imisaTvis, rom vizits mieniWos Sida vizitis klasifikacia, erTdroulad ori lokaciisa da regularobis meTodi gamoiyeneba. ker-Zod, bunebrivi garemos ukeT warmosaCenad mniSvnelovani faqtia Sida viziti ganxor-cielda Tu ara municipalitetis gareT. meore meTodi gansazRvravs konkretulad vizitis sixSires, Tu Sida vizitori stum-robs sxva municipalitets ufro iSviaTad vidre or kviraSi erTxel, es viziti ar ga-nixileba, rogorc regularuli.
ZiriTadi indikatorebisacxovrebeli adgili, vizitis mizani da six-Sire, vizitis xangrZlivoba, monaxulebuli adgilebi, ganTavsebis saSualebebi, infor-maciis wyaroebi, satransporto saSualebebi, kmayofilebis done, danaxarjebi.
detaluri informaciis mopoveba SesaZle-belia turizmis erovnuli administraciis www.gnta.ge da statistikis erovnuli sam-saxuris veb gverdze: www.geostat.ge
Tbilisi _ yvelaze popularuli daniSnulebis adgili
7%baTumi
24%
8%quTaisi
10 saqarTvelos turizmis statistikuri mimoxilva
54.5%
11.4%
10.3%
7.6%
6.0%
6.6%
1.8%
megobrebis, naTesavebis monaxuleba
Sopingi
mkurnaloba da gajansaReba
garToba, dasveneba, rekreacia
profesiuli, ekonomikuri saqmianoba
meore saxlis monaxuleba
religia
ganaTlebis miReba
sxva
vizitis mTavari mizani
54.5 %Sida vizitebis umetesoba megobrebisa da naTesavebis mosanaxuleblad ganxorcielda
wyaro: statistikis erovnuli samsaxuri
0.6%
1.2%
asakobrivi profili
15-17
3.3%
11.4%
7.8%
20.4%18.7%
24.2%
18.9% 19.4%
13.4%15.7%
10.1%
12.8%
5.1%
18.7%
18-24 25-34 35-44 45-54 55-64 65 da meti
wyaro: statistikis erovnuli samsaxuri
sul dasveneba, garToba, rekreacia
saqarTvelos turizmis statistikuri mimoxilva 11
turizmis popularuli aqtivobebi (2015 weli, II-III-IV kvartali)
megobrebis, naTesavebis monaxuleba
adgilobrivi samzareulosa da Rvinis dagemovneba
Sopingi
RirsSesaniSnaobebis monaxuleba
religiuri adgilebis molocva
zRvaze/tbaze/mdinareze curva
sasoflo-sameurneo aqtivobebSi monawileoba
landSaftis, nakrZalebis monaxuleba
sxva
wyaro: statistikis erovnuli samsaxuri
megobrebis, naTesavebis saxli
sakuTari saxli
naqiravebi oTaxi/saxli
sastumro
saojaxo sastumro
saavadmyofo
sxva
ganTavsebis saSualebebi
wyaro: statistikis erovnuli samsaxuri
49.6%
13.4%
11.7%
3.4%
2.6%
3.3%
2.3%
2.1%
12.2%
65.4%
22.3%
4.3%
2.1%
1.5%
2.1%
2.3%
12 saqarTvelos turizmis statistikuri mimoxilva
437,383sakvebi da sasmeli
54,115ganTavsebis saSualeba 3.5%
28.6%
430,680sayidlebi
20,119rekreacia, kulturuli
aqtivobebi 1.3%
28.2%
274,847transporti
312,267sxva 20.4%
18.0%
mTliani xarji lari (x1000)komponentebi danaxarjis wili
vizitis danaxarjebi
wyaro: statistikis erovnuli samsaxuri
1Sida qarTli
1
vizitis xangrZlivoba
Tbilisi 3
2
imereTi
samegrelo-zemo svaneTi
2
2
aWara
qvemo qarTli
2
2
guria
mcxeTa-mTianeTi
2
1
rezidentobis adgili saSualo xangrZlivoba
wyaro: statistikis erovnuli samsaxuri
samcxe-javaxeTi
kaxeTi
saqarTvelos turizmis statistikuri mimoxilva 13
sul
sul
garToba, dasveneba, rekreacia
garToba, dasveneba, rekreacia
popularuli lokaciebi
monaxulebuli regionebi
7.1%
24.1%1.7%
2.0%
1.7%
2.2%
8.4%
13.3%
6.6%4.1%
1.8%
1.4%
0.7%
2.2%
baTumi
quTaisi
mcxeTa
axalcixe
gori
Tbilisi
2.5%0.4%
rusTavi
wyaro: statistikis erovnuli samsaxuri
Telavi
wyaro: statistikis erovnuli samsaxuri
raWa-leCxumi,qvemo svaneTi
samegrelo- zemo svaneTi
guria
aWara
imereTi
samcxe-javaxeTi
SidaqarTli
qvemo qarTli
Tbilisi
mcxeTa-mTianeTi
kaxeTi
1.1%1.4%
8.2%13.1%
2.5%5.7%
10.8%23.3% 5.0%
15.8%
6.9%5.4%
6.7%3.4%
24.1%6.6%
5.4%13.7%
8.5%
21.1%
8.0%
5.6%
14 saqarTvelos turizmis statistikuri mimoxilva
mogzaurobisa da turizmis industria momsax-urebebs Soris erT-erTi yvelaze msxvili da swrafad mzardia mTel msoflioSi. mogzau-robisa da turizmis msoflio sabWos (WTTC) monacemebiT, 2015 wels am dargis pirdapirma kontribuciam mTlian mSp-Si 2.2 trilioni aSS dolari Seadgina (3%) da xeli Seuwyo 108 mil-ioni samuSao adgilis Seqmnas. misi pirdapiri da gverdiTi efeqtebis mxedvelobaSi miRebis Semdeg, aRniSnuli seqtoris wvlili msoflio ekonomikis ganviTarebaSi Semdegia: msoflios mSp-s 9.8%, erTi adgili yoveli 11 samuSao ad-gilidan, 4.3% mTlian ganxorcielebul inves-ticiebsa da 6.1% msoflios mTlian eqsportSi (Economic Impact of Travel and Tourism 2016, Annual Update, WTTC).
