Ralph Matthew A. Ong (M997Z245)Mamunur Rashid

Yannick Turkier (O990F021)

Company Name: RaMaYa Restaurant Number of Owners / Partners: 3 partners (Ralph,

Mamun, & Yannick) Type of Business Activity: Service Concern Form of Business Organization: Partnership Nature of the Business: Restaurant Business Proposed Location: N.C.K.U. 1, University Road,

East Dist., Tainan City 70101, Taiwan, R.O.C. Projection Terms: 5 Years Capital: $ 3,000,000.00

The Population in Taiwan are about 23,071,779 people. There are about 49.67% female and 50.33% male.

According to age, there are about 15.64% young age, 73.45% middle age, and 10.91% old age.

According to religion, there are 93% Buddhist, 4.5% Christian, and 2.5% other religions.

The median age of people around Taiwan is about 37.6 years old.

Their life expectancy is about 78 to 80 years old. Starting from age 10, people can already read and write. The population growth rate is about 0.19%. Birth rate is 0.89%. Death rate is 0.70%. Net migration rate is 0.003%.

Establishing a restaurant is used to: [1] Avail the low cost prices in food services. [2] Serve good quality of foods with good nutrition to

customers. [3] Establish a permanent and convenient organization

Our business is located in N.C.K.U. 1, University Road, East Dist., Tainan City 70101, Taiwan, R.O.C. The services to be rendered among other peoples, individuals, and the need to respond to the related goal of promoting greater camaraderie, coordination by the management, staff, and customers and by establishing and strengthening these connections and empowering them through service oriented not only through physically, emotionally, mentally, socially, spiritually, morally, and financially.

[1] Promote better camaraderies among customers as well as generating income.

[2] To provide awareness to management and staff to be Service-Oriented and concretize future dreams.

[1] To strengthen our restaurants’ effort to network with other business establishments, non-government, and other entities that have similar entrepreneurships.

[2] To provide high quality and sufficient quantity of goods that are demanded by customers.

[3] Provide financial and socio-economic assistance to existing rank and file staff.

[4] Provide employment to unemployed people. [5] Provide skills and training. Assist these target

beneficiaries in building and acquiring knowledge about present situations.

[6] Improve, upgrade, and expand our business in order to make our restaurant more presentable and attractive to our customers.

[7] Establish a strong and permanent organization off food chains in a better location that has fewer competitors and commit to the standard of living of the people in the area.

Our restaurant is located in N.C.K.U. 1, University Road, East Dist., Tainan City 70101, Taiwan, R.O.C.

The area of our proposed location is about 350 square meters wide.

There are 85 seats. We will dispose our garbage in a trash can and will

be collected by the garbage collector 2x a week.

Owners

Ralph, Mamun & Yannick

Management

Ralph, Mamun & Yannick

Administration

Yannick

Accountant

Kitchen

Mamun

Cooks

Service

Ralph

Waiters

Manager – manages the business, doing the functions of management, oversees supervises, and monitors the operations of the business, making decisions, implementing business strategies, hiring and firing of employees, purchasing raw materials needed by customers for their sales of goods. Furthermore, checking of stocks, deliveries, and inventories of the business.

Accountant – records, classifies, summarizes, and interprets the various transactions of the business, and prepares the financial statements of the business.

Waiters – arranging and cleaning the chairs and tables, provides menu to the customers, asking orders of the customers, and serving the foods and drinks ordered by their customers.

Cook – prepares and cooks the foods according to the desired order by their customers.

Cashier – ensures management and documentation of petty cash fund releases, issues cash disbursements against approved petty cash vouchers, prepares petty cash fund reports, ensures timely replenishment of petty cash fund to avoid exhausting of funds, shall have custody of all funds, keep regular book of account for efficient administration of funds, ensures accurate and timely processing and releases of salaries to staff and programs / projects approved, deposits money and disburse them in strict compliance with the approved budget.

Leader in providing services to students during lunch break and recreation time.

In order to achieve this, we combine food with the possibility to socialize though also with enough space to study quietly:

[1] Trendy, healthy, and nutritional foods with affordable price.

[2] Meeting area (where you can eat as well) [3] Working area (where you can eat as well) [4] Wi-Fi – free internet access with plugs on

each table.

•Advantage through Location•Only provider specialized to students needs

•Social responsibilityStrength

•Leaders are not professionals in that industry

Weaknesses

•Enhancing student services since no one else meets students needs in such density

Opportunities

Threats•Many competitors•Few customers between semesters

The target market are the customers who are the people in the community. In as much as the area are conducive of the students population with the nearby academy institution, customers may come to our restaurant anytime within our working hours whenever they are hungry or looking for affordable food or any other knickknacks for meriendas.

