shareNL symposium autodelen 2016, Christian Lambert, Drive now

S Y M P O S I U M A U T O D E L E N 2 0 1 6

shareNL symposium autodelen

27 september 2016



DRIVE NOW

CHRISTIANLAMBERT

DriveNowCompanyProfilShare NL Symposium Autodelen 2016 Christian Lambert, CEO DriveNow Belgium The Hague, September 27th 2016

Asacon?nualtrend,moreandmorepeoplekeepmovingintolargerci?es,crea?ngdenselypackedurbanagglomera?ons.

Tokyo 37m è 39m (+5%)

Los Angeles 13m è 16m (+23%)

Mexico City 20m è 25m (+25%)

New York City 20m è 24m (+20%)

Sao Paolo 20m è 23m (+15%)

Buenos Aires 14m è 16m (+14%)

Rio de Janeiro 12m è 14m (+17%)

Beijing 16m è 23m (+44%)

Shanghai 20m è 28m (+40%)

London 8m è 9m (+14%)

Manila 12m è 16m (+33%)

New Delhi 23m è 33m (+43%)

Moscow 11m è13m (+18%)

2011 è 2025 (%-Change)

MEGA CITIES

Mega cities are facing conspicuous effects on the mobility sector: More cars, more congestion, more parking pressure.

Mobilitysolu?onswererequired.Wecalledoursolu?on„DriveNow“.

DriveNow

Fully flexible premium carsharing

DriveNowtakesurbanmobilitytothenextlevelbyofferinganondemandsolu?on.

Vehicle holding period: Permanent

Vehicle holding period: Days

Vehicle holding period: Hours

Vehicle holding period: Minutes

Car Ownership Car Rental Classical Car Sharing Mobility On Demand Integrated

Mobility On Demand

Vehicle holding period: Minutes

as integrated part of your mobility ecosystem

4 DriveNow | Company Presentation

Our concept puts highest emphasis on simplicity. The DriveNow experience is designed to be as hassle-free as possible.

Locate nearest

Reserve car Open car via Type in pin- Drive to Park anywhere End rental via

car via app or for 15 minutes member card, code to start destination of within member card, smartwatch for free app or watch booking choice business area app or watch

1 5 74 62 3

DriveNow | Company Presentation

Wegiveourcustomersplentyofchoice.TheyhaveaccesstoabroadanddiversifiedfleetoflatestBMWandMINIvehicles.

MINI Cooper/Cooper D

BMW 1er BMW X1 BMW Active Tourer

MINI Clubman

BMW 2er Cabrio

MINI Countryman

MINI Cooper Cabrio BMW i3 (EV)


Ourmember-basehasgrownsignificantlyeversincewelaunchedourservicein2011.

630,000


Q4-11 Q1-12 Q2-12 Q3-12 Q4-12 Q1-13 Q2-13 Q3-13 Q4-13 Q1-14 Q2-14 Q3-14 Q4-14 Q1-15 Q2-15 Q3-15 Q4-15 Q1-16

In terms of market coverage, we are available in ten European cities so far. Further expansion is planned for 2016.

1

•  MUNICH, DE

•  Launch in 06/2011

•  620 vehicles

•  157,000+ customers

2

•  BERLIN, DE


•  1.200 vehicles


3

•  DÜSSELDORF, DE


•  250 vehicles


•  COLOGNE, DE

5

•  HAMBURG, DE


•  620 vehicles


•  Launch in 10/2012 4 •  350 vehicles


6

•  VIENNA, AT


•  500 vehicles


7

•  LONDON, UK


•  310 vehicles


8

•  COPENHAGEN, DK


•  400 vehicles


9

•  STOCKHOLM, SE


•  300 vehicles


10

•  BRUSSELS, BE


•  300 vehicles


ThereisnosuchthingasatypicalDriveNowcustomer.Ourcustomerbaseishighlydiversifiedandspreadsthroughoutalldemographics.

Source: Customer Data (2015)

AgeStructure

Educa8onLevel

FamilyStatus

CarOwnership

12%30%

21%

37%

18-29

30-39

40-49

50+

23%

46%

21%

10%

Lower Secondary Edu.

HigherSecondaryEdu.

InTer?aryEdu.

UniversityDegree

24%27%

3%

46%

Single(nochildren)

Rela?onship

Single(withchildren)

Rela?onship(withchildren)

46%54%

Ownacar Donotownacar


…whichtheyfrequentlyuseforallkindsoftrippurposes.

Typical use cases include evening trips to bars and restaurants, ...

OneWay

Mul?Modal AdHoc Round

TripUni

Modal Planned

… inner-city business trips, …

OneWay

… or transportation of larger goods.

Mul?Modal AdHoc

RoundTrip

UniModal Planned

… trips to and from the airport, …

… and most importantly, to bridge the last-mile gap.