turizmi - uxilavi eqsportiucxoeli vizitorebis danaxarjebs qveyanaSi didi gavlena aqvs saqarTvelos sagadamxdelo balansze. daaxloebiT 61.4% saqarTvelos servisis eqsportis Semosavlebidan turizmze modis. aqtivebis mxares sagadamxdelo balan-si aRwers saqarTvelos Semosavals ucxouri vizitorebis mogzaurobidan saqarTveloSi, xolo valdebulebis mxares aCvenebs saqarTve-los rezidentebis danaxarjebs sazRvargareT yofnis dros.
2015 wels Semosavali ucxouri turizmidan saqarTveloSi Seadgenda 1.94 miliard dolars (zrda +8.3%), xolo saqarTvelos moqalaqeebis danaxarjebma ucxour turizmze 0.33 miliar-di dolari Seadgina (zrda +10.2%). Sedegad, ucxouri turizmis balansi saqarTveloSi Seadgenda 1.61 miliard dolars (zrda +8%).
2015 wels saerTaSoriso mogzaurebis mier ucxouri sagadaxdo baraTebiT ganxorciele-bulma operaciebma 1.46 miliardi lari Sead-gina, wina welTan SedarebiT 27.8%-iani zrda dafiqsirda.
dasaqmebis moduli turizmSi2015 wels turizmTan asocirebuli sam-uSao adgilebis raodenobam 158,515 Seadgi-na. yvelaze didi wili dasaqmebulia trans-portis seqtorSi 56.2% da sastumroebsa da restornebSi 15.8%.
turizmis wili ekonomikaSi2015 wels mTlianma damatebulma Rirebule-bam 1.84 miliard lars miaRwia gazrdili moTxovnis gamo (zrda +16.2%). Sedegad, tu-rizmis wminda damatebuli Rirebuleba, ro-gorc mSp-s wili 6.3%-dan 6.7%-mde gaizarda. 2015 wels turizmis seqtorSi damatebuli Rirebuleba ZiriTadad Seiqmna ganTavsebis saSualebebSi (zrda +27.8%) da transportSi (sahaero transporti zrda +11.4%, sxva trans-porti kleba -1.5%).
turizmi, ekonomikis mniSvnelovani seqtori
6.7% wili mSp-Si
2015
1.46mlrd. lari ucxouri sagadaxdo baraTebiT ganxorcielebuli
operaciebi 2015
1.94 mlrd. aSS dolari Semosavali 2015
61.4%wili servisis eqsportSi 2015
ZiriTadi gamoqveynebuli indikatorebi1. turizmis wili mTlian Sida produqtSi.2. turizmis wili mTlian gamoSvebaSi.3. turizmTan asocirebuli samuSao adgilebis
mTliani raodenobis miaxloebiTi Sefaseba (moicavs rogorc srul, aseve naxevari ga-nakveTis samuSao adgilebs)
4. ucxouri valutis Semosavali ucxouri tu-rizmidan.
5. ucxouri valutis danaxarjebi ucxour tu-rizmze.
6. ucxouri turizmis balansi.7. saerTaSoriso mogzaurebis mier ucxouri
sagadaxdo baraTebiT ganxorcielebuli op-eraciebi.
ufro detaluri informacia turizmis ekonomi-kaSi kontribuciis Sesaxeb ixileT saqarTvelos statistikis erovnuli samsaxuris www.geostat.ge saqarTvelos erovnuli bankisa www.nbg.gov.ge da saqarTvelos turizmis erovnuli administraciis saitze: www.gnta.ge
saqarTvelos turizmis statistikuri mimoxilva 15
wyaro: statistikis erovnuli samsaxuri
turizmis wili mSp-Si
wyaro: statistikis erovnuli samsaxuri
turizmis sferoSi Seqmnili damatebuli Rirebuleba 2012-2015(aTasi lari)
turistuli kompaniebi
sul
maT Soris
kvebis obieqtebi
transporti
ganTavsebis obieqtebi
415,700
1,369,000
132,400
378,200
442,700
2012
492,200
1,374,400
185,000
341,200
356,000
2013
545,303
1,586,659
222,471
373,178
445,707
2014
704,158
1,844,358
284,380
409,548
446,271
2015
29.1%
16.2%
27.8%
9.7%
0.1%
cvlileba %2014-2015
6.32% 6.73%6.02%
2011
6.08%
2012
5.89%
2013 2014 2015
16 saqarTvelos turizmis statistikuri mimoxilva
wyaro: saqarTvelos erovnuli banki
wyaro: saqarTvelos erovnuli banki
Semosavlebi saerTaSoriso turizmidan(aTasi aSS dolari)
saerTaSoriso mogzaurebis mier ucxouri sagadaxdo baraTebiT ganxorcielebuli operaciebi (aTasi lari)
954,909
1,410,902
2011
1,719,700
2012
1,787,140
2013
1,935,915
2014 2015
610,109
2011
814,297
2012
1,128,723
2013 2014
1,459,116
2015
1,141,310
saqarTvelos turizmis statistikuri mimoxilva 17
wyaro: saqarTvelos erovnuli banki
wyaro: saqarTvelos erovnuli banki
Semosavlebi saerTaSoriso turizmidan 2012-2015(aTasi aSS dolari)
IV.kv.
sul
maT Soris
II.kv.
