De schakel tussen kennis, markt en maatschappij. Kennis + markt = winst Hendrik Halbe,...

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De schakel tussen kennis, markt en maatschappij

Kennis + markt = winst

Hendrik Halbe,Valorisatieprogramma Rotterdam11 februari 2014

Wat is valorisatie?

‘Valorisatie is het proces waarbij toegevoegde waarde wordt gecreëerd door kennis geschikt of beschikbaar te maken voor economische of maatschappelijke benutting en door deze kennis daadwerkelijk aan te wenden in producten, diensten en processen of anderszins met deze kennis nieuwe bedrijvigheid te creëren.’ Ministerie van Economie, Landbouw en Innovatie

Knowledge paradox

Idea

Empirical cycle

Realization

POC and/or Prototyping

Evaluation

Upscaling

Market Introduction

Client/Consumer Feedback

Unmet Need

10

1

2

3

4

5

6

7

8

9

Demand Articulation

SCIENTIFIC DISCOURSE

ECONOMIC DISCOURSE

MARKET AND POLICY DISCOURSE

Knowledge paradox

Impulsprogramma

Innovatie-systeem in Rotterdam verbeteren

ValorisatieprogrammaOndernemerschap(stimulering)• Bewustwordingsactiviteiten• Ondernemerschapsonderwijs• Start en groei-faciliteiten

Kennisbenutting• Ontwikkeling kennisvalorisatieproces• Structuren intern• Samenwerking

De kenniswaardeketen

Idea

Empirical cycle

Realization

POC and/or Prototyping

Evaluation

Upscaling

Market Introduction

Client/Consumer Feedback

Unmet Need

10

1

2

3

4

5

6

7

8

9

Demand Articulation

SCIENTIFIC DISCOURSE

ECONOMIC DISCOURSE

MARKET AND POLICY DISCOURSE

Idea

Empirical cycle

Realization

POC and/or Prototyping

Evaluation

Upscaling

Market Introduction

Client/Consumer Feedback

Unmet Need

10

1

2

3

4

5

6

7

8

9

Demand Articulation

SCIENTIFIC DISCOURSE

ECONOMIC DISCOURSE

MARKET AND POLICY DISCOURSE

Idea

Empirical cycle

Realization

POC and/or Prototyping

Evaluation

Upscaling

Market Introduction

Client/Consumer Feedback

Unmet Need

10

1

2

3

4

5

6

7

8

9

Demand Articulation

SCIENTIFIC DISCOURSE

ECONOMIC DISCOURSE

MARKET AND POLICY DISCOURSE

Idea

Empirical cycle

Realization

POC and/or Prototyping

Evaluation

Upscaling

Market Introduction

Client/Consumer Feedback

Unmet Need

10

1

2

3

4

5

6

7

8

9

Demand Articulation

SCIENTIFIC DISCOURSE

ECONOMIC DISCOURSE

MARKET AND POLICY DISCOURSE

Wetenschappelijke ontdekkingen

Klaarmaken voor de marktIdea

Empirical cycle

Realization

POC and/or Prototyping

Evaluation

Upscaling

Market Introduction

Client/Consumer Feedback

Unmet Need

10

1

2

3

4

5

6

7

8

9

Demand Articulation

SCIENTIFIC DISCOURSE

ECONOMIC DISCOURSE

MARKET AND POLICY DISCOURSE

Toepassing naar de markt en maatschappijIdea

Empirical cycle

Realization

POC and/or Prototyping

Evaluation

Upscaling

Market Introduction

Client/Consumer Feedback

Unmet Need

10

1

2

3

4

5

6

7

8

9

Demand Articulation

SCIENTIFIC DISCOURSE

ECONOMIC DISCOURSE

MARKET AND POLICY DISCOURSE

Binnen kennisinstellingen twee verschijnselen die de cyclus belemmeren:

