Social Media Event van Wolters Kuwer

Unfold yourpotential

Henk-Jan Geel

De mogelijkheden van LinkedIn

Agenda

15 min. Strategie

15 min. Persoonlijk profiel

15 min. Bedrijfsprofiel

Strategie

In 5 stappen

De weg naar het doel

?

Gebruik LinkedIn om:

1a) Mensen vinden om zaken mee te doen

1b) Gevonden worden door mensen die zaken met JOU willen doen

2a) Onder de aandacht blijven van bekenden

2b) Onder de aandacht komen van onbekenden

Stap 1-5

Stap 1 -Stel een doel

Stap 2 - Welke functie kan je helpen

Stap 3 - Gebruik geavanceerd zoeken

Stap 4 - Wie kan je helpen

Stap 5 - Wordt geïntroduceerd

Persoonlijk profiel

In 7 stappen

1) Eerste indruk = de beste indruk

https://www.linkedin.com/search?search=&sortCriteria=R&keepFacets=true&facet_G=nl:5690&trk=prof-0-ovw-location

https://www.linkedin.com/search?search=&industry=113&sortCriteria=R&keepFacets=true&trk=prof-0-ovw-industry

https://www.linkedin.com/profile/view?id=11411629&trk=tab_pro

https://www.linkedin.com/company/2250737?trk=prof-0-ovw-curr_pos

https://www.linkedin.com/search?search=&company=Stichting+Arctic+Climate+Projects&sortCriteria=R&keepFacets=true&trk=prof-0-ovw-curr_pos

https://www.linkedin.com/search?search=&company=Worldwide+Expedition+Professionals+LinkedIn+group&sortCriteria=R&keepFacets=true&trk=prof-0-ovw-curr_pos


https://www.linkedin.com/company/1452264?trk=prof-0-ovw-prev_pos




https://www.linkedin.com/college/?eduSchool=Nima&trk=prof-edu-school-name


https://www.linkedin.com/profile/edit?trk=tab_pro

http://nl.linkedin.com/in/henkjangeel/


































2) Tweede indruk -> wees persoonlijk

3) Derde indruk -> wees informatief

https://www.linkedin.com/search?search=&sortCriteria=R&keepFacets=true&facet_G=nl:5907&goback=.fps_PBCK_Ruud+Huisman_*1_*1_*1_*1_*1_*1_*2_*1_Y_*1_*1_*1_false_1_R_*1_*51_*1_*51_true_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2&trk=prof-0-ovw-location

https://www.linkedin.com/search?search=&industry=133&sortCriteria=R&keepFacets=true&goback=.fps_PBCK_Ruud+Huisman_*1_*1_*1_*1_*1_*1_*2_*1_Y_*1_*1_*1_false_1_R_*1_*51_*1_*51_true_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2&trk=prof-0-ovw-industry

https://www.linkedin.com/profile/view?id=207316733&authType=NAME_SEARCH&authToken=eGyP&locale=nl_NL&srchid=6f5ae374-9d54-4c58-8eab-ab2e01fdce95-0&srchindex=1&srchtotal=35&goback=.fps_PBCK_Ruud+Huisman_*1_*1_*1_*1_*1_*1_*2_*1_Y_*1_*1_*1_false_1_R_*1_*51_*1_*51_true_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2&pvs=ps&trk=pp_profile_name_link

https://www.linkedin.com/search?search=&company=Esselte+Meto&sortCriteria=R&keepFacets=true&goback=.fps_PBCK_Ruud+Huisman_*1_*1_*1_*1_*1_*1_*2_*1_Y_*1_*1_*1_false_1_R_*1_*51_*1_*51_true_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2&trk=prof-0-ovw-prev_pos

https://www.linkedin.com/search?search=&company=Wrigley+NV&sortCriteria=R&keepFacets=true&goback=.fps_PBCK_Ruud+Huisman_*1_*1_*1_*1_*1_*1_*2_*1_Y_*1_*1_*1_false_1_R_*1_*51_*1_*51_true_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2&trk=prof-0-ovw-prev_pos

