Building Future Ready Enterprise ProductsBuilding Future Ready Enterprise Products ... by Halosys,...

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126 Jolly Maker Chambers II, Nariman Point, Mumbai 400021 Regd Office: Pressman House, 10A Lee Road, Kolkata 700020 Kolkata, Mumbai, Delhi, Bangalore, Chennai, Bhubaneswar, Siliguri & Patna www.pressmanpr.com An ISO 9001:2015 Company Pressman PR Case Study: 2017 Client: Sonata Software Ltd. Building Future Ready Enterprise Products Sonata Software is a global IT solutions firm focused on catalyzing business transformation initiatives of its clients through deep domain knowledge, technology expertise and customer commitment. The company delivers innovative new solutions for Travel, Retail & Distribution and Software Product companies through IP based Platforms, Products and Services, which bring together new digital technologies such as Omni-channel commerce, Mobility, Analytics, Cloud and ERP, to drive enhanced customer engagement, operations efficiency and return on IT investments. A trusted long-term service provider to Fortune 500 companies across both the software product development and enterprise business segments, Sonata seeks to add differentiated value to leadership who want to make an impact on their businesses, with IT. Sonata Software has been a long standing client of Pressman PR and we provide them comprehensive media relations services on a sustained basis. During the year, significant developments included launch of new platform features by Halosys, upgradation of advanced supply chain software to integrate digital modern distribution platform. It also enabled retailers embrace unified retailing with brick & click integrated digital retailer platform. Sonata’s approach to digital transformation was to leverage the power of platform and its unique approach to digital was called platformation. Pressman PR supported the company in maintaining good visibility in the media and during the year, Sonata received coverage in 6 print titles, 70 online titles and 6 interviews were telecast in national TV channels. Midway through the year, Pressman PR also assumed overall responsibility for Sonata’s media support in the European market. Pressman PR tied up with VP Communications of London, UK to provide local support for this specific assignment.

Transcript of Building Future Ready Enterprise ProductsBuilding Future Ready Enterprise Products ... by Halosys,...

Page 1: Building Future Ready Enterprise ProductsBuilding Future Ready Enterprise Products ... by Halosys, upgradation of advanced supply chain software to integrate digital modern distribution

126 Jolly Maker Chambers II, Nariman Point, Mumbai 400021 Regd Office: Pressman House, 10A Lee Road, Kolkata 700020

Kolkata, Mumbai, Delhi, Bangalore, Chennai, Bhubaneswar, Siliguri & Patna www.pressmanpr.com

An ISO 9001:2015 Company

Pressman PR Case Study: 2017 Client: Sonata Software Ltd.

Building Future Ready Enterprise Products Sonata Software is a global IT solutions firm focused on catalyzing business transformation initiatives of its clients through deep domain knowledge, technology expertise and customer commitment. The company delivers innovative new solutions for Travel, Retail & Distribution and Software Product companies through IP based Platforms, Products and Services, which bring together new digital technologies such as Omni-channel commerce, Mobility, Analytics, Cloud and ERP, to drive enhanced customer engagement, operations efficiency and return on IT investments. A trusted long-term service provider to Fortune 500 companies across both the software product development and enterprise business segments, Sonata seeks to add differentiated value to leadership who want to make an impact on their businesses, with IT.

Sonata Software has been a long standing client of Pressman PR and we provide them comprehensive media relations services on a sustained basis.

During the year, significant developments included launch of new platform features by Halosys, upgradation of advanced supply chain software to integrate digital modern distribution platform. It also enabled retailers embrace unified retailing with brick & click integrated digital retailer platform. Sonata’s approach to digital transformation was to leverage the power of platform and its unique approach to digital was called platformation.

Pressman PR supported the company in maintaining good visibility in the media and during the year, Sonata received coverage in 6 print titles, 70 online titles and 6 interviews were telecast in national TV channels.

Midway through the year, Pressman PR also assumed overall responsibility for Sonata’s media support in the European market. Pressman PR tied up with VP Communications of London, UK to provide local support for this specific assignment.

Page 2: Building Future Ready Enterprise ProductsBuilding Future Ready Enterprise Products ... by Halosys, upgradation of advanced supply chain software to integrate digital modern distribution

126 Jolly Maker Chambers II, Nariman Point, Mumbai 400021 Regd Office: Pressman House, 10A Lee Road, Kolkata 700020

Kolkata, Mumbai, Delhi, Bangalore, Chennai, Bhubaneswar, Siliguri & Patna www.pressmanpr.com

An ISO 9001:2015 Company