ESA BIC Noordwijk Open Call Templates 2011

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    1. Cover Letter

    SUBJECT: Application ESA BIC Noordwijk[please insert your company name here]

    REF: [please insert your own reference number name here]

    Dear Madam, dear Sir,

    In response to the Permanent Open Call for Proposals for ESA Business Incubation Centre

    Noordwijk issued by BViT Noordwijk B.V., we are pleased to submit our proposal.

    Please find attached hereto the following documents:

    Requirements Checklist Declaration of State Aid received Executive Summary Business & Activity Proposal Additional Information (if any)

    The Application is compliant with the Requirements set out in the Call for Proposals as

    shown in the Requirement Checklists attached to this document and includes the signed

    State Aid Declaration Form and a Chamber of Commerce Registration Form.

    The contract conditions have been read, understood and accepted.Any queries relevant to the proposal are to be addressed to the attention of:

    [please insert your name and contact details here]

    Address

    Phone

    Fax

    email

    Contact information of the person(s) who will be in charge of the day-to-day management:

    [please insert your name and contact details here]

    Address

    Phone

    Fax

    email

    Contact information of the legal representative who will be signing the contract:

    [please insert your name and contact details here]

    Address

    Phone

    Fax

    Email

    Signature Place, Date

    [please sign here] [please place and date here]

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    2. Requirements Checklist

    I hereby declare that my application is compliant to both General and Specific Application

    Requirements or that I shall undertake all necessary actions to ensure the compliance to

    same.

    Requirements Checklist

    ESA General Application Requirements: Compliance

    Statement

    The Applicants product or service is based on a transfer of space technology to, and/or utilisation of a

    space system in. a non-space environment.

    The Applicant sells and delivers innovative products, processes or services (advice is excluded) for his

    own account and risk.

    The Applicants first registration at a chamber of commerce has taken place no longer than 5 years prior

    to submission of Applicants proposal to the Agency.

    By completing the State Aid Declaration Form the Applicant declares all state aid received during the

    three years prior to the prior to submission of the Applicants proposal to the Agency. The Applicantshall furthermore inform the Agency of any state aid received during the execution of the incubation

    contract.

    By completing the State Aid Declaration Form the Applicant declares all state aid received during the

    three years prior to the prior to submission of the Applicants proposal to the Agency. The Applicant

    shall furthermore inform the Agency of any state aid received during the execution of the incubation

    contract.

    The Applicant does not conduct business activities promoting, or being related to, alcohol, tobacco,

    religion, politics, intolerance, violence, firearms, pornography, obscenity, gambling or illegal drugs.

    Certain industrial sectors are excluded: the transport sector, the production, processing and trading of

    agriculture, fishery and aquaculture products, and the export sector. Therefore the applicant shall not

    conduct any direct activities within the abovementioned sectors. Also, the applicant shall not receive aidtowards expenditure in connection with agriculture or fisheries. However, applicants who are not within

    these sectors but aiming at commercialising products or services amongst other activities to these

    sectors may still apply for the scheme.

    The Applicant is able to communicate in English.

    ESA BIC Noordwijk Specific Application Requirements: Compliance

    Statement

    The Applicant states that the terms and conditions of the template incubation contract, the template

    tenancy agreement and template membership agreement are accepted without any reservations.

    The Applicant states not to be hosted in another business incubator or entity or organisation providing

    similar support, for the duration of the incubation contract.

    The Applicant shall register with a Dutch chamber of commerce as a Dutch legal entity at the first stage

    of the business incubation.

    The authorised representative shall become a resident of the Netherlands before signing an Incubation

    Contract.

    The Applicant gives the Rabobank permission for a credibility check.

    Company headquarters to be located at the offices of ESA BIC Noordwijk.

