Ajax vs Sensation FB Analytics (-30 Dagen)

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    Facebook Analytics Report

    Ajax vs Sensation over 30 dagen

    Facebook report Ajax vs Sensation (-30 dagen)

    Ajax vs Sensation

    Datum

    20 Februari 2012

    Versie

    1.0

    Auteur

    Denis Doeland

    *DDMCA analyseert regelmatig Ajax en Sensation op diverse aspecten op Facebook. Bij de analyse is gebruik gemaakt vanSocialbakers Analytics. Denis Doeland is een Socialbakers Consul. Voor vragen neem gerust contact op via onderstaandegegevens

    Dit inzicht is gerealiseerd door

    DDMCAKeizersgracht 330-b1016 EZ Amsterdam

    Telefoon: +31204272880

    Email: [email protected]: @denisdoeland

    Ajax vs Sensation vs 1.0

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    Facebook Page Report

    Time range: Jan 20, 2012 - Feb 20, 2012

    412 707 fans 341 203 fans

    Key performance indicators

    Growth rate 27 942 7 %

    Average ER 0,08 % 0,00 %

    Page score 65 % 5 %

    Country reach 6,91 % 0,22 %

    AFC Ajax

    Growth rate 65 136 24 %

    Average ER 0,14 % 0,10 %

    Page score 80 % 17 %

    Country reach 6,22 % 0,01 %

    Sensation

    Total fans

    Summary Fans total Change of fans

    AFC Ajax

    412 503 27 942

    Sensation

    341 044 65 136

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    Daily fan growth

    Summary Max change of fans on Low change on Avg change per day

    AFC Ajax

    1 678Jan 23,2012

    503Jan 20,2012

    873

    Sensation

    15 284Jan 23,2012

    321Jan 20,2012

    2 036

    People talking about

    SummaryPeople talking about

    weeklyMax of weekly people t.a. on Min of weekly people t.a. on

    AFC Ajax

    15 918-7 373

    25 084Jan 22,2012

    0Feb 15,2012

    Sensation

    16 686+7 749

    29 075Feb 13,2012

    6 619Jan 24,2012

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    Fan growth by week day summary

    Summary Mon Tue Wed Thu Fri Sat Sun

    AFC Ajax

    5 098 3 518 3 149 3 557 3 841 4 391 4 388

    Sensation

    25 572 15 303 2 719 3 193 4 383 7 500 6 466

    Fan growth by week

    Summary

    Week 04 Week 05 Week 06 Week 07

    AFC Ajax

    6 328 6 638 5 217 6 385

    Sensation

    18 413 31 817 10 450 2 850

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    Posts made by admin

    Summary Total posts Avg posts per day Max posts on

    AFC Ajax

    232 7 23 Jan 29,2012

    Sensation

    36 1 3 Feb 20,2012

    Posts made by fans

    Summary Total posts Avg posts per day Max posts on

    AFC Ajax

    N/A N/A N/A N/A

    Sensation

    N/A N/A N/A N/A

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    Post types

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    Latest posts

    AFC Ajax

    posted statusFeb 20, 2012 | Mon |

    21:05

    Trainer Vink: ,,De jongens hebben tot de laatste minuut geknokt. Ik ben daar zeer tevreden over. Dit is een mooie overwinning.

    173 10 ER: 0,04%%

    AFC Ajax

    posted statusFeb 20, 2012 | Mon |

    21:03

    Jong ajax heeft zich maandagavond geplaatst voor de finale van de KNVB beker voor Beloften. Op sportcomplex de Toekomst versloeg het elftal van Gery Vink en John Bosman Jong FCGroningen met 2-0. Yener Arica en Lorenzo Ebecilio waren trefzeker.

    271 18 ER: 0,07%%

    Sensation

    posted linkFeb 20, 2012 | Mon |

    17:06

    For the fifth year in a row, Sensation will come to Chile. On April 14th, Estacin Mapocho is the place to be. This night, we celebrate life with house. Join in and contribute to a uniquemanifestation of unity and bliss, alongside the djs, acrobats, performers and of course all other visitors. Check out the video to see whats it all about and go to: http://bit.ly/sAdCIj tosecure your ticket.