III.kv.
I.kv.
356,423
1,410,902
235,930
330,827
487,721
2012
386,156
1,719,700
302,818
426,525
604,202
2013
392,215
1,787,140
315,461
429,690
649,775
2014
427,688
1,935,915
306,365
460,056
741,807
2015
9.0%
8.3%
-2.9%
7.1%
14.2%
cvlileba %2014-2015
transporti
30.2%
sxva
8.4%
turizmi
61.4%
turizmis wili servisis
eqsportSi
18 saqarTvelos turizmis statistikuri mimoxilva
13,667reisebi
2,261,011mgzavrebi
+4.5% +12.6%
saqarTvelos saaviacio bazari bolo ramde-nime wlis ganmavlobaSi mniSvnelovani zrdis tempiT gamoirCeoda. saqarTveloSi sami saerTaSoriso da erTi Sida aeroporti fun-qcionirebs, romlebic srulad Seesabameba saerTaSoriso samoqalaqo aviaciis organi-zaciis (ICAO) standartebs. saqarTvelos saaviacio bazari umetes wilad saerTaSori-soa; frenebis umetesi nawili Tbilisis aero-portze modis.
Tbilisisa da baTumis saerTaSoriso aero-portebs marTavs Turquli kompania TAV Air-ports Holding Co. aeroportebma funqcionireba Sesabamisad 2007 wlis TebervalSi da maisSi daiwyes. 2011 wels oficialurad gaixsna mestiis Tamar mefis saxelobis aeroporti, xolo 2012 wlis seqtemberSi quTaisis daviT aRmaSeneblis saxelobis saerTaSoriso aero-porti. aRniSnul aeroportSi pirveli aviar-eisi ungrulma aviakompaniam Wizz Air-ma kievis mimarTulebiT Seasrula. kompania erT-erTi dabalbiujetiani gadamzidavia saqarTvelos bazarze Pegasus-Tan, Flydubai-is da Air Arabia-sTan erTad. Tbilisisa da baTumis saer-TaSoriso aeroportebis gamtarunarianoba 2,000 da 300 mgzavri/saaTia Sesabamisad, xolo quTaisis saerTaSoriso aeroportis 600 mg-zavri/saaTi. rac Seexeba mestiis aeroports, misi datvirTva aris 50-70 mgzavri/saaTSi.
aviaxazebisaqarTvelos samoqalaqo aviaciis saagen-tos Tanaxmad, Turkish Airlines aris umsxvilesi kompania, romelic saqarTvelos saaviacio bazarze saqmianobs da mgzavrebis yvelaze didi raodenoba hyavs. 2015 wels am kompa-niis mier gadayvanili mgzavrebis raodenobam 434,904 (19.8%) Seadgina. Georgian Airways aris sididiT meore gadamyvani kompania 253,386 (11.6%) mgzavriT. mgzavrebis raodenobiT mas mosdevs Ukraine International Airlines - 212,106 (9.7%); Pegasus - 145,652 (6.6%); Wizz Air - 100,464 (4.6%); Siberia Airlines - 93,501 (4.3%); Flydubai - 90,683 (4.1%) Belavia – 81,173 (3.7%).
2015 wels ori axali saerTaSoriso aviakompa-nia Semovida saqarTvelos saaviacio bazarze. berZnulma kompania Ellinair-ma daiwyo regu-laruli frenebi Tbilisi - saloniki - Tbi-lisis mimarTulebiT kviraSi orjer, xolo erayulma kompania Fly Baghdad-ma Tbilisi - baRdadi - Tbilisis mimarTulebiT kviraSi erTxel. zafxulis sezonze Carterul re-
isebs asrulebdnen yazaxuri aviakompania Bek Air da polonuri aviakompania Enter Air, Sesa-bamisad quTaisi - aqtau - quTaisis da baTumi - katovica - baTumis mimarTulebebiT.
2015 wels 32 saerTaSoriso da erTi Sida avia kompania sTavazobda mgzavrebs komfor-tul frenebs saqarTvelodan.
saqarTveloSi moqmedi ZiriTadi aviakom-paniebia: Turkish Airlines, Georgian Airways, Ukraine International Airlines, Pegasus, Wizz Air, Siberia Air-lines, Flydubai, Belavia, Atlasjet International, Aero-flot, Lufthansa, Qatar Airways, Azerbaijan Airlines, Air Astana, Air Arabia, Air Cairo, Israir, Polish Airlines (LOT), Transaero da sxva.
es weli gamowvevebiT savse iqneba saqarTve-los saaviacio industriisTvis, radgan axali kompaniebi apireben bazarze Semosvlas, bevri moqmedi kompania gamoxatavs frenis sixSiris gazrdis interess.
