SHOP Austria SS16

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AUSTRIA Style Edition Spring/Summer 2016 Page 26 CULTURE HUB: discover Vienna’s MuseumsQuartier, the city’s vibrant heart AUSTRIA | АВСТРИЯ | 奥地利 |

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Transcript of SHOP Austria SS16

  • AUSTRIA S

    tyle E

    ditio

    n S

    prin

    g/S

    um

    mer 2

    016

    Page 26

    CULTURE HUB:

    discover Viennas

    MuseumsQuartier, the

    citys vibrant heart

    AUSTRIA | | |

  • MONDAY FRIDAY 9.30 AM 7 PMSATURDAY 9.30 AM 6 PM

    Getreidegasse 195020 Salzburg

  • MONDAY FRIDAY 9.30 AM 8 PMSATURDAY 9.30 AM 6 PM

    Krntnerstrae 81010 Wien

  • wolford.com

  • EDITORS LETTER

    6

    Emma Cheevers

    @shopcontent

    /globalblue/globalblue

    @-GlobalBlue

    @GlobalBlue

    /GlobalBlue/GlobalBlueRu

    Welcome to Austria

    Discover the best of this scenic country with

    SHOP. Read about Viennas extensive, vibrant

    MuseumsQuartier cultural hub on page 26 and

    discover Austrian fashion label Femme Maison

    on page 32 plus much more.

    SHOP is part of Global Blue, the Tax Free

    Shopping market leader that helps you save up

    to 15% when shopping in Austria. We publish

    guides to over 40 destinations across Europe

    and Asia. Our international insider knowledge

    means we are ideally placed to tell you about

    the top global brands youll fnd in Austria.

    For the very latest information, visit

    globalblue.com.

    Be sure to sign up for your free SHOP TAX

    FREE Card the simplest way to shop tax free

    without flling in Tax Free Forms by hand, and

    enjoy exclusive members-only discounts and

    promotions too: visit globalblue.com/join.

    ILLU

    ST

    RAT

    ION

    : IS

    AA

    C B

    ON

    AN

    Austria

    Austrian Alps

    Barcelona

    Belgium

    Berlin

    Cologne

    Copenhagen

    Dsseldorf

    Frankfurt

    French Riviera

    Gothenburg

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    Helsinki Area

    Holland

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    Japan

    Lake Saimaa

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    Prague

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    Stockholm

    Stuttgart

    Switzerland

    Vienna

    Vilnius

  • CONTRIBUTORS

    8

    Andrew Lyons

    Andrew Lyons created this

    seasons cover for SHOP Austria,

    inspired by our feature on

    Viennas MuseumsQuartier,

    known as MQ. His illustration

    shows a selection of what MQ

    has to ofer; the space, which

    celebrates its 15th anniversary this

    year, is a vibrant mix of museums,

    performance spaces, creative

    studios, restaurants and shops.

    Read more on page 26. Andrews

    other clients include the Wall

    Street Journal and Google.

    Explore our archive of cover

    illustrations at globalblue.com/covers.

    Hannah Lewis

    Hannah Lewis, features editor at

    SHOP, read English literature and

    language at the University of

    Oxford before going on to study

    for an MA in journalism at the

    London College of Fashion.

    She has worked for Time Out in

    the Middle East and, more

    recently, has produced her own

    magazine in London.

    Ginger Rose Clark

    Editor and fashion journalist

    Ginger Rose Clark studied

    English literature at the

    University of Glasgow. Besides

    writing for a number of

    publications, she also works as a

    fashion stylist. In this edition of

    SHOP she interviews the couple

    behind Austrian fashion label

    Femme Maison.

    globalblue.com

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  • Kollektionen fhrender, internationaler Designer fr die ganze Familie.

    High quality fashion for women, men and children.

    .

    SORELLE RAMONDAInternationale Designer-Mode im TOP SHOP-IM-SHOP

    Wllersdorf bei Wiener Neustadt

    auf ber 11.000m2

    A- 2752 Wllersdorf

    Rmerstrae 3-9

    Tel. +43 (0)2622 - 42 444

    Sattledtauf ber 6.000m2

    A- 4642 Sattledt

    Welser Strae 10-12

    Tel. +43 (0)7244 - 8383

    GRAZauf ber 5.000m2

    8054 Graz

    Center West

    Weblinger Grtel 25

    Tel. +43 (0)316 - 297 000

    www.sorelleramonda.at

  • 10

    SHOP FLOOR

    E DI TOR I A L

    Editor-in-chiefEmma Cheevers

    PU BL I SH I NG

    PublisherJames Morris

    Chief executive officerJacques Stern

    SHOP is published by Global BlueGroup headquartersGlobal Blue SA,Route de Crassier 7, CH-1262 Eysins, SwitzerlandCorporate registration [email protected]

    Disclaimer: SHOP magazine is published by Global Blue Group. All rights reserved. Reproduction in whole or part is strictly prohibited. While every care is made to ensure all of the information is correct, Global Blue cannot be held responsible for any changes in information that may occur after publication. Global Blue shall

    not be liable for any damage, loss, injury or inconvenience arising out of, or in connection with, the contents of the guide. All rights reserved. 2016 Global Blue

    GL OBA L BLU E AUST R I A

    Head of commercial Austria

    Ji Macas

    Marketing sales manager

    Michael Mauerhoff

    Marketing specialists

    Julia Monod,

    Alexandra Rudenko

    Retail service manager

    Hermann Danzmayr

    Sales manager

    Martin Tille

    Global Blue Austria,

    Zetschegasse 17,

    A-1230 Vienna,

    +43 (0)1 798 4400,

    [email protected]

