IK4 Tekniker - Servitización e Industria 4.0

© IK4-TEKNIKER 2017


OSCAR REVILLA | Innobasque, 02/02/2017

Servitización e Industria 4.0


Centro Tecnológico (Fundación

Privada sin ánimo de lucro).

36 años de investigación aplicada.

Misión: Mejorar el posicionamiento y la

competitividad de nuestros clientes a

través de la transferencia de tecnología

y experiencia, maximizando el retorno de sus inversiones.

Especializados en Manufacturing.

Miembros fundadores de IK4

Research Alliance.

QUIÉNES SOMOS

https://www.youtube.com/watch?v=2_cY1fZoQao

https://www.youtube.com/watch?v=2_cY1fZoQao

1_Corporativo_IK4_TEKNIKER_EN_MediaCalidad.mp4

1_Corporativo_IK4_TEKNIKER_EN_MediaCalidad.mp4


ORIGEN DE INGRESOS I+D+i

VICOMTECH

AZTERLAN

CEIT

CIDETEC

GAIKER

IDEKO

IKERLAN

LORTEK

TEKNIKER

94 PERSONAS

10 Doctores

11,7 M€

272 PERSONAS

37 Doctores

23,3 M€

228 PERSONAS

114 Doctores

15,3 M€

129 PERSONAS

62 Doctores

10,4 M€

102 PERSONAS

14 Doctores

6,9 M€

92 PERSONAS

24 Doctores

8,9 M€

199 PERSONAS

49 Doctores

19,4 M€

59 PERSONAS

13 Doctores

4,4 M€

105 PERSONAS

34 Doctores

8,1 M€

Datos 2015

24 M€

PERSONAS

278

FABRICACIÓN

AVANZADA

INGENIERÍA

DE PRODUCTO

TICSINGENIERÍA

DE SUPERFICIES

https://www.youtube.com/watch?v=X5y8j5mXbZU&index=26&list=PLdI9ptv1PWEx8xHTCdAgpnwwmtuFlMdgF

https://www.youtube.com/watch?v=X5y8j5mXbZU&index=26&list=PLdI9ptv1PWEx8xHTCdAgpnwwmtuFlMdgF

2_TestimoniosIK4_Corta_EN.mp4

2_TestimoniosIK4_Corta_EN.mp4


IK4-TEKNIKER y la Industria 4.0

Industria 4.0: tecnologías posibilitadoras y

drivers como instrumento para incrementar

la competitividad de las empresas,

mejorando su sistema de producción y/o

identificando nuevos negocios.

La propuesta de Valor de la Transformación Digital puede variar en función

del nivel de sofisticación, generando nuevos ingresos y en algunos casos

desarrollar Modelos de Negocio disruptivos en torno a la Servitización.

Modelo de referencia: Fabricación Avanzada


Industria 4.0: Sistemas inteligentes y conectados

Los limites de la industria están cambiando…

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Servitización e Industria 4.0: aplicación al caso de uso de alquiler de carretillas elevadoras

T-REX: Lifecycle extension through

new Service-Oriented Business Models(nuevas estrategias para REdiseño, REparación,

REnovación, REuso y REciclado)

http://t-rex-fp7.eu

T-REX has received funding from the European Union’s Seventh Framework Programme for research, technological development and demonstration under grant agreement nº 609005

http://t-rex-fp7.eu/


“Traditional” Business Model New Business Model

Product design- Product is designed for the minimum cost

- Lifetime should be “enough”

- Product cost is less important. The relevant is the Total Cost of Ownership

- The product is configured for the application

- Product lifetime is enlarged

Services,

supply chain

and customer

relationships

- Product developer establishes conservative

preventive maintenance policies. Maintenance is

made “in house” or by third parties

- After-sales services, mainly technical assistance and

spare parts, are sources of revenue for the

manufacturer (or third parties)

- Product developer make extra effort to minimize maintenance cost: leveraging

on techniques and tools to optimise preventive and emphasize on prediction

- Services allow to increase the product availability

Customer

relations and

Cash flows

- Product sales as a one-off transaction

- In the usage and end-of-life phase interactions

between the manufacturer and the customer may

not occur

- If they occur, their monetary value is often negligible

compared with the product value

- Product developer is not aware of the conditions in

which the product is in operation

- Dismantling is in charge of the user

- Product-Service System provision as a relational, long-term process

- Stable and continuous cash flows from customer to manufacturer over the

product lifecycle, of a smaller entity compared to product sales

- Cash flows cover both the product and service component of the offer

- Product developer is aware of operating conditions

- Information from the product is collected to increase product availability (e.g.

Condition based Maintenance), increase service efficiency (e.g. remote

control) and transform the feedback from the field in input to the design of

product and services

- End of life is in charge of the producer. Some modules could be re-used

Origen y Objetivos del proyecto T-REX


Resultados T-REX

Desarrollo de una plataforma de negocio integral para ofertar nuevos

Productos-Servicios Integrados a través de:

1) Nuevo marco de referencia para Modelos de Negocio Orientados a Servicios

2) Diseño de Producto (o sistemas principales) mejorado para extender su vida útil

3) Re-ingeniería de los Servicios de apoyo y creación de nuevas propuestas

4) Nuevas estrategias y dispositivos para mejorar y facilitar el Mantenimiento

APLICADO EN 3 CASOS DE USO

MAQUINARIA TRANSPORTE AUTOMATIZACIÓN


Modelos de Negocio Orientados a Servicios (SOBM)

Modelo CANVAS adaptado para desarrollo de nuevos SOBM

A1

Product-focused

The provider sells the product or system and (separately) services

that are needed during the use phase of the

product

A2

Product and processes-

focused

The provider sells product and offers

services, both in the pre- and after-sale

phases, which aim also to optimize customer

processes.