    736 38 ER: 0,23%%

    AFC Ajax

    posted linkFeb 20, 2012 | Mon |

    15:53

    Ajax heeft sinds 1999 een meerderheidsbelang in Ajax Cape Town in Zuid-Afrika. In de rubriek Bericht uit Kaapstad laten we iedere maandag het licht schijnen op het Afrikaanse Ajax. In de21ste aflevering van dit seizoen kijken we met doelman Sander Westerveld terug op de eerste week na de zomerstop, waarin Ajax Cape Town twee fraaie zeges boekte en zich weerbovenin meldde.

    97 7 ER: N/A%

    Sensation

    posted photoFeb 20, 2012 | Mon |

    14:51

    Celebrate Life, Wicked Wonderland, the Ocean of White and Innerspace. A small selection of the Sensation concepts of the past few years. Every show has its own unique elements, specialacts and atmosphere. We wonder; whats your favorite Sensation theme?

    238 130 ER: 0,11%%

    Sensation

    posted photoFeb 20, 2012 | Mon |

    14:50

    Celebrate Life, Wicked Wonderland, the Ocean of White and Innerspace. A small selection of the Sensation concepts of the past few years. Every show has its own unique elements, specialacts and atmosphere. We wonder; whats your favorite Sensation theme?

    86 30 ER: N/A%

    AFC Ajax

    posted link

    Feb 20, 2012 | Mon |

    13:11

    De gezichten van de Ajacieden stonden maandag meestal in een vrolijke stand. Daags na de 4-1 overwinning op NEC werkten de selectiespelers opgewekt hun hersteltraining af op deToekomst. Vurnon Anita blikte na afloop exclusief voor Ajax TV terug op het treffen met de Nijmegenaars. Lees en bekijk nu het trainingsverslag.

    104 15 ER: N/A%

    AFC Ajax

    posted linkFeb 20, 2012 | Mon |

    12:41

    'Dmitry Bulykin is blij met 100 goals'. De Ajax-spits blikt op Ajax TV terug op zijn 100 goals als prof.

    135 17 ER: 0,04%%

    AFC Ajax

    posted linkFeb 20, 2012 | Mon |

    11:04

    http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/53050http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/53050http://analytics.socialbakers.com/page/53050http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://facebook.com/123044724409551/posts/316964325017589http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://facebook.com/123044724409551/posts/317001031680585http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://facebook.com/123044724409551/posts/317012865012735http://analytics.socialbakers.com/page/53050http://analytics.socialbakers.com/page/53050http://facebook.com/8359756811/posts/10150635768021812http://analytics.socialbakers.com/page/53050http://analytics.socialbakers.com/page/53050http://facebook.com/8359756811/posts/10150635768981812http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://facebook.com/123044724409551/posts/317090221671666http://analytics.socialbakers.com/page/53050http://analytics.socialbakers.com/page/53050http://facebook.com/8359756811/posts/112954905500894http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://facebook.com/123044724409551/posts/317268504987171http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://facebook.com/123044724409551/posts/317269718320383
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    De krantenkolommen van de sportbijlages berichten vooral over de verrichtingen van Ajax titelconcurrenten PSV, AZ, FC Twente en Feyenoord. Ook de schaatsende wereldkampioenenIreen Wst en Sven Kramer spelen hoofdrollen. Toch valt er ook over Ajax NEC (4-1) voldoende te lezen in de sportkranten.

    77 10 ER: 0,02%%

    AFC Ajax

    posted linkFeb 20, 2012 | Mon |

    10:01

    Win een gratis Ajax Clinic op de Toekomst! Ga naar de Ajax Camps en Clinics Hyve en beantwoord de prijsvraag!

    75 5 ER: 0,02%%

    http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://facebook.com/123044724409551/posts/316945641686124
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    Most favorite posts

    AFC Ajax

    posted statusJan 26, 2012 | Thu |

    10:03

    Iets meer dan 9500 likes te gaan en dan gaan we kaarten weggeven voor Ajax - Manchester United. Dat redden we toch wel voor 16 februari?

    4 118 114 ER: 1,08%%

    AFC Ajax

    posted albumFeb 13, 2012 | Mon |

    14:50

    2 606 183 ER: 0,69%%

    AFC Ajax

    posted statusFeb 05, 2012 | Sun |

    11:19

    De kaarten voor Ajax - Manchester United zijn in zicht. Nog maar 700 likes te gaan! Dat lukt op deze wedstrijddag wel?