    Chinese editor

    Yuan Fang

    Associate Chinese editor

    Junjie Dou

    Chinese contributing editor

    Qingya He

    Chinese editorial assistants

    Yangzi Liang, Manqing Li

    Chinese translators

    Yin Shi, Chenguang Yi

    Russian editor

    Anastasia Nemchenok

    Russian editorial assistant

    Karina Starobina

    Russian translators

    Teena Garnik,

    Gary Ramazanov

    Arabic editor

    Haneen Malaeb

    Print

    Dane Consultancy

    Commercial editor

    Ruairidh Pritchard

    Commercial artworking assistant

    Samantha Junak

    AVP business development manager

    Patrice Janet

    Art director

    Fabio Gervasoni

    Junior designer

    Kiranjeet Kaur

    Content corporate

    production manager

    Steve Brown

    Corporate production coordinator

    Inga Abramian

    Head of digital

    Eamonn Leacy

    Digital campaign manager

    Iwona Wlodarczyk

    Digital data analyst

    Dian Liu

    Digital marketing assistant

    Anastasia Budieva

    Product manager

    Devesh Sankadecha

    Developer

    Mohammed Hakki

    Digital production manager

    Andrew Lugton

    Production assistants

    Olivia Chou, Sammy Ha

    Deputy editor

    Sally McIlhone

    Cover illustrator

    Andrew Lyons

    Contributor

    Ginger Rose Clark

    Production editor

    Caterina Mazzolai

    Assistant production editor

    Katie Muxworthy

    Features editor

    Hannah Lewis

    City guide and lifestyle editor

    Isabella Redmond Styles

    Fashion editor

    Ximena Daneri

    Fashion coordinator

    Fani Mari

    Fashion intern

    Danielle De Wolfe

    News editor

    Rebecca Davies

    Assistant news editor

    Theresa Harold

    Chief sub-editor

    Hester Lacey

    Copy editors

    Katie Davis, Sue Flook,

    Claire Gervat, Ann Morphew,

    Harriet OBrien

    Picture editor

    Kirsty Andrews

    Assistant picture editors

    Grace Bird, Katie Byrne

    Senior picture assistant

    Mnica R Goya

    Picture assistant

    Charlotte Rogers

    Artwork editor

    Simon Thompson

    Artworking assistants

    Aaron Carline, Dionne Hlne,

    Milkha Lala

    Artworking intern

    Onur Unaltay

    Online managing editor

    Kirsty Welsh

    Assistant online editor

    Marina Nelson

    Online writerEmily Scrivener

  • GRAZ

    INNSBRUCK

    KITZBHEL

    KLAGENFURT

    SALZBURG

    VIENNA

  • CONTENTS

    12

    Products

    14 Check Out

    SHOP selects a standout

    piece from Austria this season

    16 Products

    Key looks for the season, from

    fashion and footwear to

    jewellery and accessories

    News

    20 Shop Window

    One store not to be missed in

    Austria

    22 News

    Seasonal updates on shops,

    services and new products

    Features

    26 Cover story: City Of Culture

    Viennas MuseumsQuartier

    celebrates its 15th anniversary

    this year. Hannah Lewis

    discovers one of the worlds

    most extensive and exciting

    cultural spaces

    32 Labours Of Love

    Austrian label Femme Maison

    is putting the country on the

    fashion map. Ginger Rose

    Clark talks to the dynamic

    couple behind the brand

    Experience

    38 Cold Comfort

    Nothing says summertime

    quite like an ice cream.

    Theresa Harold seeks out the

    coolest confections in Austria

    44 Stay In Style

    SHOPs guide to the worlds

    most exclusive hotels

    Guide

    51 Maps and guides to Austrias

    top shops and destinations

    Essentials

    71 How To Shop Tax Free

    The simple steps to saving

    money on your shopping

    Translations

    72

    81

    89

    Souvenir

    90 The essential item to bring

    home

    Above: an indulgent treat from Leones Gelato ice-cream parlour in Vienna

    PHOTO: LISA +

    GIORGIO

    p.38

  • YOU ARE

    GREAT !

    www.hirmer-grosse-groessen.de

    MEN'S FASHION

    IN BIG AND TALL SIZES

    MARIAHILFER STRASSE 1A, 1060 WIEN

  • CHECK OUT

    Save up to 15% by shopping tax free, see page 71

    14 | PRODUCTS

    casual weekends. Ludwig Reiters

    classic styles have been given a

    contemporary update this season

    with a variety of diferent textures

    and shapes. The footwear brand

    was established in Vienna in 1885

    and remains a family-run business

    to this day. fm

    Ludwig Reiter Capri shoes,

    498,

    Ludwig Reiter,

    Mlkersteig 1,

    1010 Vienna,

    +43 (0)1 5334 20422,

    ludwig-reiter.com

    STEP OUT IN STYLE

    Slip-on shoes get a luxurious

    makeover in Ludwig Reiters

    spring/summer 2016 collection.

    Crafted in genuine anaconda

    leather in dark brown with a leath-

    er lining and classic white boat

    soles, these shoes are the perfect

    addition to every mans wardrobe

    and can be worn from morning to

    night, so dont save them just for

  • BREGENZ BRS EISENSTADT GERASDORF GRAZ INNSBRUCKKLAGENFURT KREMS LINZ RIED SALZBURG SPITTAL ST. PLTEN

    TELFS VELDEN VILLACH WELS WIEN WRGL ZELL AM SEE

    gerryweber.at

  • 16 | PRODUCTS

    Save up to 15% by shopping tax free, see page 71

    ALL BLACK

    Black lends itself to both

    classic and contemporary

    accessories

    1. Montblanc watch, 3,190,

    Montblanc, Alter Markt 1, 5020 Salzburg,

    +43 662 840831, montblanc.com

    2. B&O H7 headphones, 449,

    Media Markt, Landstrasser Hauptstrasse

    1B, 1030 Vienna, +43 (0)1 54699,

    beoplay.com

    3. Mulberry backpack, 900,

    Mulberry, Seitzergasse 2-4, 1010 Vienna,

    +43 (0)1 532 0976, mulberry.com

    4. Z Zegna trainers, 295, Ermenegildo

    Zegna, Kohlmarkt 8-10, 1010 Vienna,

    +43 (0)1 512 0979, zegna.com

    5. Louis Vuitton sunglasses, 465,

    Louis Vuitton, Tuchlauben 3-7,

    1010 Vienna, +43 (0)1 533 6151,

    louisvuitton.com

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  • SEE THE NEW 2016

    SPRING/SUMMER

    COLLECTION IN

    STORES NOW

    ECCO STORE VIENNAKrntner Strae 47 1010 Vienna

    +43 1 512 2962

    ECCO STORE SHOPPING CITY SDEntrance 6 2334 Vsendorf

    +43 1 609 1027

  • 1 2

    5

    Save up to 15% by shopping tax free, see page 71

    BRIGHT FUTURE

    Experiment with primary tones in clothing and accessories

    1. Burberry dress, 2,195, Burberry, Kohlmarkt 2, 1010 Vienna, +43 (0)1 532 2820, burberry.com

    2. Chopard bangle, 2,490, Chopard, Kohlmarkt 16, 1010 Vienna, +43 (0)1 533 719719, chopard.com

    3. Mac Russian Red lipstick, 20.99, Marionnaud, Herrengasse 18, 8010 Graz, +43 (0)316 826 1199, maccosmetics.com

    18 | PRODUC TS

    4

    3

    4. Cos earrings, 19, Cos, Herrengasse 8, 8010 Graz, +43 (0)31 681 0544, cosstores.com

    5. Giorgio Armani shoes, 750, Giorgio Armani, Kohlmarkt 3, 1010 Vienna, +43 (0)1 535 2470, armani.com

  • 6. Miu Miu Club bag, 2,050, Miu Miu, Tuchlauben 7, 1010 Vienna, +43 (0)1 532 3053, miumiu.com

