Download - Wearable Tech: outlook Q1- 2015

Transcript

Tanguy De Lestré@tdelestre

@appalliancebe@momobxl

1

WEARABLE

TECHUPDATE 2015

LET ME

INTRODUCE

YOU TO

Steve Tan

Kreyos

Robert

Scoble

Don’t be a Glasshole

Mark Parker NIKE

Lessons learned 2014No public

acceptance on

obstrusive

facial

wearables like

Google Glass

Smartphone

remains the

centre of the

connected

life

Unique selling

proposition of

wearables to

be proved

Huge

experimentation

phase and

startup fail

Timeline

2014 Apple Watch

2014 : LG lifeband

Fitness tracker

Altitude Steps

Calories

Links to smartphone

2013

GOOGLE GLASS+ companion to Android smartphone

2013: PEBBLE SMARTWATCH

PAIRS WITH PHONE + APPS

2009: FITBIT AND

FITNESS TRACKERS

Starting of the “quantified

self” movement

2004: OAKLEY MP3 SUNGLASS AND BUILT IN MP3 PLAYER

2001: TIMEX INTERNET MESSENGER WATCHCHECK MAIL, TAKE NOTES,

RECEIVE STOCK QUOTES,…

2000: MOBILE BLUETOOTH EARPIECE PEOPLE TALKING

TO THEMSELVES CRAZY LOOK

1992: L.A. GEAR LIGHT

UP SHOES: WALKING AND LIGHTS

FIRST

TECH

DRIVEN

WATCH AND STYLUS NERD CALCULATOR WATCH.

1946 DICK

TRACY

TWO WAY WRIST CHAT

RADIO

1266 EYEGLASSES:CORRECTIVE

LENSESASSOCIATED TO READING AND

MONKS: PRESTIGE

BACK TO BASICSWEARABLES = SENSORS

AWARE IN THE AGE

OF SMARTPHON

E

“WHERE TO WEAR A WEARABLE?”

EYE

HEAD

CLOTHING

WRIST

NECK

EYELENS EXAMPLE

HEADOCULUS RIFT / VR SAMSUNG

SKULLY HELMET

SMART

HEADGEA

R

SKULLY

HELMET

CLOTHINGSENSOREE MOOD

LECHAL SHOES

http://www.flickr.com/photos/sensoree/

Lechal GPS shoes for the blind happtic

feedbackmood

WRIST:SMART BANDSSMART WATCH

SMART BAND –MICROSOFT BAND

Geo-ICT / UAV

WATCH: SAMSUNG

GEAR

NECKLACESWAROVSKI

GEAR CIRCLE

THE FITNESS TRACKERS SPLIT MARKET

LOW END:

subsidised by health

insurance

intermediaries for

health prevention

purposes

HIGH END FUNCTIONALITIES

Need to provide Health Coach Feedback:

-Warning of not enough sleep level

-Coach on fitness goals to reach