2016 wels dagegmilia iranuli aviakompaniis Qeshm Air Semosvla saqarTvelos aviabazarze. frenebi ganxorcieldeba Tbilisi - Teirani - Tbilisis mimarTulebiT kviraSi orjer. aseve igegmeba ebrauli aviakompaniis EL AL Is-rael Airlins - is frenebi Tbilisi - Tel-avivi - Tbilisis da baTumi - Tel-avivi - baTumis mimarTulebiT.
saaviacio bazari
moicavs Semdeg aeroportebs:Tbilisis saerTaSoriso aeroporti, quTai-sis daviT aRmaSeneblis saxelobis saer-TaSoriso aeroporti, baTumis saerTaSoriso aeroporti, mestiis Tamar mefis saxelobis aeroporti.
saqarTvelos turizmis statistikuri mimoxilva 19
mgzavrebi regularuli da
Carteruli reisebis mixedviT
erovnuli aviaxazebi
11.7%
saerTaSoriso aviaxazebi
88.3%
wyaro: saqarTvelos samoqalaqo aviaciis saagento
mgzavrebiTbilisis
saerTaSoriso aeroportis
regularuli frenebis mixedviT
wyaro: saqarTvelos samoqalaqo aviaciis saagento
Tbilisi
81.7%
mestia
0.2%
quTaisi
8.1%
baTumi
10.0%
20 saqarTvelos turizmis statistikuri mimoxilva
wyaro: saqarTvelos samoqalaqo aviaciis saagento
Tbilisis saerTaSoriso aeroporti: aviakompaniebis wilobrivi ganawileba
Tbilisis saerTaSoriso aeroportis mgzavrebi da frenebi 2014-2015 (mgzavrebi mocemulia aTasebSi)
wyaro: saqarTvelos samoqalaqo aviaciis saagento
reisebi mgzavrebi
Turkish Airlines
Georgian Airways
Ukr. Intern. A
irlines
Pegasus
Belavia
Lufthansa
S7 Airlines
Atlasjet In
ternational
Qatar Airw
ays
Aeroflot
Flydubai
Azerbaijan Airlines
Air Astana
Air Arabia
sxva
19.5%
11.7%9.3%
6.8%
16.9%
5% 4.3% 4.3% 4.1% 3.7% 3.2% 3.2% 2.8% 2.6% 2.6%
10,30311,069
+7.4% 20142015
1,5751,847
+17.3%
saqarTvelos turizmis statistikuri mimoxilva 21
Tbilisis saerTaSoriso aeroporti: mgzavrebi da frenebi
wyaro: saqarTvelos samoqalaqo aviaciis saagento
mgzavrebi frenebi
quTaisis saerTaSoriso aeroporti: mgzavrebi da frenebi
wyaro: saqarTvelos samoqalaqo aviaciis saagento
mgzavrebi frenebi
0
200,000
0
2,000
600,000
400,000
4,000800,000
6,000
1,200,000
1,000,000
8,0001,400,000
10,000
1,600,000
12,000
1,800,000
2,000,000
9,75610,187
1,575,327
1,847,116
10,303
11,069
1,436,046
1,219,174
1,058,482
2011 2012 2013 2014 2015
2011 2012 2013 2014 201500
200
400
600
800
1,000200,000
150,000
100000
50,000
1,200250,000
900
1,092
182,954
218,003
187,939
895
74
12,93251
4,527
9,675
22 saqarTvelos turizmis statistikuri mimoxilva
wyaro: saqarTvelos samoqalaqo aviaciis saagento
aviakompaniebis axali frenebi saqarTvelodan 2015
Tbilisi - peterburgi - TbilisiUral Airlines
Tbilisi - astana - TbilisiAir Astana
quTaisi - stambuli - quTaisi samjer kviraSiPegasus
Tbilisi - saloniki - Tbilisi
Tbilisi - hurgada - Tbilisi oTxjer kviraSi
orjer kviraSi
Ellinair
Air Cairo
frena sixSire aviaxazebi
Tbilisi - rostovi - TbilisiTbilisi - peterburgi - Tbilisi
erTxel kviraSi
erTxel kviraSi
orjer kviraSi
orjer kviraSi
Svidjer kviraSi
Tbilisi - samara - Tbilisi
Tbilisi - erevani - Tbilisi
Georgian Airways
wyaro: saqarTvelos samoqalaqo aviaciis saagento
baTumis saerTaSoriso aeroporti: mgzavrebi da frenebi
mgzavrebi frenebi
2011 2012 2013 2014 2015
500
1,000
1,500
2,000
2,500
200,000
150,000
100,000
50,000
250,000
00
1,762
2,026 208,937213,841
226,476
1,563 1,5991,504
168,510
133,852
saqarTvelos turizmis statistikuri mimoxilva 23
saqarTvelos turizmis erovnuli adminis-traciis monacemTa bazaSi daregistrire-buli ganTavsebis saSualebebis raodenobam 1,475 Seadgina, xolo sawoli adgilebis raodenobam 51,404.
Tbilisi lideria 13,218 (25.7%) sawoli ad-giliT, mas mosdevs aWaris regioni - 11,293 (22%) raodenobiT.
