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Page 1: #TFT12: Aale Roos

Service Desk 2.0 Aale roos

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Service Desk 2.0

Aale Roos, Pohjoisviitta Oy, @aalem

Review by James Finister, TCS, @jimbofin

Copyright © Pohjoisviitta Oy 2012

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Aale Roos

• MSc Statistics

• ITIL Service Manager & Expert

• ISO 20000 Consultant

• EXIN Professional

• Speaker at

–Pink11

– itSMF: Finland11, Russia12, UK12, Estonia12

–TFT12

• ITSM person of the year 2012 by itSMF Finland

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What changes affect SD?

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Three things

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People

Not afraid of technology

Want to solve problems themself

Have more choice

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Business

Easy to switch

World is small, one click away

Services, not products

Free service requires support

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Tools

Consumers have rights

Easy to use, less support

Consumer tools

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Before

• Cars were unreliable but easy to fix

• Service station + car mechanic solved incidents

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Before

• PC:s were unreliable but easy to fix

• Help desk and desk side support solved incidents

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SO? Support becomes a new business From fixing broken parts…. ….to offering

new capabilities

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• People search first

• No simple cases

• Expect expert service

This is already happening

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HOW?

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New goal

New practices

Social media

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Goal & mission

The goal of support is

to provide value

by helping customers to use services

to do their jobs better.

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What is best practice?

Cynefin framework 2011

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New practices

ITIL is not clear • Event • Incident • Major incident • Problem

• Service Request

Service request

Event

Incident

Catastrophe

A failed disk is

Infra vendor

Service Provider

Service Desk

Customer

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fault observed repair service

restored

customer problem

taken care satisfied

customer

fault management = incident mgmt ?

customer service = ?

We need better processes

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Standard & Case

• Adaptive case management

• Information centric

• Different

• Rules

• Multiple sources

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Many channels

private message

• email

• form

• chat

open message

• internal

• open forum

• Facebook

• Twitter

• LinkedIn

direct contact

• phone

• visit

• other meeting

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Many sources of support

Business support

Self service

SD

official

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Many sources of support

Business support

Self service

Infra support

Specialist teams

Social Media

Ext. Infra support

SD

Colleagues

un-official

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Community & Support

Colleagues

Business support

Self service

Infra support

Specialist teams

Social Media

Ext. Infra support

SD

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Many activities

Classify & prioritize contacts Handle standard tickets

Solve cases

Social Media management Discussions Moderation

Self Service management FAQ

Knowledgebase

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Make social media work for you

• Self service and peer support => default

• Tools will have to facilitate this

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Cases

• Cisco Finland –BYOD – support forum –-25 % costs –+100% customer satisfaction

• Automattic –20 M customers –50 K contacts/month –10 Happiness Engineers

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Is this easy?

No, but more support,

more knowledge, solutions visible and reusable

= better service @lower cost

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aae  

WITH THANKS TO OUR SPONSOR bmc Itsm Software

#TFT returns may 2013