Seats2meet.com®A registred trademark by C.D.E.F. Holding BVSeats2meet.com®A registred trademark by C.D.E.F. Holding BV

Myowns2m.com Meetup14 juni 2010

Myowns2m.com Meetup14 juni 2010

Seats2meet.com®A registred trademark by C.D.E.F. Holding BV

Myowns2m.com MeetupMyowns2m.com Meetup

10:00 Welkom en Presentatie Society 3.011:05 Welkom 11:10 Presentatie nieuwe locaties11:45 Ontwikkeling overeenkomsten

Trademark Licence Agreement Social Media Strategy

12:10 Lancering Myowns2m.nl & Wiki13:00 Lunch13:30 Informeel verder praten

Nederland - Denemarken

Seats2meet.com®A registred trademark by C.D.E.F. Holding BVSeats2meet.com®A registred trademark by C.D.E.F. Holding BV

Seats2meet.comLicence Structure

Seats2meet.comLicence Structure

Seats2meet.com®A registred trademark by C.D.E.F. Holding BV

Seats2meet.com Licence StructureSeats2meet.com Licence Structure

Software Licence

Agreement

Software Licence

Agreement

White Label Bookingsoftware

White Label Bookingsoftware

+ Trademark Licence Agreement

A

+ Trademark Licence Agreement

A

+ Trademark Licence Agreement

B

+ Trademark Licence Agreement

B

Inspired by Seats2meet.com

Inspired by Seats2meet.com

Seats2meet.comLocation PartnerSeats2meet.comLocation Partner

Fee’sFee’s

S2M Terms & conditions

S2M Terms & conditions

Seats2meet.com®A registred trademark by C.D.E.F. Holding BV

Seats2meet.com®A registred trademark by C.D.E.F. Holding BV

Levels of CooperationLevels of Cooperation

1. Software Licence

2. 1 + Trademark

Licence A

3. 1 +

Trademark Licence B

Use of bookingsoftware ✓ ✓ ✓Publication on the Seats2meet.com website ✗ ✓ ✓Use of trademark Seats2meet.com and S2M ✗ ✗ ✓Use of trademark ‘Inspired by Seats2meet.com’ ✗ ✓ ✗Use of social media channels Seats2meet.com in accordance with the S2M social media strategy*

✗ ✓ ✓

Seats2meet.com®A registred trademark by C.D.E.F. Holding BV

Software Licence AgreementSoftware Licence Agreement

Licence to use the software Separate Trademark Licence Agreement* Support Confidentiality obligations Liability Fee’s & payment* S2M Terms & conditions Term and Termination

Seats2meet.com®A registred trademark by C.D.E.F. Holding BV

Licence FeeLicence Fee

Booking fee

(directly charged to the booker)

Hostin-, Support- &

Development Fee

(charged to the entrepreneur)

Fee per booked seat (Seats2meet.com)(group reservations through the Seats2meet.com bookingsengine)

€ 1,00 € 1,00

Fee per booked seat (Seats2work.com)(individual seat reservations through the Seats2work bookingsengine)

€ 0,50 € 0,50

Fee per booked seat (complimentary)(individual- and group reservations, free of charge) € 0,00 € 0,00

Seats2meet.com®A registred trademark by C.D.E.F. Holding BVSeats2meet.com®A registred trademark by C.D.E.F. Holding BV

Seats2meet.comTrademark Rules

Seats2meet.comTrademark Rules

Seats2meet.com®A registred trademark by C.D.E.F. Holding BVSeats2meet.com®A registred trademark by C.D.E.F. Holding BVSeats2meet.com®

A registred trademark by C.D.E.F. Holding BV

Seats2meet.com®A registred trademark by C.D.E.F. Holding BV

Trademark Rules ✓Trademark Rules ✓

APPROVEDLOCATION NAMES (EXAMPLES)

Building / Complex ✓ Seats2meet.com Discover!✓Seats2meet.com Het Strijkijzer

Street name or city with street name

✓Seats2meet.com Lange Poten✓Seats2meet.com Rotterdam Coolsingel

Cityname with additive✓Seats2meet.com Den Haag Centraal Station✓Seats2meet.com Scheveningen Beach✓Seats2meet.com Amsterdam Damrak

Seats2meet.com®A registred trademark by C.D.E.F. Holding BV

Trademark Rules ✗Trademark Rules ✗

DISAPPROVEDLOCATION NAMES (EXAMPLES)

Village, City, Country, Region, etc..