TbilisSi ramdenime saerTaSoriso brendis sastumroa: Radisson, Marriott, Sheraton, Holiday Inn, Citadine, Cron Palace, Best Western. 2015 wels am sias Mercure da Hotels and Preference Hualing daemata. rac Seexeba baTums, iq arsebul Radisson-is, Sheraton-is da Divan-is brendis sastumroebs daemata Hilton.
saerTaSoriso brendis sastumroebis ga r-kve uli raodenoba iwyebs funqcionirebas saqarTvelos spa kurortebze, aRsaniSnavia Rixos Hotel da Crowne Plaza, romlebmac funqci-onireba borjomSi 2015 wlidan daiwyes.
amJamad saqarTveloSi mimdinareobs da dageg-milia ramdenime ganTavsebis obieqtis mSen-ebloba. TbilisSi dagegmilia iseTi brendis sastumroebis mSenebloba, rogoricaa: Hilton Garden Inn, Radisson Park inn, Millenium hotel, Rixos Tbilisi, Hyatt Regency, Moxy Marriott da Intercon-tinental. regionebSi ki Crowne Plaza (baTumi), Babylon Tower (baTumi), Best Western (quTaisi) da Radisson Blu Resort (winandali).
mSeneblobebis umetesoba mimdinareobs Tbi-lisSi, aWaraSi, samcxe-javaxeTSi, imereTsa da kaxeTis regionSi.
ganTavsebis saSualebebis bazari
angariSSi brendis sastumroebSi igulisxmeba:Best Western Tbilisi; Citadines Apart’hotel; Courtyard Marriott Hotel; Cron Palace Hotel; Crowne Plaza Borjo-mi; Divan Suites Batumi; Hilton Hotels & Resorts, Holiday Inn Tbilisi; Hotels and Preference Hualing Tbilisi; Mercure Tbilisi Old Town; Radisson Blu Hotel, Batumi; Radisson Blu Iveria Hotel, Tbilisi; Rixos Hotel, Borjomi; Rooms Ho-tel Kazbegi; Rooms Hotel Tbilisi; Sheraton Batumi Hotel; Sheraton Metechi Palace, Tbilisi; Tbilisi Marriott Hotel.
24 saqarTvelos turizmis statistikuri mimoxilva
Tbilisi 314
254
201
156
141
140
128
aWara
samcxe-javaxeTi
kaxeTi
imereTi
samegrelo-zemo svaneTi
mcxeTa-mTianeTi
56
55
18
12
guria
raWa-leCxumi, qvemo svaneTi
qvemo qarTli
Sida qarTli
ganTavsebis saSualebebis ganawileba
wyaro: saqarTvelos turizmis erovnuli administracia
xuTi da naklebi
35%
21 da meti
16%
11-20 oTaxi
21%
6 -10 oTaxi
28%wyaro: saqarTvelos turizmis erovnuli administracia
ganTavsebis saSualebebis
ganawileba oTaxebis raodenobis
mixedviT
saqarTvelos turizmis statistikuri mimoxilva 25
13,218
11,293
7,869
4,349
4,145
2,998
2,887
aWara
samcxe-javaxeTi
imereTi
Tbilisi
guria
mcxeTa-mTianeTi
samegrelo-zemo svaneTi 2,750
1,138
539
218
kaxeTi
raWa-leCxumi, qvemo svaneTi
qvemo qarTli
Sida qarTli
sawoli adgilebis raodenoba regionebis mixedviT
wyaro: saqarTvelos turizmis erovnuli administracia
wyaro: saqarTvelos turizmis erovnuli administracia
Tbilisi
imereTi
kaxeTi
mcxeTa-mTianeTi
raWa-leCxumi, qvemo svaneTi
qvemo qarTli
Sida qarTli
sxva
88%1,457 sastumro
18,964 oTaxi
brendis sastumroebi
12%18 sastumro2,646 oTaxi
sastumroebisganawilebaoTaxebis
raodenobismixedviT
26 saqarTvelos turizmis statistikuri mimoxilva
ganTavsebis saSualebebi oTaxebis raodenobisa da regionebis mixedviT
wyaro: saqarTvelos turizmis erovnuli administracia
wyaro: saqarTvelos turizmis erovnuli administracia
xuTi da naklebi 6-10 oTaxi 11-20 oTaxi 21 da meti
aWara
guria
Tbilisi
imereTi
kaxeTi
mcxeTa-mTianeTi
raWa-leCxumi, qvemo svaneTi
samegrelo-zemo svaneTi
samcxe-javaxeTi
qvemo qarTli
Sida qarTli
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
brendis sastumroebis ganawileba
raodenobaoTaxebis
raodenobaadgilebis raodenoba
1,556 2,944
682 1,360
252 672
156 312
11
4
2
1
qalaqi
Tbilisi
baTumi
borjomi
stefanwminda (yazbegi)
saqarTvelos turizmis statistikuri mimoxilva 27
HILTON GARDEN INN / Tbilisi
PARK INN BY RADISSON / Tbilisi
MILLENIUM HOTEL / Tbilisi
RIXOS / Tbilisi
HYATT REGENCY / Tbilisi
MOXY MARRIOTT / Tbilisi
INTERCONTINENTAL / Tbilisi
CROWNE PLAZA / baTumi
BABYLON TOWER / baTumi
CUBE TOWER / baTumi
PRINCESS HOTEL / baTumi