    7. Chanel eyeshadow, 30.90, Douglas, Krntner Strasse 26, 1010 Vienna, +43 (0)1 512 9244, chanel.com

    8. Roeckl scarf, 29.90, Roeckl, Mariahilfer Strasse 33, 1060 Vienna, +43 (0)1 587 7097, roeckl.com

    9. Dodo necklaces, from 180, charms from 105, Juwelier Heldwein, Graben 13, 1010 Vienna, +43 (0)1 512 5781, dodo.it

    10. Bulgari watch, 10,400, Juwelier Paul Koppenwallner, Alter Markt 7A, 5020 Salzburg, +43 (0)662 842 6170, bulgari.com

    SHOP | 19

    globalblue.com

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  • Save up to 15% by shopping tax free, see page 71

    SHOP WINDOW

    aluminium and fuorine, and

    accessories are sourced from

    local talent. Fnf is also a great

    destination if you are seek-

    ing gifts we especially like

    the Soulbottles glass drinking

    receptacles. rd

    Fnf,

    Erzherzog Rainer Ring 5,

    2500 Baden bei Wien,

    +43 (0)699 1040 4233,

    fuenf-baden.at

    HIGH FIVE

    Concept store Fnf in the spa

    town of Baden bei Wien, a short

    drive south of Vienna, special-

    ises in natural, environmentally

    friendly products. All clothing

    stocked here, much of which is

    vividly printed, is made in Vi-

    enna; beauty products are free

    of ingredients such as parafns,

    20 | NEWS

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  • Sackstrasse 7-13, 8010 Graz (Nhe Hauptplatz)Mo - Fr 9.30 - 19.00 Uhr

    Sa 9.30 - 18.00 Uhr

    www.kastner-oehler.at

    Willkommen in sterreichsschnstem Modehaus

  • Save up to 15% by shopping tax free, see page 71

    CARRIED AWAY

    Austrian-born Simone

    Springer and Yuji Mizobuchi from

    Japan are the designers behind

    accessories and footwear label

    Rosa Mosa. They work with local

    artisans to create unusual and

    innovative collections. This wicker

    basket (299) is a playful take

    on the traditional bicycle basket

    and reinterprets the Austrian

    tradition of basket-weaving for a

    contemporary audience. th

    Sight,

    Kirchengasse 24,

    1070 Vienna, +43 (0)676 739 4407,

    rosamosa.com

    LOCAL LABEL

    Schella Kann is one of

    Viennas most exciting fashion

    labels. Explore the brands

    full collection of wearable yet

    concept-driven womenswear

    at its city centre fagship store.

    This must-visit independent

    boutiques interior design was

    conceived by Conrad Simeon

    Kroencke. Fans of the brand will

    be interested to know that all

    design, pattern-making and sew-

    ing is carried out at the atelier

    in Viennas 2nd district where

    Schella Kann is based and also

    has a showroom. th

    Schella Kann,

    Spiegelgasse 15,

    1010 Vienna,

    +45 (0)1 997 2755,

    schellakann.com

    FOR MAP GO TO PAGE 53PHOTO

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    22 | NEWS

  • GOOD SPORTS

    For spring/summer 2016,

    Kitzbhel-based brand

    Sportalm has taken a fashion-

    led approach and created a

    covetable collection of easy-

    to-wear pieces for women.

    The family-run business

    is committed to Austrian

    production, and makes the

    most of local and traditional

    handiwork techniques.

    Everything is manufactured

    in Europe and the efortless

    clothing conveys the relaxed

    Kitzbhel lifestyle. The brand

    has successfully translated this

    aesthetic to the 44 countries in

    which Sportalm is stocked. th

    Sportalm,

    Europastrasse 1,

    5020 Salzburg,

    +43 (0)662 434994,

    sportalm.at

    BEAUTIFUL CONCEPT

    Lifestyle brand Callisti has

    opened a new Vienna fagship. The

    bright and airy three-storey space

    stocks womenswear, menswear and

    the Callisti home range. Callisti is

    a one-stop shop for day, evening

    and ofce attire; for nights in, the

    homeware department is stocked

    with fragrant candles, throws,

    pillows and books. rd

    Callisti, Weihburggasse 20,

    1010 Vienna, +43 (0)676 301 3010,

    callisti.at

    FOR MAP GO TO PAGE 53

    NEWS | 23

    globalblue.com

    PHOTO

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    TAUBER

    -ROMIERI

  • Save up to 15% by shopping tax free, see page 71

    EASTERN MAGIC

    Indigo Express is the top destination in Vienna for authentic Indian interiors and accessories. The showroom stocks solid wooden tables, stools, cabinets, sideboards and benches, all sourced in India and reclaimed from premises such as schools and teashops. Owner Irene Haberfelner-Adams has travelled widely in south Asia. rdIndigo Express, Linke Wienzeile 108, 1060 Vienna, +43 (0)664 946 9254, indigoexpress.at MORE FROM

    MBLICH

    Interior design store Mblich is a workshop and showroom combined in one loft. There is a strong emphasis on restoration and upcycling, in a refreshingly modern style. As well as selling its own line of furniture, the company stocks accessories, tableware, jewellery and sou-venirs, and also refurbishes antiques and creates custom-made pieces for clients. With plenty of in-store events such as pop-up shops, brunches, poetry slams and art exhibitions, visitors can be sure of a pleasant surprise every time they stop by. thMblich, Vogelweiderstrasse 83, 5020 Salzburg, +43 (0)664 8865 9139, moeblich.at

    24 | NEWS

  • PERFECT FITA made-to-measure suit or

    dress is not hard to fnd, but in modern times, bespoke shoes are less common. Scheer, however, still produces made-to-measure shoes in its workshop in the heart of Vienna, in a building of the Grnderzeit architectural style. The company dates from 1816, and little has changed about the manufacturing process that has now been handed down through seven generations of the founding family. The creation of each pair of handmade shoes takes around 60 hours and clients make three visits to the workshop before taking their natural leather shoes home; Scheer produces around 300 pairs each year. rdScheer, Brunerstrasse 4, 1010 Vienna, +43 (0)1 533 8084, scheer.at FOR MAP GO TO PAGE 53

    GET MOVING

    Swarovski moves into wearable technology with the Slake Deluxe Swarovski Activity Crystal set (169). Its two on-trend bracelets house the elegant Activity Crystal, which tracks movement and sleep and can be synchronised to a smartphone. As youd expect from the famous Austrian crystal brand, the bracelets also make a sparkling style statement. thSwarovski, Herzog Friedrich Strasse 39, 6020 Innsbruck, +43 (0)512 573100, swarovski.com

    NEWS | 25

    globalblue.com

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  • CITY OF CULTURE

    Viennas MuseumsQuartier celebrates its 15th anniversary this year. Hannah Lewis

    discovers one of the worlds most extensive and exciting cultural spaces

  • In 1713, Emperor Charles VI of

    Austria commissioned acclaimed

    architect Johann Fischer von

    Erlach to build an imperial stable

    complex near the city wall of what is

    now Viennas Old Town. In 2001,

    three centuries after Fischer von

    Erlach began work, the structure

    was transformed into a new cultural

    hub: Viennas MuseumsQuartier.