    Copy of Passport or similar document to identify the applicant (-s)

    Signature: Date:

    _____________________________________ ____________________________

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    3. DECLARATION OF STATE AID

    In view of the fact that the Applicant wishes to enter into an ESA Business Incubator through

    the signature of an ESA BIC Incubation Contract;

    In view of the fact that funding under an ESA BIC Incubation Contract constitutes State Aid;

    In view of the fact that companies are not required to report to the European Commission

    any State Aid received up to EURO 200.000 over a three-year rolling period (de minimis

    aid);

    In view of the fact that any public resources provided, be it in kind or in cash constitute State

    Aid;

    In view of the fact that any de minimis aid granted over the EURO 200.000 limit may be

    subject to repayment with interest,

    The Applicant states the following:

    I hereby declare the following State Aid received by the Applicant in the three years to the

    signature date of this declaration:

    1. Date or period of State Aid received: ____________________________

    Name of entity providing State Aid: ____________________________

    Name of State Aid Scheme: ____________________________

    Total amount of State Aid1: ____________________________

    2. Date or period of State Aid received: ____________________________

    Name of entity providing State Aid: ____________________________

    Name of State Aid Scheme: ____________________________

    Total amount of State Aid: ____________________________

    3. Date or period of State Aid received: ____________________________

    Name of entity providing State Aid: ____________________________

    Name of State Aid Scheme: ____________________________

    Total amount of State Aid: ____________________________

    Furthermore I undertake to inform the European Space Agency in writing of any State Aid2

    received after the date of signature of this declaration until completion of envisaged ESA

    Incubation Contract.

    Signature: _____________________________________

    On this place and date: _____________________________________

    1State Aid received in kind shall be calculated to its cash equivalent2Other than the funding to be received in the frame of an ESA Incubation Contract

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    4. Executive Summary

    4.1Business ideaDescribe your business idea in brief, including the relationship to a space technology

    and/or space system.

    4.2 Implementation

    4.3ESA BIC Noordwijk investment opportunity

    4.4Goals

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    5. Business and Activity Proposal

    5.1 Presentation of the applicant

    A) Background and history of the company

    B) Introduction of the entrepreneur

    C) Introduction of the management team

    D) Support entities

    E) Vision

    5.2 Description of the business idea

    A) Business idea

    B) Core related customer needs

    C) Identified market

    D) Unique selling proposition

    5.3 Description of the product and/or service

    A) Description of the product/service and the use

    B) The Space relationship

    C) Non-space benefit

    D) In-depth description of the technology

    E) Stage of development of the product/service

    F) Research and development

    G) Intellectual property

    5.4 Market Analysis

    A) The market

    B) The market sectors

    C) The customer

    D) The geographical coverage

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    5.5 Business model

    A) Supply chain

    B) Suppliers

    C) Production

    D) Distribution

    5.6 Strategy

    A) The market approach

    B) Marketing strategy

    C) Sales strategy

    D) Pricing strategy

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    ESA BIC Noordwijk Open Call Appendix 2: Templates

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    5.7 Risk analysis

    Fig 1. SWOT Analysis template

    Positive Negative

    I

    N

    T

    E

    R

    N

    A

    L

    E

    X

    T

    E

    R

    NA

    L

    Strengths Weaknesses

    Opportunities Threats

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    5.8 Finance

    ASSETS

    Current assets

    Cash 0

    Debtors 0

    Direct materials & Finished good 0 0

    Property, plants and equipment

    IPRs 0

    Building and equipment 0

    Others 0 0

    Total 0

    LIABILITIES AND STOCKHOLDERS'EQUITY

    Current liabilities

    Creditors 0

    Income taxes payable 0

    Stockholders'equity

    Common stock 0

    Retained earnings

    From last period 0

    Others

    Miscelleneous 0

    Total 0

    Table 1: Assets and Liabilities next page Table 2: Profit & Loss Projections

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    PROFIT AND LOSS PROJECTION

    Year 2011 Delta % Year 2012 Delta % Year 2013 Delta % Year 2014 Delta % Year 2015 Delta %

    man power in heads

    REVENUES

    Revenues from goods 0 0 0 0 0

    Revenues from services 0 0 0 0 0

    Total revenues 0 0 0 0 0

    COSTS

    Costs of goods/services sold

    Material costs 0 0 0 0 0R&D/ Product design costs 0 0 0 0 0

    Distribution costs 0 0 0 0 0

    Production costs 0 0 0 0 0

    Marketing costs 0 0 0 0 0

    Costs for good/services sold 0 0 0 0 0

    Gross Profit 0 0 0 0 0

    Gross Profit % #DEEL/0! #DEEL/0! #DEEL/0! #DEEL/0! #DEEL/0!