RADISSON BLU RESORT / winandali
BEST WESTERN / quTaisi
sawoli
8500+
TERRACE HOTEL / Tbilisi
CITRUS HOTEL / Tbilisi
VINOTEL HOTEL / Tbilisi
COSTE HOTEL / Tbilisi
IVERIA INN / Tbilisi
HOTELS & PREFERENCE / Tbilisi
GRAND PALACE HOTEL / Tbilisi
GM HOTEL / Tbilisi
MERCURE / Tbilisi
SANAPIRO HOTEL / Tbilisi
TBILISI INN / Tbilisi
ROYAL VENEZIA HOTEL / baTumi
LEOGRAND HOTEL & CASINO / baTumi
HOTEL COLOSSEUM MARINA / baTumi
HILTON / baTumi
OASIS HOTEL / Caqvi
MONOPOLI HOTEL / quTaisi
VARDZIA RESORT HOTEL / varZia
RIXOS / borjomi
HILTON GARDEN INN / Tbilisi
PARK INN BY RADISSON / Tbilisi
MILLENIUM HOTEL / Tbilisi
RIXOS / Tbilisi
HYATT REGENCY / Tbilisi
MOXY MARRIOTT / Tbilisi
INTERCONTINENTAL / Tbilisi
CROWN PLAZA / baTumi
BABYLON TOWER / baTumi
CUBE TOWER / baTumi
PRINCESS HOTEL / baTumi
RADISSON BLU RESORT / winandali
BEST WESTERN / quTaisi
dagegmili ganTavsebis obieqtebis mSeneblobebi 2016/2017
TERRACE HOTEL / Tbilisi
CITRUS HOTEL / Tbilisi
VINOTEL HOTEL / Tbilisi
COSTE HOTEL / Tbilisi
IVERIA INN / Tbilisi
HOTELS & PREFERENCE / Tbilisi
GRAND PALACE HOTEL / Tbilisi
GM HOTEL / Tbilisi
MERCURE / Tbilisi
SANAPIRO HOTEL / Tbilisi
TBILISI INN / Tbilisi
ROYAL VENEZIA HOTEL / baTumi
LEOGRAND HOTEL & CASINO / baTumi
HOTEL COLOSSEUM MARINA / baTumi
HILTON / baTumi
OASIS HOTEL / Caqvi
MONOPOLI HOTEL / quTaisi
VARDZIA RESORT HOTEL / varZia
RIXOS / borjomi
CROWNE PLAZA / borjomi
dagegmili ganTavsebis obieqtebis mSeneblobebi 2016/2017
sawoli
3200+
28 saqarTvelos turizmis statistikuri mimoxilva
miuxedavad bevri saerTaSoriso Tu Sida dab-rkolebisa saqarTveloSi turizmis seqtorma zrda kvlav ganagrZo. momavlisTvis prog-nozebi optimisturia. mosalodnelia saer-TaSoriso Semosvlebis, turizmis seqtorSi dasaqmebulTa raodenobisa da turizmidan miRebuli Semosavlebis zrda, rac saqarTve-los mTavrobis da turizmis erovnuli admi-nistraciis aqtiuri muSaobis Sedegad gaxdeba SesaZlebeli. am kuTxiT mniSvnelovania 2015 wels momzadebuli saqarTvelos turizmis strategia 2025, romlis erT-erT mTavar mi-zansac swored turizmidan meti ekonomikuri sargeblis miReba warmoadgens.
turizmis erovnuli administraciis mier ganxorcielebuli aqtivobebi moicavs: tu-rizmis infrastruqturis ganviTarebas, momsaxurebis xarisxis zrdas, masStabur mar-ketingul kampaniebs Sida da saerTaSoriso bazrebze, axali bazrebis aTvisebasa da tu-ristuli produqtebis ganviTarebas.
turistuli infrastruqturis ganviTareba saqarTvelos mTavrobis prioritetebSi ga-nixileba. 2015 wels saqarTvelos 15 dabasa da qalaqSi ganxorcielda mimarTulebis maniSne-blebis montaJi turistuli obieq tebisTvis, xolo 17 dabasa da qalaqSi ormxrivi manaTo-beli konstruqciebis montaJi, sadac moce-mulia qalaqis ruka da sanaxavi obieqtebis rekomendaciebi. garda amisa, damuSavda samTo safexmavlo bilikebis gegmarebisa da markirebis proeqtebi samcxe-javaxeTis, mcx-eTa-mTianeTis, samegrelo-zemo svaneTis, raWa-leCxumi, qvemo svaneTis regionebSi. daba gudaursa da bakurianis saTxilamuro mTebisTvis Seiqmna velo parkebi. gansa-kuTrebiT aRsaniSnavia mcxeTis istoriuli Zeglebis SSm pirTa adaptirebis proeqtis
momzadeba, romlis samSeneblo samuSaoebic mimdinare wels igegmeba.
momsaxurebis xarisxis ganviTarebis mizniT saqarTvelos masStabiT xorcieldeba in-tensiuri treningebi turizmis industriis warmomadgenlebisTvis. gadamzadebis kursebi gaiara turizmis industriis 1,100-ma warmo-madgenelma saqarTvelos 15 qalaqSi. aseve turistuli biznesiT dainteresebul pir-TaTvis Seiqmna `saxelmZRvanelo Semomyvani turizmis biznesis dasagegmad“, romelic maT turizmis biznesSi warmatebis miRwevaSi daex-marebaT. aseve momzadda “marTlmadidebel momlocvelTa” da “saqarTvelo ebraeli tu-ristebisTvis” katalogebi ramdenime enaze.