    The MuseumsQuartier, known as

    MQ, celebrates the 15th anniversary

    of its opening this year and has

    become a must-visit for anyone

    exploring Austrias capital.

    The impressive baroque

    structure was redeveloped for

    modern use by respected Austrian

    firm Ortner & Ortner. The team

    was committed to ensuring a

    genuine connection between old and

    new, as well as creating a space

    where art and recreation could

    coincide and coexist. The resulting

    28 | F E AT U R E S

    space cleverly fuses historic

    buildings with new constructions,

    and is now one of the largest cultural

    complexes in the world. Its

    museums, exhibition and

    performance spaces, creative

    studios, shops, research facilities and

    eateries cover over 90,000 square

    metres and attract four million

    visitors each year. MQ is far more

    than just a collection of museums; it

    is one of the most bustling places in

    the city, offering entertainment from

    morning until night.

    The Leopold Museum, home to

    one of the worlds leading collections

    of Austrian art, is the perfect place to

    start a day at MQ. Formed largely

    from pieces gathered by art patrons

    Rudolf and Elisabeth Leopold, the

    collection comprises pieces by

    Gustav Klimt, Egon Schiele and

    many other modern painters. The

    space is largely dedicated to Austrian

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    Previous page: Kunsthalle WienAbove (from left): MuseumsQuartier at night; the Leopold Museum

    72 8189

  • SHOP | 29

    Above (above from top): The Way of Love and Death of Cornet Christoph Rilke at ImPulsTanz; Dark Circus at the Wiener Festwochen festival

    art, especially Viennese art nouveau,

    and boasts the worlds largest

    selection of works by Schiele,

    alongside a number of pieces by

    other artists.

    The buildings design, which is

    largely open-plan with a huge inner

    court, is almost as striking as the

    artworks themselves. On the fourth

    floor, panoramic windows frame a

    beautiful view of the city centre, over

    Maria Theresien-Platz and the

    imperial palace.

    In what was once the winter

    riding hall of the royal stables, youll

    find Kunsthalle Wien, an exhibition

    institution for international

    contemporary and modern art. One

    of the most important contemporary

    art facilities in Vienna, its events

    focus on photography, video, film

    and experimental architecture,

    favouring interdisciplinary creations.

    Visitors are always sure to discover P

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    Visitors are always

    sure to discover

    something new and

    engaging at MQ

  • 30 | F E AT U R E S

    Above (clockwise from top left): Until Our Hearts Stop by Meg Stuart at Tanzquartier Wien; desserts at CupCakes Wien; Corbaci caf-restaurant; the Mumok art museum

    something new and engaging. The

    adjoining Halle E + G also hosts

    events throughout the year.

    This summer, the annual

    Wiener Festwochen festival runs

    from 13 May to 19 June, with

    events throughout at MQ, and

    the contemporary dance and

    performance art ImPulsTanz

    festival takes place from 14 July

    to 14 August. But even if theres

    no festival taking place when you

    visit, MQs offerings are rich and

    varied, with something for every

    taste and age. Children will find

    endless entertainment at the Zoom

    childrens museum. Dance lovers

    should check out Tanzquartier

    Wien, the centre for contemporary

    dance and performance.

    Architecture fanatics will love

    Architekturzentrum Wien. Creative

    minds are sure to enjoy a tour of

    Q21, the 7,000 square metres of MQ

    dedicated to creation and creations.

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  • SHOP | 31

    Home to local firms and artists, as

    well as international creatives invited

    to take temporary residence, this

    enormous studio space also holds

    exhibitions. No day at MQ would

    be complete without a visit to the

    Mumok museum of contemporary

    art. In the biggest collection of

    modern art in Austria you will

    discover pieces by Warhol, Picasso,

    Lichtenstein and many more.

    There are also many

    opportunities for refreshment. For an

    authentic taste of Austrian cuisine,

    head to Glacis Beisl for lunch. The

    restaurant combines typical Viennese

    tavern traditions and classic food

    with modern elements. Sip a regional

    wine alongside a dish of schnitzel or

    goulash, sitting on the picturesque,

    leafy terrace. Mumok is home to a

    branch of the CupCakes Wien

    bakery. Corbaci, a beautiful tiled

    caf-restaurant inspired by Turkish

    coffee houses, serves modern dishes

    inspired by both Turkish and

    Austrian cuisines and is the perfect

    place to take a break. For an evening

    meal its hard to beat Caf Restaurant

    Halle; and at Caf Leopold you can

    sip cocktails on the terrace into the

    early hours.

    While almost all of the spaces in

    MQ have their own shops, the store

    that really stands out is MQ Point.

    Much more than a museum shop,

    the boutique stocks unusual pieces

    and unconventional gifts, from mugs

    to bags to slogan T-shirts, all with a

    design edge; a local emerging

    designer is showcased each month.

    Vienna has long been world-

    famous for its culture and is known

    not only as the city of music but also

    as the city of dreams. Embracing this

    spirit of creativity, the

    MuseumsQuartier not only protects

    the citys cultural heritage but also

    shows Viennas enduring

    commitment to culture of all kinds

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  • 32 | F E AT U R E S

    Right: Femme Maison spring/summer 201677 83

    With its pure lines and soft colours, Austrian label Femme Maison is putting the country on the fashion map. Ginger Rose Clark talks to the

    dynamic couple behind the brand

    LABOURS OF LOVE

    88

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    34 | F E AT U R E S

    Above (from top): Franziska Frpass-Kermani and Sia Ali-Pour-Kermani; Femme Maison spring/summer 2016

    director in control of all things

    relating to design and production,

    and Ali-Pour-Kermani in charge of

    brand management and strategies.

    Five years later on, and Femme

    Maison is now a healthy, growing,

    thriving brand.

    Simplicity, effortlessness and

    purity are all appropriate words to

    describe Femme Maison garment

    designs, but the expression that the

    pair often uses to encapsulate the

    brands aesthetic is raw elegance.