    2 655 50 ER: 0,68%%

    AFC Ajax

    posted statusFeb 02, 2012 | Thu |

    15:16

    We komen steeds dichterbij de 400.000 likes. Dan gaan we kaarten voor Ajax - Manchester United weggeven! Nog iets meer dan 3.000 te gaan...

    2 372 104 ER: 0,62%%

    AFC Ajax

    posted albumFeb 06, 2012 | Mon |

    10:41

    2 287 159 ER: 0,61%%

    AFC Ajaxposted album

    Jan 24, 2012 | Tue |10:32

    2 152 140 ER: 0,59%%

    AFC Ajax

    posted albumJan 20, 2012 | Fri |

    11:22

    1 990 128 ER: 0,55%%

    Sensation

    posted linkFeb 13, 2012 | Mon |

    14:19

    America, be prepared. We are heading your way this year. When and where? Well tell soon. Heres a litte somethin something to get you guys in the mood!

    1 192 159 ER: 0,40%%

    AFC Ajax

    posted statusFeb 11, 2012 | Sat |

    22:37

    Afgelopen! Ajax boekt de eerste overwinning in het nieuwe kalenderjaar en wint met 0-2 van NAC.

    1 416 170 ER: 0,39%%

    AFC Ajax

    posted status

    Jan 29, 2012 | Sun |

    12:49

    18. Eriksen krijgt alle vrijheid. Draait de bal mooi naar zijn linkervoet en krult de bal schitterend langs Mulder, 0-1.

    http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/53050http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://facebook.com/123044724409551/posts/302793219768033http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://facebook.com/123044724409551/posts/311513738895981http://analytics.socialbakers.com/page/53050http://analytics.socialbakers.com/page/53050http://facebook.com/8359756811/posts/347852958580619http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://facebook.com/123044724409551/posts/296898510357504http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://facebook.com/123044724409551/posts/299376713443017http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://facebook.com/123044724409551/posts/307952985918723http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://facebook.com/123044724409551/posts/305462986167723http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://facebook.com/123044724409551/posts/307294282651260http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://facebook.com/123044724409551/posts/312533588793996http://analytics.socialbakers.com/page/45598http://analytics.socialbakers.com/page/45598http://facebook.com/123044724409551/posts/300695999977755
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    1 426 109 ER: 0,39%%

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    Daily engagement rate

    Summary Avg. engagement rate Total interactions Facebook likes Facebook comments

    AFC Ajax

    0,08 %+0,00

    79 07462 214

    78,68 %16 860

    21,32 %

    Sensation

    0,14 %-0,10

    15 89914 469

    91,01 %1 430

    8,99 %

    Evolution of avg engagement rate

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    Most engaging post types

    Total interactions by hour

    Summary Most interactions Least interactions

    AFC Ajax

    11 925 (15,35 %) 10:00 - 11:00 105 (0,14 %) 7:00 - 8:00

    Sensation

    2 969 (19,68 %) 16:00 - 17:00 232 (1,54 %) 21:00 - 22:00

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    Engagement rate by hour / week day

    Daily interactions

    Summary Total interactions Total likes Total comments Avg. inter. per day Max inter. on

    AFC Ajax

    79 074 62 214 78,68 % 16 860 21,32 % 2 471 6 862 Feb 19,2012

    Sensation

    15 899 14 469 91,01 % 1 430 8,99 % 497 1 876 Feb 13,2012

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    Daily facebook likes and comments

    Interactions by post type summary

    Summary

    Post type FB page Post type share FB likes FB comments

    Album

    AFC Ajax 12,19 % 9 03293,69 %

    6086,31 %

    Sensation N/AN/AN/A

    N/AN/A

    Link

    AFC Ajax 37,73 %23 49678,76 %

    6 33521,24 %

    Sensation 92,24 %13 57892,58 %

    1 0887,42 %

    Status

    AFC Ajax 49,88 %29 52774,87 %

    9 91225,13 %

    Sensation 2,77 %278

    63,18 %162

    36,82 %

    Photo

    AFC Ajax 0,21 %159

    96,95 %5

    3,05 %

    Sensation 4,99 %613

    77,30 %

    180

    22,70 %

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    General response rate

    Summary Total posts Responded posts Most posts responded Avg. response time

    AFC Ajax

    N/A

    Sensation

    N/A

    General response time

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    Questions response rate

    Summary Total posts Responded posts Most posts responded Avg. response time

    AFC Ajax

    N/A

    Sensation

    N/A

    Questions response time