Sida turizmis stimulirebis mizniT ganx-orcielda 12 presturi, 15 kulturuli da sportuli RonisZieba da oTxi dasufTavebis aqcia. proeqti „gaicani saqarTvelos“ farg-lebSi Catarda cxra presturi rva regionSi.
turizmis erovnuli administracia arsebu-li bazrebis SenarCunebasTan erTad koncen-trirebulia axali bazrebis aTvisebaze, maT Sorisaa galfis qveynebi da CineTi, romleb-sac didi potenciali gaaCniaT.
seqtoris mimoxilva
saqarTvelos turizmis statistikuri mimoxilva 29
2015 wels administraciam monawileoba miiRo 26 saerTaSoriso da Sida turistul gamofe-naSi, ganaxorciela cxra miznobriv bazarze marketinguli kampania da Caatara 64 pres da gacnobiTi turi (396 Jurnalisti da 155 tur-operatori). aseve administraciis SekveTiT damzadda ori sareklamo klipi. saqarTvelos sapromocio klipebi CNN da Euronews eTerSi ganTavsda.
turizmis erovnuli administracia aqtiurad muSaobs sxvadasxva saxis turizmis ganviTare-baze, rogoricaa saqmiani, Rvinis, eko, agro, saTavgadasavlo turizmi da sxva. momavali wlisTvis dagegmilia pirveli sakonvencio biuros Seqmna, romelic xels Seuwyobs saqmi-ani turizmis potencialis ukeT warmoCenas da qveyanaSi aRniSnuli mimarTulebis ganvi-Tarebas.
2015 wlis mogzaurobisa da turizmis konkurenciis indeqsis Tanaxmad saqarTvelo msoflio bazarze turistuli konkurentu-narianobis mixedviT 71-e pozicias ikavebs 141 qveyanas Soris (qula: 3.68). 2013 welTan SedarebiT gaumjobeseba SeiniSneba Semdeg maCveneblebSi: turistuli servisis infras-truqtura, sahaero transportis infras-truqtura, ekologiuri mdgradoba, dacva da usafrTxoeba, janmrTeloba da higiena.
saqarTvelos hqonda warmatebebi saer-TaSoriso urTierTobebSic. 2015 wels xeli moewera turizmis sferoSi TanamSromlobis SeTanxmebebs sam qveyanasTan (TurqmeneTi, samxreT korea, belarusi). sazRvargareT saqarTvelos misiebisTvis Seiqmna portali, romelic moicavs qveynis wardgenis mizniT Seqmnil prezentaciebs, turistuli bro-Surebis eleqtronul versiebs da sxva.
2015 wels saqarTveloSi ramdenime maRali profilis biznes da sportuli RonisZieba Catarda: evropis axalgazrduli olimpiada, uefas superTasi, EBRD yovelwliuri Sexve-dra, Tbilisis abreSumis gzis forumi, Savi zRvis vaWrobisa da ganviTarebis bankis yo-velwliuri Sexvedra (BSTDB).
statistikisa da turizmis satelituri angariSebis komitetis me-16 Sexvedra2016 wlis 25-27 ianvars saqarTvelo umaspin-Zlebs msoflio turizmis organizaciis (UNWTO) statistikisa da turizmis sateli-turi angariSebis komitetis Sexvedras. RonisZiebis farglebSi aseve gaimarTeba mrCevelTa teqnikuri sabWos me-5 Sexvedra. saqarTvelos estumreba msoflio turizmis organizaciis aRmasrulebeli direqtori marsio favila de paula, eqspertebi da mrCevelTa teqnikuri sabWos warmomadgen-
30 saqarTvelos turizmis statistikuri mimoxilva
lebi. komitetis Sexvedraze ganixileba tu-rizmis statistikis warmoebis meTodologi-uri sakiTxebi da saqarTvelos saerTaSoriso meTodologiebze gadasvlis progresi.
msoflio turizmis organizaciis UNWTO Rvinis turizmis pirveli globaluri konferencia2016 wlis 7-9 seqtembers saqarTvelo umaspin-Zlebs msoflio turizmis organizaciis Rvi-nis turizmis pirvel globalur konferen-cias. RonisZiebas daeswreba 250-mde stumari, maT Soris, msoflio turizmis organizaciis generaluri mdivani Taleb rifai. RonisZi-ebis farglebSi warmoCindeba saqarTvelos Rvinis kultura da turistuli SesaZle-blobebi, aseve gaziarebuli iqneba msoflios sxvadasxva qveynis saukeTeso gamocdilebebi.
euTos yovelwliuri saparlamento asambleis sesia 2016 wlis ivlisSi saqarTveloSi Catardeba euTos yovelwliuri saparlamento asambleis sesia. amis Sesaxeb gadawyvetileba ukve miiRo euTos saparlamento asambleis mudmivmo-
qmedma komitetma. mas daaxloebiT 700-mde ucxoeli delegati daeswreba.
proeqti Check-in Georgiaproeqti Check-in Georgia 2016 wlis aprilidan iwyeba da moicavs kulturuli RonisZiebebis serias, romelic Tbilissa da saqarTvelos regionebSi gaimarTeba. aRniSnuli proeqtis farglebSi dagegmilia koncertebi msof-lio varskvlavebis monawileobiT. kerZod, saqarTvelos ewvevian cnobili italieli mom-Rerali eros ramazoti (24 aprili, Tbilisi), britaneli pop varskvlavi robi uiliamsi (27 maisi, Tbilisi), cnobili musikaluri bendi Maroon 5 (7 ivnisi, baTumi) da legendaruli saopero momRerali xose karerasi (18 ivnisi, quTaisi). Check-in Georgia moicavs qarTveli da ucxoeli Semsruleblebis monawileobiT qveynis 19 qalaqSi dagegmil koncertebs da 35 festivals. is tradiciul xasiaTs miiRebs da yovelwliurad kidev ufro mravalfer-ovani gaxdeba.