B1

Access-focused

The customer does not buy the product but

pays a fixed regular fee to gain access to it. The

fee is not related to product actual usage

and may include additional services

B2

Use-focused


pays a variable fee that depends on its actual usage of the product

B3

Outcome-focused


pays a fee that depends on the achievement of

a contractually set result in terms of performance or

outcome of its usage

A) Ownership-oriented business model

Product sales are the main source of revenue; services are sold as an add-on of the

product. Service can be sold both transitionally (e.g. corrective technical assistance

without any contractual agreement) and relationally (e.g. maintenance contract).

B) Service-Oriented Business Model

Services strictly linked to the access/usage of a product are the main source of revenue. The

ownership of the product is not transferred to the customers. Services are sold through relational

contracts with generally medium-long term duration. Add-on services can also be sold on a

transactional base outside the contractual agreement


Objectives

• Design for maintainability

• Design for life-cycle

• Design for serviceability

• Design for upgradability

Techniques

• How can we obtain the desired improvement?

• Design techniques

• Organisational techniques

• Technological/data collection techniques

• How can we assess the actual adoption of the techniques?

• e.g.: number of replaceable components; degree of standardisation of parts, number of common part across products, number of non-inspectable parts, …

Impact on KPIs

• Which impacts/consequences do we expect after having implemented the selected levers? How will we measure it?

• Cost reduction

• Ease of operations

• Effects on efficiency/effectiveness

• MTTR & MTBF

Metodología de Diseño de Producto (Design for X)


Metodología de Re-diseño de Servicios (Service Engineering)

Guías y herramientas (templates):http://www.dlpm.iao.fraunhofer.de/en/themen/serviceengineering.html

http://www.dlpm.iao.fraunhofer.de/en/themen/serviceengineering.html




Metodología para mejora del Mantenimiento

Metodología para un despliegue rápido y fácil de Monitorización Continua (CbM) y

tecnologías Predictivas (PdM)

KPIs identificación

Componentes

Modos de Fallo,

Ejecución Mantenimiento,…

Modos de mejora

Simulación.

Evaluación

Implementación

Evaluación

KPIs (Indicadores)


Arquitectura para CbM Local y para Gestión de Flotas

Mantenimiento: Monitorización, Diagnóstico y Predicción fundamental para Servitización

The IoT will lead to a

25% reduction in asset

maintenance costs

and 35% reduction in

downtime

U.S. Department of Energy

Predictive Maintenance (PdM):

• Can reduce the Cost of planned repairs by 12%,

• Cut maintenance costs by almost 30% and

• Reduce unscheduled downtime by 70%.

World Economic Forum and Accenture

Embedded PC embedded Virtual PC


The shift (business evolution)

New Sales11,110

2nd Hand Sales2,346

Rental1,396

Spare Parts1,190

After Sales Service 2,143

TURNOVER YEAR 19991999

TOTAL

MACHINES

74%

TOTAL

SERVICES

26%

New Sales15,282

2nd Hand Sales3,177

Rental8,929

Spare Parts4,595

After Sales Service5,730

2008

TOTAL

MACHINES

49%

TOTAL

SERVICES

51%

New Sales5,788

2nd Hand Sales2,748

Rental9,080

Spare Parts6,476

After Sales Service5,186

2015

TOTAL

MACHINES

29%

TOTAL

SERVICES

71%

Developing a new Service-Oriented Business Model: technological and organizational challenges - ULMA

DISTRIBUIDOR DE PRODUCTO

PROVEEDOR DE SERVICIOS


The product lifecycle

USEDNEW

Sale New

TAS

Rental LTR

Refurbish

Check Sale

Sale

TAS

Rental STRUSED

Dismantle in

Parts + Scarp

Check Sale

S P

S P

S P

S P

5-7 years

3-5 years

Strategy (rental): increase business profitability through the extension of the product lifecycle and the

reduction of the costs in the overall process (optimize assets)

LTR - LONG TERM RENTAL

STR - SHORT TERM RENTAL

Technologies and business transformation to take advantage of the rental market - ULMA


TECNOLOGÍAS

Re-uso y nuevo negocio de Alquiler (STR)

Monitorización continua de la operación y la condición – Metodología de implementación rápida – Nivel Local y de Flota

a) Dispositivo CbM Local y Sensores

Incremento Re-uso > 84%Extensión de Vida útil = 100%Reducción Costes Mantenimiento > 36%

Incremento LCC/TCO ≈ 12%

b) Análisis de señales Indicadores c) Gestión de Flota e Inteligencia Empresarial

3. Venta tal cual 2ª MANO

PROCESO REACONDICIONADO

CARRETILLA 2ª MANO

(1ª - 5 AÑOS)

4. Venta REACONDICIONADA 2ª MANO

5. ALQUILER A CORTO (STR – 3/5 AÑOS)

OBJETIVO RESULTADOS*


Implementación del nuevo Negocio – Alquiler a Corto Plazo (STR)

STR: Alquiler y uso de carretillas desde 1 día hasta los 2 años

• Precios competitivos, rápida respuesta (proximidad), amplia flota siempre disponible, identificación de necesidades de cada mercado

• Lanzamiento: 2017

• Alcance: País Vasco

• Incluye:

• Full Service

• Monitorización del Uso

y de la Condición

• Seguros


PARKE TEKNOLOGIKOA

C/ Iñaki Goenaga, 5

20600 EIBAR GIPUZKOA

SPAIN

www.tekniker.es


IK4 Tekniker - Servitización e Industria 4.0

Technology

Transcript of IK4 Tekniker - Servitización e Industria 4.0