    Manpower

    Wages 0 0 0 0 0

    Other costs related to manpower 0 0 0 0 0

    Total costs for manpower 0 0 0 0 0

    Operating costs

    Administration costs 0 0 0 0 0

    Communications costs 0 0 0 0 0Travel costs 0 0 0 0 0

    others () 0 0 0 0 0

    Rent/housing 0 0 0 0 0

    Insurance 0 0 0 0 0

    Other costs 0 0 0 0 0

    Total operating costs 0 0 0 0 0

    Grand total costs / expenditure 0 0 0 0 0

    Depreciation 0 0 0 0 0

    EARNINGS BEFORE INTEREST ADN TAX (EBIT)

    EBIT 0 0 0 0 0

    Interests & other roceeds/ex enditures

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    5.9 Activity proposal

    A) Milestone planning

    1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 n

    KO MTR FR

    Task

    Task 1

    Task 2

    Task 3

    Task 4

    Task 5

    Task 6

    Task 7

    Task 8

    KO= Kick Off

    MTR= Mid Term Review

    FR= Final Review

    e.g Engineering design

    e.g Performance analysis

    e.g Market studies

    e.g Business Plan

    e.g IPR studies

    e.g Management

    INCUBATION TIMEMonths or Weeks

    Milestones / Meetings

    e.g Design studies

    e.g Design experiments

    Fig 2: Milestone Planning

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    B) Tasks description and related costTASK #

    OBJECTIVES

    SUB-TASKS

    COSTS

    Sub-tasks Costs ()

    Total ()

    OUTPUT

    C) Funding

    TASKS TOTAL

    Product /Service

    Development( )

    (incentive scheme)

    IPR Management

    () (incentive

    scheme)

    ESA Experts

    (hours)

    Loan Request

    ()

    (loan scheme)

    Other sources

    ()

    Task 1 0

    Task 2 0

    Task 3 0

    0

    0

    0

    TOTAL 0 0 0 0 0

    COSTS

    Table 3: Funding split

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    D) Technical SupportTechnical Domains Support

    (No of hrs)

    Electrical Engineering

    Control systemsControl systems, Dynamics and mathematical analysis, Navigation guidance and control

    Data systems

    Computer & data systems, Microelectronics, On-board payload data processing

    Electromagnetics & Space Environment

    Antenna & sub-millimetre waves, EMC & antenna measurements, Wave interaction &

    propagation, Space environment & effects analysis

    Power & energy conversion

    Energy storage, Power conditioning, Solar generators, Power systems

    Payload system

    Communication systems, Microwave and millimeterwaves, Payload engineering, TTC and

    radio navigation

    Mechanical Engineering

    Thermal & structures

    Structures , Thermal control & environment control, Thermal analysis & verification

    Mechantronics & optics

    Automation & robotics, Opto-electronics, Microgravity, Mechanisms, OpticsPropulsion & aerothermodynamics

    Aerothermodynamics , Propulsion engineering, Electric propulsion

    Product Assurance & Safety

    Components

    Radiation effects & components analysis techniques, Components standardisation,

    Component engineering

    Materials & processes

    Materials physics & chemistry, Materials mechanics and processes

    Quality, dependability and safety

    Dependability and safety, Quality assurance and management, Software product assurance

    Requirements & standards

    Systems and Software

    Software systems

    software engineering & standardisation, Modelling & simulation, EGSE/electrical testing,

    On-board software systems

    Systems and Engineering support

    Cost engineering operations, Concurrent design

    Use of existing in-orbit capacity

    Table 4: ESA Technical Expertise Support

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    E) Business SupportBusiness Support Inventory

    delivered through BViT coordination mark if needed estimate hrs

    Personal Development

    testingpositioning

    mentoring

    skills training

    Product Development

    idea generation for applications

    IPR knowledge

    concurrent design

    (rapid) prototyping

    lean & mean engineering

    project management knowledge

    Market Development

    market research

    marketing advice

    online positioning

    corp ident / web and others

    e-commerce knowledge

    marketing campaigns

    Business Development

    business model generation

    business network

    staffing servicebusiness planning coach

    book keeping

    legal advice

    Financial Development

    subsidy advice

    cash management

    accountancy

    funding advice

    investor readiness

    Table 5 : BViT coordinated Business Support

    F) Management

    6. Additional Information