    The notion of womanhood is central

    to the label, starting with the very

    name of the brand. Femme Maison

    is the title of a series of paintings by

    Louise Bourgeois, an artist who

    inspired Frpass-Kermani when

    Femme Maison is a dual love

    story. Its a story about the

    love between a man and a

    woman, and its a story

    about their mutual love for a luxury

    womenswear label.

    Franziska Frpass-Kermani

    and Sia Ali-Pour-Kermani first

    crossed paths in Vienna in 2011.

    Ali-Pour-Kermani had recently

    moved to the city from Milan. After

    working intensively in fashion for a

    couple of years, I wanted to quit the

    industry entirely, and Vienna

    seemed the best place for it since the

    professional fashion infrastructure

    was definitely not as tempting as in

    cities like Paris, Milan or London,

    he explains. Then, one day, while

    trying to find some headspace at a

    bar during a fashion event, I met a

    breathtaking and charismatic

    woman: Franziska. The love of my

    life and ... a fashion designer.

    Having graduated from the

    University of Applied Arts in

    Vienna the year before, in 2011

    Frpass-Kermani had just set up

    her own label, Femme Maison. The

    couple decided to join forces, with

    Frpass-Kermani as creative

  • SHOP | 35

    Above: the brands studio

    she was starting out. The sense of

    an awakening and the sense of a

    re-invention of oneself were two

    elements which I was obsessed with

    translating into womens garments,

    she says. The term Femme Maison

    took on its own meaning as she

    gradually began to explore and

    interpret the concepts in her own

    way. She adds that, in the name of

    the brand, a house is a metaphor for

    a womans character and body a

    personal world in which the Femme

    Maison woman feels authentic,

    powerful and elegantly comfortable.

    The spring/summer 2016

    collection, for example, was

    inspired by the compelling 1960s

    film La Piscine. I have always been

    strongly inspired by certain women

    and characters, says Frpass-

    Kermani. In this movie, the striking

    contrast between the characters of

    Romy Schneider and Jane Birkin

    was captivating, she adds. One is

    grown up, serious and glamorous;

    the other is livelier and conveys the

    sense of youth.

    Of course the label itself is

    young yet sophisticated: in five

    years Femme Maison has

    progressively evolved. Growing as a

    brand doesnt just require creative

    development. Knowing how to run

    a successful business is an essential

    part of the process, and theres been

    a lot to learn along the way, as

    Frpass-Kermani explains. At the

    beginning, the brand was mostly

    Femme Maison

    garment designs are

    simple, effortless,

    pure and elegant

  • 36 | FEATURES

    Above: three looks from Femme Maison spring/summer 2016

    based on a strong poetic, artistic

    approach. But I quickly realised

    what Femme Maison needed to take

    it to the next level. From the role of

    designer, I also had to become a

    businesswoman heading an

    entrepreneurial venture.

    The synergy of the couples

    skills has been a strong force in the

    brands progress as well as making

    for an enriching relationship. This,

    says Frpass-Kermani, is very

    dynamic and broadens ones mind,

    complements ones individual

    knowledge and skills.

    They recently married, and

    their close bond means they support

    and look out for one another.

    Whether at work or in our private

    life, it is so important that we take

    care of each other while still

    working at a very fast pace. We work PHO

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    Above: the labels uniform designs for the Sofitel Vienna Stephansdom hotel

    powerfully together, on a strong

    joint mission.

    The Viennese fashion scene

    may not have quite the same weight

    as that of Paris or London, but the

    couple behind Femme Maison

    speaks highly of the city. Their

    studio is in the historic Servitenvier-

    tel quarter. After handpicking the

    finest fabrics, Frpass-Kermani

    gets to work there. Every Femme

    Maison piece is designed and

    developed to achieve the perfect

    silhouette and to guarantee the best

    fit and form. The duo has also

    focused on building firm business

    relations in Vienna. For example,

    guests of the luxury five-star hotel

    Sofitel Vienna Stephansdom will

    notice the elegant uniforms of the

    female staff at Das Loft bar and

    restaurant designed by Femme

    Maison. The couple also has an

    international outlook and frequently

    works with new stockists across the

    world. We really enjoy, and are

    proud of, being an internationally

    operating fashion company based in

    Vienna, says Frpass-Kermani.

    As one of the labels putting

    Vienna on the international fashion

    map, theres a clear sense that this is

    just the beginning of a long and

    fruitful trajectory for an ambitious

    couple and an impressive label

    The label has an

    international

    outlook and is

    stocked worldwide

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  • globalblue.com

    38 | EXPER IENCE

    Austrias fondness for ice

    cream cannot be understated.

    Thanks to the abundance of

    good quality milk and cream

    from the countrys dairy herds,

    and the fact that Austrians love

    a sweet treat, there are ice

    cream parlours almost

    everywhere. The country has a

    long-standing tradition of ice

    cream making, and artisanal

    producers often use recipes

    that have been handed down

    through the generations.

    In recent years, there has

    also been a surge in popularity

    for vegan offerings and now

    many shops offer dairy-free

    options. One of the most

    appealing attributes of much

    Austrian ice cream is that local

    ingredients are often

    incorporated. In addition to

    using milk from local farms,

    some parlours also make the

    most of regional and seasonal

    specialities such as Cornelian

    cherries or dirndl small red

    berries that are not to be

    confused with the traditional

    skirt of the same name.

    COLD COMFORT Nothing says summertime quite like an ice cream, and in Austria this cool confection is an art form served in parlours which match that creativity. Theresa Harold seeks out the best

    V E G A N I S T A

    This dairy-free ice cream parlour

    has been taking Vienna by storm.

    Founded by sisters Susanna Paller

    and Cecilia Havmller, who have

    been vegans for more than 20

    years, it produces small batches

    of artisanal vegan ice cream using

    only natural ingredients. These

    are freshly made every day, where

    possible from local and organic

    produce, and served in biodegrad-

    able cups with biodegradable

    spoons. The ice cream shops

    pastel-hued interior adds to the

    charm of a visit here.

    Veganista, Neustiftgasse 23/3,

    1070 Vienna, +43 (0)1 961 0845,

    veganista.at

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  • 40 | EXPER IENCE

    global-blue.com

    PHOTO: NICOLASERAFINI.C

    OM

    L A ROM A NA

    When long-established Italian

    ice cream company La Romana

    opened a gelateria in Vienna in

    2015, it was an immediate hit with

    visitors and locals alike. La Roma-

    na was founded in 1947 and has

    an impressive heritage of crafting

    delicious ice cream. Visitors can

    choose from original favours

    such as pear scented with ginger,

    eggnog, and yoghurt with honey

    and nuts. Freshly whipped cream,

    organic milk, and free range eggs

    are the basic ingredients behind

    every favour available.

