Acquisitie 2.0 voor MKB

Acquisitie 2.0Acquisitie 2.0Hoe gebruik je Hoe gebruik je

de sociale de sociale media?media?

http://webdesignweb2.files.wordpress.com/2007/12/web20logos-small.jpg

Sociale netwerken

• Wie kent:– Hyves, Linkedin, Twitter, Flickr, Youtube, Yammer, etc

• Wie gebruikte het?

20041957Behoefte in VS om gesloten systeem te ontwikkelen met kennisinstellingen

1967Verbinding 4 hostcomputers Apranet

1972Openstelling buiten universiteiten

19861e verbinding Nederland5.000 host wereldwijd

1990In 1 jaar # hosts 100 k naar 300k

19941e On line winkel

1999Opkomst On line banking

1996Internet-telefonie

1995On Line Radio

2001Knappen Internetbel

Internet historie

20012003

Gebruikers

1.000.000.000

1.000.000

1.000

10

2008

1.500.000.000 users

1998 2006

2007

http://en.wikipedia.org/wiki/File:Skype_logo2.svg

http://en.wikipedia.org/wiki/File:LinkedIn_logo.png

http://en.wikipedia.org/wiki/File:Wlhlogo.png

http://en.wikipedia.org/wiki/File:Google.png

http://en.wikipedia.org/wiki/File:YouTube_logo.svg

http://en.wikipedia.org/wiki/File:EBay_Logo.svg

http://kopen.marktplaats.nl/c0.html

http://en.wikipedia.org/wiki/File:Amazon.com_logo.svg

http://en.wikipedia.org/wiki/File:Flickr_gamma_Logo.svg

http://en.wikipedia.org/wiki/File:Wikipedia-logo-en-big.png

http://en.wikipedia.org/wiki/File:Facebook.svg

http://en.wikipedia.org/wiki/File:Twitter_logo.svg

http://en.wikipedia.org/wiki/File:Internet_Explorer_7_Logo.png

http://www.slideshare.net/

http://upload.wikimedia.org/wikipedia/en/e/e9/Google_Earth.svg

http://en.wikipedia.org/wiki/File:Yammer.jpg

Hoeveel?Date

Available Applications

Accumulated Downloads

July 11, 2008[6] 500 0

September 9, 2008[7] 3,000 100,000,000

October 22, 2008[8] 7,500 200,000,000

December 5, 2008[9] 10,000 300,000,000

January 16, 2009[9] 15,000 500,000,000

March 17, 2009[9] 25,000 800,000,000

Latest LinkedIn FactsLinkedIn has over 38 million members in over 200 countries and territories around the world.

A new member joins LinkedIn approximately every second, and about half of our members are outside the U.S.

Executives from all Fortune 500 companies are LinkedIn members

http://en.wikipedia.org/wiki/App_Store#cite_note-ApplePress2-5



http://en.wikipedia.org/wiki/App_Store#cite_note-AppleFrontWeb1-8

http://en.wikipedia.org/wiki/App_Store#cite_note-AppleFrontWeb1-8

Wat doet u?

netwerken

inspireren

uitwisselen

produceren

informeren

Web 1.0 Web 2.0

http://www.freep.nl/freep/

http://www.odesk.com/w/

http://www.emachineshop.com/machine-shop/

http://www.vendorlink.nl/Default.aspx

http://www.apple.com/nl/iphone/appstore/

http://www.threadless.com/

http://www.redesignme.com/product/show/495/pickwick/tea-twister/

http://www.ted.com/index.php

http://www.youtube.com/Phoenixmetaal

http://www.flickr.com/photos/v-fiets/

http://maps.google.nl/maps?sourceid=navclient&hl=nl&rlz=1T4GGIH_nlNL267NL267&q=adviesbureaus%20eindhoven&um=1&ie=UTF-8&sa=N&tab=wl

http://www.youtube.com/user/DeNoodTV

http://www.slideshare.net/

http://en.wikipedia.org/wiki/File:Yammer.jpg

http://en.wikipedia.org/wiki/File:Facebook.svg

http://web2.wsj2.com/

Voorbeeld Flickr

Voorbeelden Youtube

Online produceren

Wat is Twitter?

Het antwoord op: “What are you doing” in 140 tekens of minder.

Waarom?

• Het is meestel gratis• Eenvoudige om mee te beginnen• Je kunt met 1 bericht zeer veel klanten en prospects bereiken• Makkelijk om updates, links e.d. te delen• Creëert real time interactieve relaties en netwerken!

En nog wat tips:

• www.linkedin.com• http://www.socialmediablog.nl/evenementen/social-media-

congres-40-voorbeelden-van-succes-met-social-media/

http://www.linkedin.com/

Acquisitie 2.0 voor MKB

Technology

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