https://www.linkedin.com/people/invite?from=profile&key=207316733&firstName=Ruud&lastName=Huisman&authToken=eGyP&authType=NAME_SEARCH&goback=.fps_PBCK_Ruud+Huisman_*1_*1_*1_*1_*1_*1_*2_*1_Y_*1_*1_*1_false_1_R_*1_*51_*1_*51_true_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2.npv_207316733_*1_*1_NAME*4SEARCH_eGyP_*1_nl*4NL_*1_*1_*1_6f5ae374*59d54*54c58*58eab*5ab2e01fdce95*50_1_35_ps_*1_*1_*1_*1_*1_*1_*1_*1_*1_*1_*1_*1_*1_*1_*1_*1&trk=prof-0-sb-connect-button

https://www.linkedin.com/requestList?displayProposal=&destID=207316733&creationType=DC&authToken=eGyP&authType=NAME_SEARCH&utm_source=Profile_inmail&utm_medium=onsite&utm_campaign=Subs&goback=.fps_PBCK_Ruud+Huisman_*1_*1_*1_*1_*1_*1_*2_*1_Y_*1_*1_*1_false_1_R_*1_*51_*1_*51_true_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2.npv_207316733_*1_*1_NAME*4SEARCH_eGyP_*1_nl*4NL_*1_*1_*1_6f5ae374*59d54*54c58*58eab*5ab2e01fdce95*50_1_35_ps_*1_*1_*1_*1_*1_*1_*1_*1_*1_*1_*1_*1_*1_*1_*1_*1&trk=prof-0-sb-inmail-button

https://www.linkedin.com/search?search=&title=Sales+Manager&sortCriteria=R&keepFacets=true&currentTitle=CP&goback=.fps_PBCK_Ruud+Huisman_*1_*1_*1_*1_*1_*1_*2_*1_Y_*1_*1_*1_false_1_R_*1_*51_*1_*51_true_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2&trk=prof-exp-title

https://www.linkedin.com/search?search=&company=Forinn+BV&sortCriteria=R&keepFacets=true&goback=.fps_PBCK_Ruud+Huisman_*1_*1_*1_*1_*1_*1_*2_*1_Y_*1_*1_*1_false_1_R_*1_*51_*1_*51_true_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2&trk=prof-exp-company-name

https://www.linkedin.com/search?search=&title=Field+Sales+Manager&sortCriteria=R&keepFacets=true&currentTitle=CP&goback=.fps_PBCK_Ruud+Huisman_*1_*1_*1_*1_*1_*1_*2_*1_Y_*1_*1_*1_false_1_R_*1_*51_*1_*51_true_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2&trk=prof-exp-title

https://www.linkedin.com/search?search=&company=Esselte+Meto&sortCriteria=R&keepFacets=true&goback=.fps_PBCK_Ruud+Huisman_*1_*1_*1_*1_*1_*1_*2_*1_Y_*1_*1_*1_false_1_R_*1_*51_*1_*51_true_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2&trk=prof-exp-company-name

https://www.linkedin.com/search?search=&title=Field+Sales+Manager+Food&sortCriteria=R&keepFacets=true&currentTitle=CP&goback=.fps_PBCK_Ruud+Huisman_*1_*1_*1_*1_*1_*1_*2_*1_Y_*1_*1_*1_false_1_R_*1_*51_*1_*51_true_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2&trk=prof-exp-title

https://www.linkedin.com/search?search=&company=Esselte+Meto&sortCriteria=R&keepFacets=true&goback=.fps_PBCK_Ruud+Huisman_*1_*1_*1_*1_*1_*1_*2_*1_Y_*1_*1_*1_false_1_R_*1_*51_*1_*51_true_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2&trk=prof-exp-company-name

4) Informeer je netwerk -> schrijf updates

https://www.linkedin.com/?trk=hb-0-h-logo

5) Verbreed je netwerk -> volg groepen

6) Verbind je netwerk -> wees intermediair

7) Bedrijfsprofiel -> volg collega’s en concurrenten

Bedrijfsprofiel

In 5 stappen

1) Bedrijfsprofiel homepage

2) Producten en diensten overzicht

3) Product aanbevelingen

4) Doelgroep segmentatie voor je diensten

5) Inzage in de statistieken

LinkedIn is een netwerk van professionals…

…die jou succes kunnen geven!

Unfold your

potential

“Best Learning, Coaching & Development Company”

[email protected]

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Social Media Event van Wolters Kuwer

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