Idea

Empirical cycle

Realization

POC and/or Prototyping

Evaluation

Upscaling

Market Introduction

Client/Consumer Feedback

Unmet Need

10

1

2

3

4

5

6

7

8

9

Demand Articulation

SCIENTIFIC DISCOURSE

ECONOMIC DISCOURSE

MARKET AND POLICY DISCOURSE

Idea

Empirical cycle

Realization

POC and/or Prototyping

Evaluation

Upscaling

Market Introduction

Client/Consumer Feedback

Unmet Need

10

1

2

3

4

5

6

7

8

9

Demand Articulation

SCIENTIFIC DISCOURSE

ECONOMIC DISCOURSE

MARKET AND POLICY DISCOURSE

Idea

Empirical cycle

Realization

POC and/or Prototyping

Evaluation

Upscaling

Market Introduction

Client/Consumer Feedback

Unmet Need

10

1

2

3

4

5

6

7

8

9

Demand Articulation

SCIENTIFIC DISCOURSE

ECONOMIC DISCOURSE

MARKET AND POLICY DISCOURSE

Idea

Empirical cycle

Realization

POC and/or Prototyping

Evaluation

Upscaling

Market Introduction

Client/Consumer Feedback

Unmet Need

10

1

2

3

4

5

6

7

8

9

Demand Articulation

SCIENTIFIC DISCOURSE

ECONOMIC DISCOURSE

MARKET AND POLICY DISCOURSE

Idea

Empirical cycle

Realization

POC and/or Prototyping

Evaluation

Upscaling

Market Introduction

Client/Consumer Feedback

Unmet Need

10

1

2

3

4

5

6

7

8

9

Demand Articulation

SCIENTIFIC DISCOURSE

ECONOMIC DISCOURSE

MARKET AND POLICY DISCOURSE

Idea

Empirical cycle

Realization

POC and/or Prototyping

Evaluation

Upscaling

Market Introduction

Client/Consumer Feedback

Unmet Need

10

1

2

3

4

5

6

7

8

9

Demand Articulation

SCIENTIFIC DISCOURSE

ECONOMIC DISCOURSE

MARKET AND POLICY DISCOURSE

Knowledge

paradox

Binnen kennisinstellingen twee verschijnselen die de cyclus belemmeren:

Idea

Empirical cycle

Realization

POC and/or Prototyping

Evaluation

Upscaling

Market Introduction

Client/Consumer Feedback

Unmet Need

10

1

2

3

4

5

6

7

8

9

Demand Articulation

SCIENTIFIC DISCOURSE

ECONOMIC DISCOURSE

MARKET AND POLICY DISCOURSE

Idea

Empirical cycle

Realization

POC and/or Prototyping

Evaluation

Upscaling

Market Introduction

Client/Consumer Feedback

Unmet Need

10

1

2

3

4

5

6

7

8

9

Demand Articulation

SCIENTIFIC DISCOURSE

ECONOMIC DISCOURSE

MARKET AND POLICY DISCOURSE

Idea

Empirical cycle

Realization

POC and/or Prototyping

Evaluation

Upscaling

Market Introduction

Client/Consumer Feedback

Unmet Need

10

1

2

3

4

5

6

7

8

9

Demand Articulation

SCIENTIFIC DISCOURSE

ECONOMIC DISCOURSE

MARKET AND POLICY DISCOURSE

Binnen kennisinstellingen twee verschijnselen die de cyclus belemmeren:

Maatschappelijke

valorisatie bias

Output 2017- 750 bedrijven ondersteund met kennis vanuit de

Rotterdamse kennisinstellingen - 35 spin-offs- 15000 p.j. studenten komen in aanraking met

ondernemerschap- 360 docenten getraind op ondernemerschap- 60 studentondernemers vanuit het onderwijs

Output nuEen greep uit een aantal resultaten:- Global Entrepreneurship Week Rotterdam- Associate Degree Ondernemen - Leerwerkbedrijven, zoals Scholingswinkel,

Rotterdamse Zaak, Rotterdam Creative en Zuid onderneemt.

- Erasmus Centre for Entrepreneurship / Erasmus Centre for Valorisation

Rotterdam Science TowerFacilities• Flexible workplaces

• Offices (turn key)

• Classes/ Lecture rooms

• Meeting rooms

• Bar

• Lunch

• Event location

• Workout centre

18th Floor MC incubator & Labhotel11th Floor Startup Campus10th Floor Flex Offices

Samenwerkingsbijeenkomsten

- 4-maal per jaar VPR-impactbijeenkomsten- In 2014:

- 17 april: EUR, Business meet science. Opening Erasmus Valorisation Centre

- September: Internationale samenwerking (Inholland)- November: Ondernemerschap (Hogeschool

Rotterdam)- November: Global Entrepreneurship Week.