IA Innovatieve marketingcommunicatie: Klaar voor de strijd. Sessie 1. Verken je terrein. Thimon De...

THIMON DE JONG

VERKEN JE TERREIN!

INNOVATIEVE MARKETINGCOMMUNICATIE

BRINGING THE OUTSIDE

WORLD IN

STORY ONE

STRATEGIC FORESIGHT

BLURRINGREALITIES

STRATEGIC FORESIGHT

STORY ONE BLURRING REALITIES

STRATEGIC FORESIGHT

EXERCISE 1 BLURRING REALITIES

WHAT DOES THIS SHIFT

MEAN?

FOR:

ORGANIZATIONS IN GENERAL

STRATEGIC FORESIGHT

STRATEGIC TAKE AWAY BLURRING REALITIES

DOUBLE PROOFEVERYTHING!by going ‘personal’

P2P (PART OF)YOUR MARKETING

STRATEGY

STRATEGIC FORESIGHT

EXERCISE 2 BLURRING REALITIES

WHAT DOES THIS SHIFT MEAN?

FOR:

YOUR MARKETING/COMMUNICATION

STORY TWO

STRATEGIC FORESIGHT

SMARTCUSTOMIZATION

& THE PRIVACYFRONTIER

STRATEGIC FORESIGHT

STORY TWO SMART CUSTOMIZATION & THE PF

STRATEGIC FORESIGHT

STRATEGIC TAKE AWAY SMART CUST. & THE PF

MOVE ALONG WITH THE PRIVACY FRONTIER

EMPLOYDATA SCIENTISTS

STORY THREE

STRATEGIC FORESIGHT

UN///CONNECTED

STORY THREE UNCONNECTED

STRATEGIC FORESIGHT

STRATEGIC FORESIGHT

STRATEGIC TAKE AWAY UNCONNECTED

FACILITATE UNCONNECTED

BEHAVIOUR -AS WELL

STORY FOUR

STRATEGIC FORESIGHT

VISUAL///CULTURE

STORY FOUR VISUAL CULTURE

STRATEGIC FORESIGHT

http://visual.ly/top-17-infographic-design-companies-2013

http://www.info-graphics.nl/







http://www.info-graphics.nl




STORY FOUR VISUAL CULTURE

STRATEGIC FORESIGHT

STRATEGIC FORESIGHT

STRATEGIC TAKE AWAY VISUAL CULTURE

VISUALIZEWHAT YOU CAN

USE SMART & PLAYFUL

VISUALS

STRATEGIC FORESIGHT

FINAL EXERCISE!

CREATE A MARKETING INNOVATION

BASED ON THESE SHIFTS

AND: PRESENT IT IN ONE MINUTE

WRAP /// UP

[email protected]

ASK THE WHY QUESTION

FORGET YOUR BUSINESS FIRST

P2P &SMART CUSTOMIZE

1/

2/

3/

mailto:[email protected]

mailto:[email protected]

IA Innovatieve marketingcommunicatie: Klaar voor de strijd. Sessie 1. Verken je terrein. Thimon De...

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