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Transcript of LG Quality CS
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Subject Information
Welcome!
Welcome and congratulations for having chosen Provide quality customer serviceaspart of your study. We trust you will find this subject challenging and rewarding.
PrerequisitesThere are no prerequisites for this subject. However, there are links with the following
unit:
1. SITXCOM002 Work in a socially diverse environment2. SITXCOM003A Deal with conflict situations.
Competency Standards
This subject covers the competencies of four Training Packages units:
SITXCCS002A Provide quality customer service
Descriptions
This unit describes the performance outcomes, skills and knowledge required to provide
quality service to customers in a range of service industry workplaces. It requires the
ability to determine and address diverse customer needs and expectations, ascertain
changes in customer preferences, establish rapport, deal with complaints and difficult
service situations, use opportunities for promoting and up-selling, apply knowledge of
protocol and ritual for particular types of industry sectors and organisations, and
systematically manage a clientele through rewards systems, databases, etc.
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Subject Information
Subject Presentation
This subject is usually presented as a series of 23 hour sessions. The sessions consist
of lecture, discussions, activities and self-directed learning.
Most sessions include activities for you to complete outside class before the next session.
Assessment
Assessment in this subject is competency based. You are required to demonstrate your
competency in the skills, knowledge and attitudes specified in the Training Packages
units.
Note
If you do not submit an assignment by the due date you may not be able to complete
the subject within the envisioned time frame.
If you need an extension you must follow the steps outlined in the Student Handbook.
You are required to complete all assessment pieces to achieve competency in a unit.
If you do not achieve competency on the first attempt you will be allowed a second
attempt. If you achieve competency at the second attempt your grade for that unit can
be no higher than a PASS.
If you do not achieve competency at the second attempt you are required to re-enroll
in only those units which you have failed to complete.
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Subject Information
Do not let this discourage you, if you work hard and demonstrate the right attitude you
can easily meet the requirements on your first attempt.
Remember, when you show that you are keen to succeed and prepared to work hard
your lecturer will go out of his/her way to assist you!
Possible grades
TBA Competency to be achieved
PASS Competency achieved
CREDIT Competency achieved with Merit
DISTINCTION Competency achieved with Distinction
Detailed instructions for completing the assessment pieces are outlined in the
assessment guide.
Your Learning Guide
How to use this bookThis book has been divided into six parts as outlined in the content summary below.
The book has topics. Work through each topic from beginning to end, do the learningactivities and, when you feel comfortable with the content, complete the essential
activities before the next class.
If there is something which you find difficult to understand ask your lecturer to clarify it for
you in class.
.
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Subject Information
Content summary1. Subject information
What you are reading at this moment is part of the subject information.
2. Section 1 - Develop and maintain product, service and market knowledge.
3. Section 2 Provide a quality service experience to customers.
4. Section 3 Deal with complaints and difficult customer service situations.
5. Section 4 Manage and use information about clients and customers.
Resources, References and Further Reading
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Subject Information
Preface
You need more than technical skills to succeed in the hospitality industry. You even need
more than knowledge. Your most important asset will be positive skills and attitude
towards customers . The positive skills and attitude includes:
1. communication skills to source information and determine customer needs and
preferences through observation, questioning and active listening
2. appropriate personal presentation and use of non-verbal communication
3. selection and use of appropriate communication medium, including email and
telephone and appropriate tone and style for different purposes and target audience
4. formal and informal research skills
5. conflict resolution techniques
6. managing own work tasks, timing and workflow
7. problem-solving techniques to deal with contingencies, difficult service situations and
customer complaints.
In this subject, provide quality customer service, you will learn how to successfully
provide quality service to customers in a range of service industry workplaces.
These skills and knowledge will help you to deal with customers and to provide a quality
customer service experience.
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Subject Information
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Section 1Develop and maintain product,service and market knowledge.
When you work with colleagues and customers your communication skills will be one of
your greatest assets. To succeed in your chosen career you must be able to deal
successfully with people on all levels.
In this section you will learn to communicate effectively with colleagues, establish a
pleasant relationship with your customers, write a rsum and a covering letter,
accommodate cultural differences and identify ethical and unethical behaviour.
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Topic 1 Formal and InformalResearch
Introduction discussions with colleagues
reading organisation information
research of product and service information brochures general media
membership of industry associations and networks
attendance at conferences, trade shows and industry events distributing surveys and questionnaires.
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Topic 2 Products, servicesand promotional initiatives
Introduction tours and transport
conferences and conventions function facilities entertainment shopping services restaurant facilities food and beverage add-on services special offers or packages.
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Topic 3 Customer preferences,
needs and expectations
Introductionmay be determined by:
- active listening
- questioning
- observation
- recognition of non-verbal signs
may be related to:- age
- gender
- social and cultural characteristics
- prior knowledge
- special needs
may include:
- friendliness
- courtesy
- value for money
- prompt or timely service
- assistance
- empathy and support
- comfort
- new experience
- basic needs for food, shelter, transport or other services.
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Topic 4 Product and service
knowledge
Introduction general features
special features
benefits
disadvantages
price
special offers
availability
how to purchase or order.
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Section 2Provide a quality serviceexperience to customers
When you work with colleagues and customers your communication skills will be one of
your greatest assets. To succeed in your chosen career you must be able to deal
successfully with people on all levels.
In this section you will learn to communicate effectively with colleagues, establish a
pleasant relationship with your customers, write a rsum and a covering letter,
accommodate cultural differences and identify ethical and unethical behaviour.
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Topic 1 Promote products andservices
Introduction displays
promotions
special offers and deals
menus and specials
word of mouth
up-selling.
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Topic 2 Selling techniques
Introduction serving
helping
advising
building rapport with customers
arousing interest.
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Section 3Deal with complaints and difficultcustomer service situations
When you work with colleagues and customers your communication skills will be one of your
greatest assets. To succeed in your chosen career you must be able to deal successfully with
people on all levels.
In this section you will learn to communicate effectively with colleagues, establish a pleasant
relationship with your customers, write a rsum and a covering letter, accommodate cultural
differences and identify ethical and unethical behaviour.
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Topic 1 Complaint or difficult
customer service situation
Introductionproblems or faults with the service or product
delays or poor timing of product or service supply
misunderstandings or communication barriers
difficult or demanding customers
customers with different or special needs or expectations
escalated complaints.
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Topic 2 Communicationtechniques
Introduction listening and active listening
asking questions to gain information, clarify ambiguities and adequately understand requirements
rephrasing and repeating questions, requests and statements to confirm that they have been
correctly understood
empathising with the customer s situation while upholding organisation policy non-verbal communication and recognition of non-verbal signs
using communication techniques appropriate to different social and cultural groups ability to speak clearly, be understood
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Topic 3
Introduction feasibility
costs and budgets
policy and procedures
job role and responsibility.
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Section 4Manage and use informationabout clients and customers
When you work with colleagues and customers your communication skills will be one of your
greatest assets. To succeed in your chosen career you must be able to deal successfully with
people on all levels.
In this section you will learn to communicate effectively with colleagues, establish a pleasant
relationship with your customers, write a rsum and a covering letter, accommodate cultural
differences and identify ethical and unethical behaviour.
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Topic 1 Customer information
Introduction names
preferences and expectations such as favourite products, rooms, additional requirements and
special needs
details of products and services experienced
comments and feedback provided.
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