OneWay

InterModal

AdHoc

DriveNowCopenhagensuccesfulfranchiseopera?onwithafleetof400BMWi3s

ü  Full electric free floating car-sharing

ü  with 400 BMWi3 (no REX)

ü  available in 83km2 operating area with

ü  640 charging points from E.ON

ü  Operated by the local bus operator Arriva Danmark A/S

Characteristics

•  Fast customer ramp-up: 28.000+ members

•  Public transport integration via rejsekort

•  Intermodal routing

•  The car as individual part of public transport

bridging the first-mile/ last-mile gap


PublicTransportIntegra?onRejsekort as access medium

Facts Rejsekort

n  Nation-wide access to trains, buses, metro

n  Check-in & check-out at destinations

n  2 mio. Danes have a rejsekort


Facts Rejsekort @ DriveNow n  Rejsekort integrated in automated

registration process

n  Rejsekort as access medium for the car

n  Instantly activated after Driver licence

check through uploading via the App

ü  58% of all DriveNow customers in

Copenhagen have registered with rejsekort

Reduc?onofcarownershipOnaverage,oneDriveNowvehiclereplaces5-6privatelyownedvehiclesover?me.

Study Number of privately owned vehicles abolished due to each single car sharing vehicle

3,1

9

2,3

5,9

3,6

13

6,1

7,8

1,8

1,3

3,7

2,5Sta?on-Based:Op?mis?cScenario

Sta?on-Based:Conserva?veScenario

Free-Floa?ng:Op?mis?cScenario

Free-Floa?ng:Conserva?veScenario

6,3

3 – 6 vehicles


Fromthisgrowth,otheroperatorsprofitaswell.

95.00

1.260.000 Ma rk

e t

En try Driv eNow

1.0

40.0

00

75

7.00 0

450.00

0

255.00

0

66%

1

35.000 1 55.00

1 0

85.0 00

0 1 15.0 00 6 5.00 0

7 0.00 0 75.00 0

20.000 22.000 25.000 3

5.000 4 5.000 53.000 5 6.000

1997

1998

1999

2000

2001

2002

2003

2004

2005

2006

2007

2008

2009

2010

2011

2012

2013

201

4

2015

2016

Station-based carsharing customers in Germany Free-floating carsharing customers in Germany


Reduc?onoftrafficjamsDriveNowmembersusemorepublictransportandnon-motorizedmodesthannon-members.

Car(excl.DriveNow)34%

PublicTransport36%

Bike/Walk30%

DriveNow Members

Non-DriveNow Members

n = 6,940 (survey across 5 European DriveNow markets) n = 10,802 (survey across 13 European cities)

Average vehicle usage rates across European cities

Car(incl.DriveNow)25%(-9%)


PublicTransport38%

Bike/Walk37%

Christian Lambert CEO DriveNow Belgium sprl/bvba Boulevard de Waterloolaan 25 1000 Bruxelles – Brussel [email protected]

[email protected]

Back-upslides


Reduc?onofairandnoisepollu?onDriveNowvehiclesproducebothlessnoiseandairpollu?onthanmostprivatelyownedvehicles.

► Average vehicle age: 9-11 years

► Average CO2 emission: 189 g/km

► Average noise level: About 70 decibel

5to6olderhigh-emissionvehiclesarereplaced…

► Average vehicle age: 5-6 months

► Average CO2 emission: 99 g/km

► Average noise level: About 56 decibel

…byonenewlow-emissionorzero-emissionvehicle.


Reduc?onofairandnoisepollu?onThepresenceofDriveNowreducesbothgasconsump?onandCO2emissions.

Overall, more than 3 million emission-free kilometers have been driven with DriveNow vehicles, ever since the first electric vehicle was introduced in 2013. (internal DriveNow data)

In the City of Basel, 45,000 liters of gas as well as 104 tons of CO2 are being saved each year due to the existence of only 120 free floating car sharing vehicles. (Study conducted by the University of Zurich, ETH)

After signing up for a car sharing service, 7.5% of all members in Milan have subscribed for a monthly public transport pass for the very first time (~ 27,000 in total). (Study conducted by the City of Milan)

Reduc?onofparkingpressure

60

300

Privatelyownedcars DriveNowcars

Average driving time: 60 min./day Average driving time: 300 min./day

DriveNow vehicles occupy much less parking space than privately owned vehicles due to their higher utilization.

+ 500%


Reduc?onofparkingpressureInMunichandBerlin,DriveNowhashelpedtofreeupthousandsofparkingspacesalready.

About 1.500 parking spaces in Munich have been freed up due to the existence of free-floating car sharing so far. Currently, they are being rededicated for better purposes. (Study conducted by the City of Munich)

In Berlin, a total amount of parking spaces representing the size of 1.7 soccer fields have been freed-up due to the

existence of car sharing. (Study conducted by the University of Bundeswehr, München)

Reduc?onoftrafficjamsTheoveralltrafficvolumeinci?esissignificantlyreducedduetoDriveNow’spresence.

The overall amount of vehicle km traveled in the City of Basel has been reduced by 560.000 km/year due to the existence of free-floating car sharing (Catch A Car) (Study conducted by the University of Zurich, ETH)

The overall amount of vehicle km traveled in the City of Vienna has been reduced by 41.000.000 km/year due to the

existence of free-floating car sharing (car2go and DriveNow) (Study conducted by the City of Vienna)

The overall amount of vehicle km traveled in the City of Munich has been reduced by 31.000.000 km/year due to the existence of free-floating car sharing (car2go and DriveNow) (Study conducted by the City of Munich)


Drive Change


shareNL symposium autodelen 2016, Christian Lambert, Drive now

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