Ministry of Economy and Sustainable Development of Georgia
Georgian National Tourism Administration
Kakheti Region, Georgia
(7-9 Sept 2016)
saqarTvelos turizmis statistikuri mimoxilva 31
2014
3,722,359
2015
4,115,224
cvlileba %
11%
1,283,214 1,393,257 9%azerbaijani
centraluri da aRmosavleT evropa
811,621
31,113
143,521
18,586
46,314
4,413
28,394
2,358
19,148
5,756
10,917
44,206
11,027
7,908
6,236
6,259
3,647
2,667
4,135
11,716 14,506
926,144
33,872
141,734
19,233
41,425
4,742
36,777
2,772
28,959
7,125
12,360
46,784
10,639
8,901
8,185
7,425
7,058
4,705
4,261
24%
14%
9%
-1%
3%
-11%
7%
30%
18%
51%
24%
13%
6%
-4%
13%
31%
19%
94%
76%
3%
sxva
ruseTi
CrdiloeT evropa
ukraina
gaerTianebuli samefo
poloneTi
SvedeTi
yazaxeTi
dania
belarusi
sxva
litva
samxreT evropa
bulgareTi
latvia
moldova
CexeTi
uzbekeTi
ungreTi
rumineTi
3,962 4,383 11%Sveicaria
4,358 4,874 12%belgia
saerTaSoriso Semosvlebi (UNWTO klasifikacia)
21,464
10,421
5,419
6,902
71,092
19,221
11,955
6,740
8,868
75,540
-10%
15%
24%
28%
6%
saberZneTi
italia
espaneTi
sxva
dasavleT evropa
6,109 5,523 -10%avstria
1,325,635 1,468,888 11%somxeTi
14,090
33,446
8,843
14,087
36,826
9,635
0%
10%
9%
germania
safrangeTi
niderlandebi
32 saqarTvelos turizmis statistikuri mimoxilva
346
3,419
1,599
16,455
8,632
4,216
1,485,863
3,607
1,442,695
3,375
42,385
53,696
783
47,929
685
5,767
310
7,777
32,037
5,659
28,272
2,118
352
3,600
2,194
19,026
9,555
5,545
1,452,014
3,926
1,391,721
3,259
59,487
40,550
806
25,273
1,216
15,277
189
10,713
35,099
8,410
31,147
2,303
2%
5%
37%
16%
11%
32%
-2%
9%
-4%
-3%
40%
-24%
3%
-47%
78%
165%
-39%
38%
10%
49%
10%
9%
kanada
sxva
samxreT amerika
Crdilo-aRmosavleT azia
CineTi
284 212 -25%sxva
iaponia
aRmosavleT/xmelTaSua evropa
sxva
TurqeTi
okeaneTi
israeli
samxreT azia
sxva
irani
karibebi
sxva
centraluri amerika
samxreT-aRmosavleT azia
CrdiloeT amerika
filipinebi
amerikis SeerTebuli Statebi
sxva
2,216
38,764
5,485
21,752
585
8,726
1,857
528
1,132
510
82
2,119
5,515,559
17,230
56,682
9,850
9,793
6,773
13,036
1,212
978
1,332
792
97
4,321
5,901,094
678%
46%
80%
-55%
1058%
49%
-35%
85%
18%
55%
18%
104%
7%
axlo/Sua aRmosavleTi
arabTa gaerTianebuli saemiroebi
saudis arabeTi
erayi
omani
sxva
aRmosavleT afrika
dasavleT afrika
samxreT afrika
CrdiloeT afrika
centraluri afrika
sxva qveynebi
sul
saqarTvelos turizmis statistikuri mimoxilva 33
madloba
saqarTvelos Sinagan saqmeTa saministro,sainformacio-analitikuri departamenti
saqarTvelos samoqalaqo aviaciis saagento
saqarTvelos statistikis erovnuli samsaxuri
angariSi momzadda saqarTvelos turizmis erovnuli administraciis kvlevebisa da dagegmvis sammarTvelos mier. sammarTvelos ufrosi: giorgi bregaZe
mTavari specialistebi: nino [email protected]
xatia [email protected]
specialisti: ana [email protected]
tel: +995 322 43 69 99 (30)[email protected]
Tsu-ekonomikis saerTaSoriso skola
34 saqarTvelos turizmis statistikuri mimoxilva
saqarTvelos turizmis erovnuli administraciasanapiros q. #4, 0105, Tbilisi, saqarTvelo
tel: +995 32 2 436 999 faqsi: +995 32 2 436 085
E-mail: [email protected]
www.gnta.ge
2016
saqarTvelos ekonomikisa da mdgradi ganviTarebis saministroWoveliZis q. 10a, 0108, Tbilisi, saqarTvelotel: +(995 32) 299 11 11; +(995 32) 299 11 05faqsi: +(995 32) 292 15 34E-mail: [email protected]
www.georgia.travel
saqarTvelos turizmis erovnuli administracia
www.economy.ge
saqarTvelos ekonomikisa da mdgradi ganviTarebis saministro