BAPTIE & COMPANYBuilding Successful Measurable B2B Communities

Since 2005

INTRODUCTION

NEW

3 business models• Own & manage our own

communities• Build communities in partnership

with major organizations• Run communities for major

organizations

One of the leading B2community management companies in the world

Founded in 1993

Launched our first B2B Community in October 2005

WHAT WE DOWe are the community

management specialistsWe have a skilled multi-disciplinary

team

Audit communities

Deliver outstanding

measurement & metrics

Create Build user engagement

Create community

strategyBuild social

engagement Build & manage online &

offline user groups

Build & manage a community

Above all, we build value for our customers

OUR MISSION IS SIMPLEBaptie & Company is committed

to building and growing the most robust B2B Communities in the world by connecting our clients

with their core audience - people

COMPLETE FLEXIBILITY

We manage communities on client platforms. We also have our own state

of the art platform.

COMMUNITYFROM STRATEGY TO EXECUTION

YOUR PLATFORM OR OURS?

We can provide complete support from helping you

develop a community strategy to managing the

community.

We manage the whole community or take on tasks where you need

expertise.

C

CC

THE 3 ‘C’S

Keys to a successful B2B community onte

ntollaborationlout

Members join B2B communities for the content

They then start to collaborate in multiple ways

As the community grows, it becomes powerful, it has clout

DEVELOPING A COMMUNITY STRATEGY

We can develop a strategy for a new community or refine a strategy for an existing community

Every community is different

We work with you to understand your goals & what you want the community to achieve

Not all communities should be built for your company – we can advise you on external 3rd party community strategies

We conduct community audits

We understand the importance of delivering a clear, measurable ROI from the community

GAMIFICATIONincrease dramatically the conversion rate of those

partners enquiring about CloudRunner who become active CloudRunner Sales agents

Nurture them through sale 1 and sale 2

Provide them with information to help them understand where they are - dashboards

Monitor partner performance to drive super agents

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