✗ Seats2meet.com Leiden / S2M Leiden✗ Seats2meet.com 040 / S2M040✗ Seats2meet.com Belgium

Combinations that might give the impression that location fulfils a coordinating role within the Seats2meet.com Organisation

✗ Seats2meet.com HQ✗ Seats2meet.com Worldwide✗ Seats2meet.com International✗ Seats2meet.com City

Seats2meet.com®A registred trademark by C.D.E.F. Holding BVSeats2meet.com®A registred trademark by C.D.E.F. Holding BV

Social Media Strategy‘Connect local, inspire global!’

Social Media Strategy‘Connect local, inspire global!’

Seats2meet.com®A registred trademark by C.D.E.F. Holding BV

Information FlowInformation Flow

S2M Plaza Location 2S2M Plaza Location 2

S2M Country

2

S2M Country

2

S2M Country 1

S2M Country 1

S2M City 1

S2M City 1

S2M City 2

S2M City 2

S2M City 3

S2M City 3

S2M Plaza Location 3S2M Plaza Location 3

S2M Plaza Location 4S2M Plaza Location 4

S2M Plaza Location 5S2M Plaza Location 5

S2M Plaza Location 1S2M Plaza Location 1

S2M Worldwide

S2M Worldwide

Local branding

National branding

International branding

Seats2meet.com®A registred trademark by C.D.E.F. Holding BV

MINDZ PlazaMINDZ Plaza

Seats2meet.com®A registred trademark by C.D.E.F. Holding BV

Seats2meet.com®A registred trademark by C.D.E.F. Holding BV

MINDZ PlazaMINDZ Plaza

Seats2meet.com®A registred trademark by C.D.E.F. Holding BV

Seats2meet.com®A registred trademark by C.D.E.F. Holding BV

Delen = vermenigvuldigen!Delen = vermenigvuldigen!

Seats2meet.com®A registred trademark by C.D.E.F. Holding BV

S2M Plaza

Location 2

S2M Plaza

Location 2

S2M Country

2

S2M Country

2

S2M Country

1

S2M Country

1

S2M City 1

S2M City 1

S2M City 2

S2M City 2

S2M City 3

S2M City 3

S2M Plaza

Location 3

S2M Plaza

Location 3

S2M Plaza

Location 4

S2M Plaza

Location 4

S2M Plaza

Location 5

S2M Plaza

Location 5

S2M Plaza

Location 1

S2M Plaza

Location 1

S2M Worldwide

S2M Worldwide

Local branding

National branding

International branding

Seats2meet.com®A registred trademark by C.D.E.F. Holding BV

Social Media StrategySocial Media Strategy

Location PlazaLocation Plaza

City PlazaCity Plaza

Country PlazaCountry Plaza

S2M WorldwidePlaza

S2M WorldwidePlaza

Offical Group Seats2meet.c

om

Offical Group Seats2meet.c

om

Offical Fanpage

Seats2meet.com

Offical Fanpage

Seats2meet.com

Local branding

National branding

International branding

Publis

h c

onte

nt

auto

mati

cly v

ia

RSS

Publis

h c

onte

nt

auto

mati

cly v

ia

RSS

Seats2meet.com®A registred trademark by C.D.E.F. Holding BV

Automatic contentsharingAutomatic contentsharing

S2M corporate accounts

S2M corporate accounts

Other accounts(non-official S2M)Other accounts

(non-official S2M)

Seats2meet.com

Plaza

Seats2meet.com

Plaza

Filtering by tagsFiltering by tags

Seats2meet.comWebsite

Seats2meet.comWebsite

Seats2meet.com®A registred trademark by C.D.E.F. Holding BVSeats2meet.com®A registred trademark by C.D.E.F. Holding BV

Myowns2m.nlLancering

Myowns2m.nlLancering