Students: Raul and Gregory

The idea of creating the NIKE arose from an MBA Phil Knight project. It began by athletics shoes.

The famous company logo, is a graphic design created by Carolyn Davidson in 1971 and sold for only $ 35 to the company (now worth millions of dollars)

THE STORY

Phil Knight creator of Nike

Nike logo

Nike has sponsored 36 teams worldwide, and more than 60 national teams worldwide

The company took its name from the Greek goddess of victory, Nike, who personified victory, strength and speed

CURIOSITIES

Nike logo

Some teams sponsored by Nike

The company took its name from the Greek goddess of victory, Nike, who personified victory, strength and speed

Nike is the largest company in selling sporting goods in the world, and ranks second in Europe for losing its German rival Adidas

CURIOSITIES

A goddess statue The second place of Nike in Europe

The slogan "Just Do It" was inspired by serial killer Gary Gilmore, who said, "let's do it" before he was executed by a firing squad

The company promises launches the Nike Air Mag shoes used by the character Marty McFly in "Back to the Future 2"

CURIOSITIES

Serial killer Gary Gilmore Marty McFly shoes

The logo is a "V" representing victory.Nike underwent a crisis in the 1980s that was

overcome with a contract with an unknown player at the time, Michael Jordan.

CURIOSITIES

Spreading of Jordan for Nike

Nike logo

Improve working conditions by eliminating excessive overtime in Nike brand contract factories.

The past two years, Nike has exceeded targets for reducing CO2 emissions through the Climate Savers program of the World Wildlife Fund.

GOALS

Invest in community-based initiatives that use the power of sport to unleash potential and improve the lives of young people.

Develop sustainable solutions for the manufacture of products.

GOALS

A team of an event of Nike

https://pt.wikipedia.org/wiki/Nike_Inchttps://pt.wikipedia.org/wiki/Nice_(mitologia)http://www.golfuniverse.sk/vyrobca-nike-26/https://

www.google.com.br/webhp?sourceid=chrome-instant&ion=1&espv=2&ie=UTF-8#q=nike+bolsa+de+valores

http://www.guiadoboleiro.com.br/noticia/2014/05/22/lista-brandz-top-100-marcas-mais-valiosas-moda-nike-adidas-1870.html

REFERENCES