    La Romana, Stiftgasse 15-17,

    1070 Vienna,

    +43 (0)1 523 2300,

    gelateriaromana.com

    E I S G R E I S S L E R

    The Graz branch of Eis Greissler,

    which opened in 2013, is a must-

    visit for anyone with a sweet tooth.

    This stylish little shop carries a

    range of 24 diferent ice creams.

    Unusual favours such as goat

    cheese, pumpkin seed oil and star

    anise mean the ice creams at Eis

    Greissler are an intriguing depar-

    ture from classic vanilla. Made

    with organic milk from a nearby

    farm, they ofer the perfect way to

    cool down on a summers day.

    Eis Greissler,

    Sporgasse 10,

    8010 Graz,

    +43 (0)664 311 9195,

    eis-greissler.at

  • L E ON E S G E L ATO

    Leones Gelato opened in

    2015 in a former shoemakers

    shop in Viennas 8th district.

    Lisa and Giorgio Leone make

    traditional Italian ice cream

    at the back of their beautifully

    designed parlour. Throughout

    the summer, there is a chang-

    ing selection of 12 ice cream

    favours, prepared freshly

    each day. In addition to the

    signature gelato made with

    organic milk, there are also

    sorbets made from fresh fruit.

    Vegans will appreciate favour

    options such as coconut and

    dark chocolate.

    Leones Gelato,

    Lange Gasse 78,

    1080 Vienna,

    +43 (0)1 352 5252,

    leones.at

    SHOP | 41

    PHOTO: LISA + GIORGIO

  • SHOP | 43

    C A F DA L LM A N N

    Open from June to September, the ice cream parlour at Caf Dallmann in St Gilgen near Salzburg sells only the fnest homemade gelato. Har-nessing the creativity customers also enjoy in the companys pastries and cakes, the shop sells colourful, fam-boyant sundaes, elegant ice cream cones, and ice cream with cofee for those seeking something with a little more kick. With 24 diferent variet-ies of ice cream, there is something for everyone. Popular with locals and visitors alike, this welcoming caf ofers outdoor seating and is a perfect place for relaxing with a cold dessert on sunny days. Caf Dallmann, Mozartplatz 2A, 5340 St Gilgen, +43 (0)6227 22082, dallmann.at

    T OM A S E L L I G E L AT E R I A

    For more than 10 years, delicious tubs of Tomaselli Gelateria ice cream have been a common sight around the city of Innsbruck, especially during the summer months. The secret of the companys success lies in the high qual-ity of its ingredients. Fresh fruit and Tyrolean milk are processed according to an old Italian recipe. A wide range of favours, reasonable prices and natural ingredients make this is as close to a non-guilty pleasure as ice cream can get.Tomaselli Gelateria, Hofgasse 5, 6020 Innsbruck, +43 (0)512 574609, gelateria-tomaselli.at

    PHOTO: EL GRAN DEE CC BY 2.0

  • globalblue.com

    STAY IN STYLEThe worlds fnest hotels boast desirable locations, interiors that demonstrate meticulous attention to detail and amenities that range from Michelin-starred restaurants to luxury spas. SHOP shares its pick of some of the best

    44 | EXPER IENCE

    PHOTO: STEPHAN LEMKE FOR 25HOURS HOTELS

    cade. The atmosphere is informal

    and friendly, and theres even a

    Gibson music room where guests

    can brush up their music skills.

    The Chez Ima restaurant serves

    simple, hearty food and theres an

    impressive roof terrace thats the

    perfect spot for whiling away long

    summer evenings.

    25hours Hotel Frankfurt by

    Levis, Niddastrasse 58,

    60329 Frankfurt,

    +49 (0)69 256 6770,

    25hours-hotels.com

    25HOURS HOTEL

    FRANKFURT BY

    LEVIS

    Designed in collaboration with

    the legendary fashion brand, the

    25hours Hotel Frankfurt by Levis

    stands out from the crowd. Its

    conveniently close to Frankfurts

    main station and each of the 76

    rooms is decorated in a diferent

    blue hue to refect the art, fashion

    and design of a 20th century de-

  • rooms and 19 suites, each of which

    is opulently furnished: expect

    four-poster beds, chandeliers and

    roll-top baths. The cosy Ecsotica

    Spa & Health Club is situated in

    the buildings former cellars.

    Enjoy excellent Mediterranean

    dishes at the elegant Aquarius

    restaurant which features hand-

    painted wall murals.

    Alchymist Grand Hotel and

    Spa, Trit 19, 110 00 Prague,

    +420 257 286011,

    alchymisthotel.com

    ALCHYMIST

    GRAND HOTEL

    AND SPA

    The Alchymist Grand Hotel and

    Spa epitomises Pragues old-world

    grandeur. The hotel is set in a

    stunning baroque mansion which

    dates back to the 1500s; it has

    been thoughtfully restored to

    provide modern comforts while

    preserving the houses rich history.

    Guests can choose from 26 deluxe

    SHOP | 45

  • 46 | EXPER IENCE

    Fearnley museum of modern art,

    which is located next door. Sample

    some of the best cocktails Oslo

    has to ofer in the hotel bar, where

    mixology is treated as an art form:

    fresh fruit is dehydrated daily in-

    house, and even the ice cubes are

    hand cut. Take time to relax in the

    spa, which contains a pool, sauna,

    steam room and the citys frst

    hammam (Turkish bath).

    The Thief, Landgangen 1,

    0252 Oslo, +47 2400 4000,

    thethief.com

    THE THIEF

    Since it opened in 2013, the

    Thief has built a global reputa-

    tion for cutting-edge design. The

    hotels permanent art collection is

    overseen by Sune Nordgren, the

    founding director of the National

    Museum of Art, Architecture and

    Design in Oslo. As a result, guests

    enjoy the beneft of expertly select-

    ed original artwork in their rooms

    as well as free access to the Astrup

    globalblue.com

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    would have selected. The result is

    a series of six standout suites, each

    with a strong artistic style. On a

    fashionable and quiet street in

    Saint-Germain-des-Prs, this is

    one of the most original and

    enticing spaces in Paris, and a

    wonderful addition to the citys

    portfolio of hotels.