Our target customers are: [1] Residents near N.C.K.U. [2] Students studying in N.C.K.U. [3] Faculty and Staff of N.C.K.U.

Supply and Demand of the RaMaYa Restaurant will be the consumers around, within, and beyond the vicinity of N.C.K.U. 1, University Road, East Dist., Tainan City 70101, Taiwan, R.O.C.

The demand for a place to relax and at the same time satisfies the physical needs like eating, drinking, and having snacks any time. And also free wifi zone and group discussion area for groups of people to meet with each other and discuss about their businesses.

The supplies of our products are taken from the different nearby groceries, markets, other businesses, and other food establishments that sells raw materials to be made into our products.

[1] Lower prices of foods [2] Healthy foods to eat [3] Foods are nutritious [4] Foods are cleaned very well before cooking [5] Many variety of Foods to eat [6] Have a place to use Internet [7] Have rooms for group discussions and other

activities. [8] Convenient Location

Our competitors are in distant areas thereby making our business could proliferate. Surveys and studies are hereby presented to justify our endeavour.

Some of our competitors are: [1] McDonalds [2] Starbucks [3] A Niu Rro Mien [4] Ui Ki Ma Ma Restaurant

Criterias RaMaYa Restaurant

Starbucks

McDonald’s

A Niu Rro Mien

Ui Ki Mama

Price range Low (4) High (1) Medium (3) Low (4) Low (5)Healthy food

Yes (3) Yes (5) No (1) Yes (3) No (2)

Lunch variety

Medium (3)

Small (2) Big (4) Medium (3)

Big (4)

Comfortable to socialize / study

Yes (4) Yes (5) Medium (3) No (1) No (1)

Wi-Fi Free (5) Yes (3) No (1) No (1) No (1)Popularity None (1) Popular

(5)Well-known (4)

Low (3) Low (2)

Total 20 21 16 15 15

Foods Beef (Noodles/Rice) Chicken (Noodles/ Rice) Pork (Noodles/Rice) Lamb (Noodles/Rice) Seafood (Noodles/Rice) Baked Clams Oyster Cake Crab Meat Abalone Salad Pure Abalone Abalone w/ seafoods in

shell Hotpot

Drinks Green Tea Red Tea Milk Tea Pearl Milk Tea Pudding Milk Tea

PRODUCTS PRICE PRODUCTS PRICE

Beef (Noodles/Rice) $ 55 per bowl Abalone Salad $ 400 per order

Chicken (Noodles/Rice) $ 50 per bowlAbalone with Sliced Seafoods $ 100 per order

Pork (Noodles/Rice) $ 50 per bowl Hotpot $ 80 per order

Lamb (Noodles/Rice) $ 50 per bowl Green Tea $ 12 per order

Seafood (Noodles/Rice) $ 55 per bowl Red Tea $ 12 per order

Baked Clams $ 35 per order Milk Tea $ 15 per order

Oyster Cake $ 60 per order Pearl Milk Tea $ 20 per order

Crab Meat $ 120 per kilo Pudding Milk Tea $ 20 per order

Pure Abalone $ 350 per order

Our Proposed Location is located in: N.C.K.U. 1, University Road, East Dist., Tainan City

70101, Taiwan, R.O.C.

We promote our business by: [1] Serving free fresh shrimps to customers when

they order food. [2] Provide free wifi access for chatting, researching,

and etc. [3] Provide a group discussion area for individuals,

groups of people to be more convenient to do their tasks such as assignments, group works, brainstorming, and etc.

[4] And eventually, if our restaurant succeeds in the future, we might advertise our products via media and other ads.

We offer foods such as baked clams, oyster cakes, crab meats, abalones, hotpot. But we added spice and ingredient enhancement to enhance the taste and to have new styles of foods to provide customers, students, and other beneficiaries to try our new made foods.

After the operation and implementation of 5 years, the targeted beneficiaries in the area of Taiwan will be transformed in terms of their outlook in the evaluation that not all restaurant business are only just making profits but they are considering the nutritional factors as well. The people in the community where the RaMaYa Restaurant is present, they are assured of nutritional value in the food that they are taking in. And mostly the owners and management will reap prestige, not only profit of the restaurant business but shall be empowered to go on putting another business of the same quality. There it grown in quantity and quality by nature. People in the community can continue to patronize and the staff and employees attain to sustainable employment, self-help capacities and united in process building of physiological and psychological aspects.

The RaMaYa Restaurant is sustained after 5 years in the community were everybody enjoys the foods that we offer. Additional privileges will be given to the staff and to the customers as well. Variations of activities and menus are given in order for them to savor the taste of the different menus in the restaurants with affordable privileges and give aways.

Future expansions are in order so as to cater to the needs of the expanding community of customers. Thus profit and employment availability and privileges are sustained.