Strategisch scoren met social media

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Transcript of Strategisch scoren met social media

(c) Gustaaf.Vocking@power2improve.nl

Strategisch scoren met social media

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(c) Gustaaf.Vocking@power2improve.nl

Wie ben ik? ! !"#$%&'(&)*+$,-+'+.&/$

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(c) Gustaaf.Vocking@power2improve.nl

Social media in Nederland

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(c) Gustaaf.Vocking@power2improve.nl

Strategische social media

(c) Gustaaf.Vocking@power2improve.nl

Van push…

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(c) Gustaaf.Vocking@power2improve.nl

Van push naar pull … naar pull!

(c) Gustaaf.Vocking@power2improve.nl

Gratis marketing- en ideeënmachine?

(c) Gustaaf.Vocking@power2improve.nl

Niet alleen positief

(c) Gustaaf.Vocking@power2improve.nl

Hoe is de stemming?

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(c) Gustaaf.Vocking@power2improve.nl

Waar praten ze over?

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(c) Gustaaf.Vocking@power2improve.nl

Engagement

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(c) Gustaaf.Vocking@power2improve.nl

Waarover ben jij enthousiast?

Onvergetelijke ervaring:

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(c) Gustaaf.Vocking@power2improve.nl

Geef je fans erkenning

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(c) Gustaaf.Vocking@power2improve.nl

Geef je fans erkenning

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(c) Gustaaf.Vocking@power2improve.nl

Don’t be stupid!

(c) Gustaaf.Vocking@power2improve.nl

Don’t be stupid!

(c) Gustaaf.Vocking@power2improve.nl

Don’t be stupid!

(c) Gustaaf.Vocking@power2improve.nl

Medewerkers als ambassadeur

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(c) Gustaaf.Vocking@power2improve.nl

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Medewerker-activist

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(c) Gustaaf.Vocking@power2improve.nl

Ondersteun activisten

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(c) Gustaaf.Vocking@power2improve.nl

Social storytelling

(c) Gustaaf.Vocking@power2improve.nl

Employee Brand Relationship Model

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(c) Gustaaf.Vocking@power2improve.nl

Hoe moet het wel?

(c) Gustaaf.Vocking@power2improve.nl

Erkenning = trots = delen!

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(c) Gustaaf.Vocking@power2improve.nl

Faciliteer je fans!

(c) Gustaaf.Vocking@power2improve.nl

Strategisch scoren met social media

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(c) Gustaaf.Vocking@power2improve.nl

Meer tips?

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(c) Gustaaf.Vocking@power2improve.nl

Vragen?

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