    Htel Le Montana,

    28 rue Saint-Benot,

    75006 Paris,

    +33 (0)1 5363 792028,

    hotel-lemontana.com

    HTEL LE MONTANA

    Le Montana, the famous Parisian

    nightclub which has played host to

    countless celebrities, artists and

    socialites, is once again opening its

    upper-floor hotel. When planning

    the dcor for Htel Le Montana

    interior designer Vincent Darr

    imagined the type of apartments

    famous creatives such as Pablo

    Picasso and Serge Gainsbourg

  • 48 | EXPER IENCE

    light-flled rooms providing views of

    the adjacent canal and of the houses

    pleasant courtyard garden. After-

    noon tea is served in the refned

    surroundings of the hotels Peacock

    Alley, gourmets will appreciate De

    Librije restaurant, which holds three

    Michelin stars, and the cosy Vault

    Bar is the ideal place for a nightcap.

    Waldorf Astoria Amsterdam,

    Herengracht 542-556,

    1017 CG Amsterdam,

    +31 (0)20 718 4600,

    hilton.com/amsterdam

    WALDORF

    ASTORIA

    AMSTERDAM

    Positioned on Herengracht, one of

    Amsterdams best-known canals,

    the Waldorf Astoria Amsterdam

    combines Dutch style and history

    with the luxury and attention to

    detail for which Waldorf Astoria

    hotels are known worldwide. The

    hotel is in a former merchants

    house with plenty of spacious,

    globalblue.com

    PHOTO:

    2015 WALDORF ASTORIA

  • SHOP | 49

    lobby, while the Mandarin Bar is

    the ideal place in which to enjoy an

    informal lunch or cocktails and

    dinner. In the hotels Seta

    restaurant, chef Antonio Guida

    creates a flavourful Mediterranean

    menu influenced by his southern

    Italian background; select a bottle

    to accompany your meal from the

    500-label selection.

    Mandarin Oriental Milan,

    Via Andegari 9, 20121 Milan,

    +39 02 8731 8888,

    mandarinoriental.com/milan

    MANDARIN

    ORIENTAL

    MILAN

    The Mandarin Oriental Milan

    encompasses four 18th-century

    buildings; the original inner

    courtyards typical of grand

    Milanese buildings have been

    retained, and the interior is also in

    line with traditional, local dcor.

    A large fireplace is the central

    feature of the concierge area and

    PHOTO: GEORGE APOSTOLIDIS

  • Global Blues guide ensures you make the most of your trip to Austria with a look at the countrys must-visit destinations. Start with SHOPs highlights before delving deeper with expert guidance from our well-travelled team. For further helpful hints and detailed city guides, check out globalblue.com/austria.

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    A Glimpse Of Austria

    Above: Innsbruck, capital of the Austrian state of Tyrol, combines a picturesque mountain setting with a rich historic past

    THE GUIDE

    GU I DE | 51

  • 52 | GUIDE

    VIENNA

    Place Of Interest Featured In This Issue U-Bahn

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    IMPERIAL

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    NATURHISTORISCHES

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  • SHOP | 53

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    CATHEDRAL

    SHOP HIGHLIGHTS

    Schella Kann

    Take home a piece of

    Viennese fashion from

    the Schella Kann boutique.

    Schella Kann, Spiegelgasse 15,

    1010 Vienna,

    +45 (0)1 997 2755,

    schellakann.com

    FEATURED ON PAGE 22

    Veganista

    Enjoy delicious dairy-free

    ice cream at the pretty

    Veganista parlour.

    Veganista, Neustiftgasse 23/3,

    1070 Vienna,

    +43 (0)1 961 0845,

    veganista.at

    FEATURED ON PAGE 38

    Scheer

    Bespoke shoemaker

    Scheer celebrates its

    200th anniversary this year.

    Scheer, Brunerstrasse 4,

    1010 Vienna,

    +43 (0)1 533 8084, scheer.at

    FEATURED ON PAGE 25

    Callisti

    Discover the latest

    womenswear collection

    at Callistis flagship store.

    Callisti, Weihburggasse 20,

    1010 Vienna,

    +43 (0)676 301 3010, callisti.at

    FEATURED ON PAGE 23

    PAGE

    57

    PAGE

    56

  • Global Blue Retailer Non-Global Blue Retailer Department Store

    56 | GU I DE

    Kohlmarkt, Naglergasse, Wallnerstrasse,

    Habsburgergasse & Krntner Strasse

    COS

    S'OLIVER

    GLUCKGASSE

    BRU

    NERSTR.

    JASOMIRGOTTSTR.

    BRU

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    STRASSE

    NAGLERGASSE

    ANNAGASSE

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    SSE

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    KRNTNERSTRASSE

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    DIOR

    TIFFANY & CO. MICHAEL KORS

    ERMENEGILDO ZEGNA

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    VILLEROY & BOCH

  • Place Of Interest Restaurant Featured In This Issue

    SHOP | 57

    Graben, Bauernmarkt, Brandsttte,

    Rotenturmstrasse & Stephansplatz

    JULIUS MEINL JASOM

    IRGOTTSTR.

    KR

    AM

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    TIMBERLAND

    PHILIPP PLEIN

    Stephansplatz

    A

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    S

    HERMS KCK NAPAPIJRI

    ESCADA SCHWBISCHE JUNGFRAU

    NGELE & STRUBELL

    SWATCH CAMPER

    LACOSTE SALAMANDER

    WOLFORD

    MONTBLANC LONGCHAMP

    MAX MARA HELDWEIN

    KNIZE BALLY

    IWC PAUL & SHARK

    MARC OPOLO VERSACE

    JUWELIER WAGNER

    PANDORA

    VIVI

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    ST STEPHENS

    CATHEDRAL

    WEMPE

    Statement jewellery is a key

    trend this season and Wempes

    spring/summer 2016 collection

    is nothing short of dazzling.

    Highlights include the Revival

    By Kim necklace, a chic,

    contemporary take on the

    classic curb-link chain necklace.

    This classic 1970s style has

    been redesigned in feminine

    rose gold and combines a bold

    handmade link chain with a

    solid necklace. By Kims

    exquisite Colonna cocktail rings

    are adorned with a tourmaline

    in either sea green or purple,

    and the spectacular haute

    joaillerie bracelets sapphire and

    diamond design was inspired

    by the crest of a wave.

    Wempe,

    Krntner Strasse 41,

    1010 Vienna,

    +43 (0)1 512 3322,

    wempe.de

  • Mariahilfer Strasse

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    Global Blue Retailer

    Place Of Interest

    Non-Global Blue Retailer Department Store

    58 | GU I DE

  • LOCAL TIP

    No trip to Vienna would be

    complete without a visit to the

    world-renowned Spanish Riding

    School the oldest institution of its

    kind, with an illustrious history

    stretching back over 450 years.

    There are daily guided tours of the

    school, and visitors can also

    experience performances of classical

    horsemanship in one of the most

    beautiful riding arenas in the world.

    Early risers can also take the

    opportunity to watch the riders and

    their Lipizzaner horses at their

    morning exercise, accompanied by

    classical Viennese music.

    Spanish Riding School,

    Michaelerplatz 1, 1010 Vienna,

    +43 (0)1 533 9031, srs.at

    BUCHERER

    Bucherer has been known for

    excellence since it opened its

    first watch and jewellery

    boutique in Lucerne in 1888,

    and today it has stores across

    the globe. The companys

    long partnership with Rolex

    allows it to offer an unrivalled

    selection of the brands

    watches. Bucherers own

    range of fine jewellery is also

    not to be missed. The

    exquisite La Cerise collection

    includes these delicate,

    ultra-feminine earrings with

    their intricate decoration of

    diamonds and tourmalines.

    Bucherer,

    Krntner Strasse 2,

    1010 Vienna, +43 (0)1 512 6730,

    bucherer.com

    PH

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    SHOP | 59

  • FABERSTRASSE S

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    60 | GU I DE

    Caf Place Of Interest Featured In This Issue

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    Caf Tomaselli

    Global Blue Retailer Non-Global Blue Retailer

    SHOP | 61

    PRADA

    Miuccia Prada has created a bold and

    eclectic spring/summer 2016 collection

    bursting with statement accessories and

    embellishments. Dangling, oversized

    earrings such as this turquoise pair

    feature heavily; make-up is similarly

    high-impact. On the catwalk, silk slip

    dresses, metallic snakeskin coats and

    stripy suits were the order of the day.

    It is testament to the creative genius of

    Prada that such disparate materials

    can co-exist in one season.

    Prada, Alter Markt 13-14, 5020

    Salzburg, +43 (0)662 848295, prada.com PHO

    TO

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    62 | GU I DE

    SCHLOSS MIRABELL

    The Mirabell palace and gardens

    take their name from the Italian

    words for admirable and beautiful,

    with good reason. Built in 1606

    and remodelled in the 1720s, the

    palace is a masterpiece of baroque

    architecture, while the gardens are

    home to a stunning fountain

    constructed in 1690, a rose garden

    and an orangery filled with palm

    trees. The hedge theatre hosts

    musical events during the summer.

    Schloss Mirabell, Mirabellplatz,

    5020 Salzburg, +43 (0)662 80720,

    salzburg.info

    FOR MAP GO TO PAGE 60 PHO

    TO

    : TO

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    SHOP | 63

    LACOSTE

    Spring/summer 2016 sees

    Lacoste stick to what it knows

    best: streamlined polo shirts,

    smart trousers, and unfussy

    accessories. This dressed-down

    outfit is the perfect solution to the

    smart-casual dress code. Founded

    by tennis champion Ren

    Lacoste, the French company is

    now a globally recognised

    lifestyle brand. The lightweight,

    breathable piqu cotton that

    Lacoste invented remains the

    labels signature fabric. This

    season, it has been reinterpreted

    in a wide range of eye-catching

    colours and patterns.

    Lacoste,

    Sigmund-Haffner-Gasse 3,

    5020 Salzburg,

    +43 (0)662 847809,

    lacoste.com

  • 64 | GUIDE

    ALBRECHTGASSE

    FELLINGE

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    GRAZ

    Place Of Interest

    PAGE

    67

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  • SHOP | 65

    ALBERSTR.

    HAYDNGASSE

    SAURAUGASSE

    MAIFFREDYGASSE

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    ASSE

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    DIETR I

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    OANN

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    Jakominiplatz

    ST. CATHERINE'S

    CHURCH AND

    MAUSOLEUM

    OPERA

    Stadtpark

    PAGE

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  • Place Of Interest Non-Global Blue Retailer Global Blue Retailer

    66 | GU I DE

    Sackstrasse, Hauptplatz & Herrengasse

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    BA

    NG & OLUFSENHauptplatz

    WOLFORD

    Austrian hosiery brand Wolford

    has released a revolutionary new

    concept: tights so smooth and

    soft as to be almost invisible

    beneath clothes. Launched in

    November 2015, Pure 10 Tights

    are made of an innovative fibre

    that is finer and softer than silk.

    The tights are available in a wide

    range of colours including classic

    black, dark grey, and navy. The

    company, which recently

    celebrated its 65th anniversary,

    has built a global reputation for

    unrivalled quality and innovative

    design. All of its manufacturing

    takes place in Europe, the

    majority at its Bregenz

    headquarters. Clients rely on

    Wolford for comfort, elegance

    and luxury.

    Wolford, Hauptplatz 9,

    8010 Graz, +43 (0)316 822910,

    wolford.com

  • SHOP | 67

    Hans Sachs Gasse, Stubenberggasse, Kaiserfeldgasse, Girardigasse, Opernring & Joanneumring

    ST

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    NEUROTH

    BREINEDER GIBISER

    TOP 3 MUSEUMS

    Archeologiemuseum

    Schloss Eggenberg

    This archaeology

    museum is a treasure

    trove of unique finds,

    including the Strettweg

    chariot. Workshops give

    youngsters the

    opportunity to examine

    pieces first-hand.

    Archeologiemuseum

    Schloss Eggenberg,

    Eggenberger Allee 90,

    8020 Graz,

    +43 (0)316 8017 9560,

    museum-joanneum.at

    Kunsthaus Graz

    The instantly recognisable

    Kunsthaus Graz art

    museum opened in 2003

    and has since become a

    landmark in the city.

    Kunsthaus Graz,

    Lendkai 1, 8020 Graz,

    +43 (0)316 8017 9200,

    museum-joanneum.at/

    kunsthaus-graz

    Museum der

    Wahrnehmung

    For an experience unlike

    any other, venture to the

    unique Museum of

    Perception, where the

    senses are the subject of

    scrutiny. Book ahead to try

    the extraordinary Samadhi

    Bath, where visitors float in

    saline water in complete

    darkness.

    Museum der Wahrnehmung,

    Friedrichgasse 41,

    8010 Graz,

    +43 (0)316 811599,

    muwa.at

  • Place Of Interest Non-Global Blue Retailer Global Blue Retailer

    68 | GUIDE

    Murgasse, Sporgasse, Hofgassse,

    Stempfergasse, Raubergasse & Schmiedgasse

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    EINWALLER OUTLET

    EGGER

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    Caf Katzung

    SPORTALM

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    Rathaus Galerie

    INTIMISSIMI

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    Eduard-Wallnfer-Platz

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    SWAROVSKI ENNSMANN

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    WOLFORD

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    SHOP | 69

    Tourist Information Shopping Centre/Mall Hotel Featured In This Issue

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  • 71

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